1、9.18. C. 9.15. 答案是C。1. Where is Linda now?A. In the womans office. B. In the classroom. C. In the library.2. What would the man like to do?A. To visit his parents.B. To drive to the countryside.C. To travel to another country.3. What is the man going to do?A. Talk to more students. B. Collect more i
2、nformation. C. Work on a research paper.4. Where can the man get the tickets?A. From the club. B. From Susan. C. From Tom.5. What does the woman mean?A. She is warm enough. B. She has to study in. C. She likes the idea.第二节(共15小题;每小题1.5分,满分22.5分)听下面5段对话或对白,每段对话或独白后有几个小题,从题中所给的A、B、C三个选项中选出最佳选项,并标在试卷的相
3、应位置,听每段对话或独白前,你将有时间阅读各个小题。每小题5秒钟;听完后,各小题给出5秒钟的作答时间。每段对话或独白读两遍。听第6段材料,回答第6、7题。6. What is the probable relationship between the speakers?A. Police officers.B. Manager and clerk.C. Shop assistant and customer.7. What are the speakers going to do?A. Open a store. B. Make a plan. C. Have a meeting.听第7段材料
4、,回答第8至10题。8. Whats the womans problem?A. She missed the wake up call.B. Her room service is out of order.C. She is unable to get her breakfast in time.9. Who is going to deal with the problem?A. The hotel manager. B. A room attendant. C. The woman herself.10. How does the woman feel about the servic
5、e?A. Sad. B. Content. C. Disappointed.听第8段材料,回答第11至13题。11. Where does the woman work?A. In a hospital. B. In a lab. C. On a farm.12. Which of the following does the woman do as an AHT?A. Produce medicine. B. Bathe animals. C. Do experiments.13. What does Doctor Blake say about the womans work?A. Its
6、 interesting. B. Its unimportant. C. Its helpful.听第9段材料,回答第14至16题。14. What are the speakers talking about?A. Sea adventures. B. Vacation plans. C. Life at the Caribbean.15. What has the woman paid close attention to?A. Weather reports. B. International news. C. Storm damage.16. What do we learn abou
7、t the mans experience?A. He was caught in a storm.B. He visited storm hit islands.C. He made a voyage two weeks ago.听第10段材料,回答第17至20题。17. What was the womans job ten years ago?A. A director in a company. B. A college teacher. C. A writer. 18. Who is the college girl mentioned in the talk?A. The spea
8、ker herself. B. The speakers friend. C. A clerk in the bookstore.19. Why did the woman give up her job?A. she wanted more free time.B. It was far from what she wanted.C. College life was much more interesting.20. How does the woman feel now?A. Regretful. B. Worried. C. Satisfied.第二部分:阅读理解(共两节,满分35分)
9、第一节(共10小题;每小题2.5分,满分25分)阅读下列短文,从每题所给的A、B、C和D四个选项中,选出最佳选项,并在答题卡 上将该项涂黑。A(You may read the questions first.)Products: mail orderBuy 3-piece luggage set for only 69.99 ALL ORDERSHalf price offer DELIVEREDPack with confidence, Travel in Style Arrive Intact FREE TO YOURThis elegant luggage is manufacture
10、d in a new hard-wearing plastic DOORwhich is strong and very light in weight.Light but hard-wearing3 locks (2 key and 1 combination lock )for total securitySupplied with initials for personalizationMD 9572 69.59Plan your journey the easy wayThis portable Traveller will give you directions from A to
11、B anywhere in England, Scotland and Wales. Just enter the start and the end of your journey and the Traveller will work out the quickest route. The Traveller can also estimate the journey time, average speed and fuel consumption. Need to change your journey at any stage? The Traveller will give you
12、a new set of directions. Other features include auto shut-off and a built-in light for night-time use.Powered by 4 AA batteries (not supplied).MD 7437 Traveller 69.99How much do you know?Everyone, young and old, enjoys the challenge of quizzes. Our electronic Quizmaster contains 5,400 questions and
13、answers in 6 classificationsgeneral knowledge, sport, science, geography, art and history. Each of these is further divided into 3 skill levels (easy, medium and difficult) so younger children can fairly compete against teenagers and adults. PLUS!Every Quizmaster includes:8 Games of HangmanFortune T
14、eller Games 10-digit calculatorlong life cell batteries includedMD 9659 Quizmaster was 19.99 now 14.991. In advertisement 2, the Traveller enables us to learn _.A. the road conditions from London to OxfordB. all the garages along the chosen routeC. the time and speed of the journey in BritainD. the
15、directions from London to Paris2. In advertisement 3, the Quizmaster _.A. contains nothing but 5,400 questions B. can only answer challenging questionsC. can be purchased in many shops D. can be used by people of all ages3. All these advertisements are aimed at those _.A. who like to order goods at
16、home B. who are going to travel abroadC. who do market researches D. who are interested in intelligence tests【答案】1. C 2. D 3. A【解析】本文是一篇广告。文章共包括了三则广告,分别介绍了三款新型产品。他们是:行李箱;便携式旅行器;电子游戏机。文中详细介绍了三款产品的独特之处,及其相关价格信息。【1题详解】细节理解题。根据第二则广告中This portable Traveller will give you directions from A to B anywhere i
17、n England, Scotland and Wales.可知,这款便携式旅行设备适用于英国国内,后句The Traveller can also estimate the journey time, average speed and fuel consumption.提到这款便携式旅行设备可以预估旅行时间,平均速度和燃料消耗。结合这两点可以得出选项C正确。故选C。【2题详解】根据第三则广告中Each of these is further divided into 3 skill levels (easy, medium and difficult) so younger childre
18、n can fairly compete against teenagers and adults.可知,这款测试机里包含了适合于儿童,青少年和成年人的内容,故可推知这款产品适合于各个年龄段的人使用。故选D。【3题详解】推理判断题。根据广告的开头Products: mail order可得知,广告中的三款产品只接受邮购,因此可以推知这三则广告主要是针对喜欢在家购物的消费者。故选A。BHoliday Inns and McDonalds. both saw unmatched growth in the 1960s. Their growth opened another direct busi
19、ness operationfranchising.These operations have the same general pattern. The franchisor, the parent company, first establishes a successful retail business. As it expands, it sees a profit potential in offering others the right to open similar business under its name. The parent companys methods an
20、d means of identification with consumers are included in this right. The parent company supplies skill, and may build and rent stores to franchisees. For these advantages the franchisee pays the franchisor a considerable fee. However, some of the advantages and disadvantages are different.By extendi
21、ng a “proven” marketing method, a parent can profit in several ways. First, the franchisees purchase price gives the parent an immediate return on the plan. Then the sale of supplies to the franchisee provides a continuing source of profits. As new businesses are added and the companys reputation sp
22、reads, the values of the franchise increases and sales of franchises become easier. The snowballing effect can be dramatic. Such growth, too, bring into play the economies of scale. Regional or national advertising that might be financially impossible for a franchisor with 20 franchises could be pro
23、fitable for one with 40.The parent, then, finds immediate gains from the opportunity to expand markets on the basis of reputation alone, without having to put up capital or take the risk of owning retail stores. Added to this advantage is a less obvious but material one, Skilled, responsible retail
24、managers are rare. People who invest their capital in franchises, though, probably come closer to the ideal than do paid managers. In fact, the franchisee is an independent store operator working for the franchisor, but without an independents freedom to drop supplies at will. Of course the factorys
25、 costs of selling supplies are less. But also certainly the franchisee buying goods that have had broad consumer acceptance will not casually change supplies, even when the contract permits. If the hamburger is not what the customer expected, they may not return. Having paid for the goodwill, the fr
26、anchisee wont thoughtlessly destroy it.4.Franchising refers to a business operation in which a successful parent company .A. sells name-brand goods to a private investorB. rents proven ideas and techniques for investmentC. sells the right, the guidance to a business under its nameD. takes no adverti
27、sing responsibility for individual investors5. The advantages of franchising to the parent company are all the following EXCEPT .A. an immediate investment returnB. the profit from the sale of suppliesC. the ownership of additional retail storesD. the possibility of profitable advertising6.The passa
28、ge mainly tells the reader .A. the advantages and disadvantages of franchisingB. the benefits of franchising to the franchisorC. the unmatched economic growth in the 1960sD. some regional and national business operation7. . What will the author probably discuss after the last paragraph?A. More advan
29、tages of franchising.B. Negative aspects related to franchising.C. The standard of consumer acceptance.D. Risks of investment besides franchising【答案】4. C 5. C 6. B 7. B试题分析:【4题详解】C 细节题。由第二段1,2行The franchisor, the parent company, first establishes a successful retail business. As it expands, it sees
30、a profit potential in offering others the right to open similar business under its name.可知。C项正确。【5题详解】由第三段First, the franchisees purchase price gives the parent an immediate return on the plan. Then the sale of supplies to the franchisee provides a continuing source of profits. As new businesses are
31、 added and the companys reputation spreads, the values of the franchise increases and sales of franchises become easier. The snowballing effect can be dramatic. Such growth, too, bring into play the economies of scale. Regional or national advertising that might be financially impossible for a franchisor with 20 franch
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