电子商务选择题英语版Word文档格式.docx

1、（d）a. A b. A c. A d. CAL-Buy7.Businesses that engage in EDI with each other are called _d_.a. buyers b. sellers c. suppliers d. trading partners8._c_ occurs when one business transmits computer-readable data in a standard format to another business.a. EFT b. VAN c. EDI d. LAN9.Banks use _c_, which a

2、re electronic transmissions of account exchange information over private communications networks.a. WANs b. EDIs c. EFTs d. LANs10.A（n） _a_ is an independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in EDI.a. VAN b. EFT c. ERP d. LAN11._d_ is a go

3、od example of a company that sells its products to other businesses rather than to consumers.a. S b. A c. BuyUSA.com d. Intel12.Which of the following statements is correct?（a）a.The Internet technologies used in the first wave of electronic commerce were slow and inexpensive. b.In the second wave of

4、 electronic commerce, Internet technologies are being integrated into B2B transactions and internal business processes by using bar codes and scanners to track parts, assemblies, inventories, and production status. c. In the first wave of electronic commerce, radio-frequency devices and smart cards

5、were combined with biometric technologies. d. The use of e-mail in the first wave was as a tool for relatively structured communication.13._d_ was the main revenue source of many failed dot-com businesses in the first wave of electronic commerce.a. SWOT analysis b. Localization c. Wire transfer d. O

6、nline advertising14.A（n） _d_ is a set of processes that combine to yield a profit.a. value system b. industry value chain c. shipping profile d. business model15.A（n） _c_ is a specific collection of business processes used to identify customers, market to those customers, and generate sales to those

7、 customers.a. industry value chain b. strategic alliance c. revenue model d. value-added network16.The combination of store design, layout, and product display knowledge is called _c_.a. business process b. business transaction c. merchandising d. service17.Which of the following types of commerce i

8、s/are well suited to electronic commerce?a. Sale/purchase of books and CDs and other commodities b. Sale/purchase of high-fashion clothing c. Roommate-matching services d. Jewelry18._ transactions are not well suited to electronic commerce because no standard method for transferring small amounts of

9、 money on the Web has become generally accepted（.d）a. E-procurement b. Commodity items c. Local d. Low-denomination19.The return-on-investment number has been difficult to calculate for investment in electronic commerce because _a_.a. the costs and benefits have been hard to quantify b. information

10、technology is difficult to acquire c. sale/purchase prices are unstable d. the technology keeps changing20.Which of the following will never lend themselves to electronic commerce?（b）a. Greeting cards b. Perishable foods c. Books d. Cigars21._c_ are the total of all costs that a buyer and a seller i

11、ncur as they gather information and negotiate a purchase-sale transaction.a. Purchase costs b. Sale costs c. Transaction costs d. Hardware costs22._a_ is the study of how people allocate scarce resources.a. Economics b. Marketing c. E-commerce d. Business administration23.Nobel laureate Ronald Coase

12、 indicated that _c_ were the main motivation for moving economic activity from markets to hierarchically structured firms.a. transportation costs b. personnel costs c. transaction costs d. material costs24.One significant component of _c_ can be the investment a seller makes in equipment or in the h

13、iring of skilled employees to supply the product or service to the buyer.a. economic costs b. SWOT analysis c. transaction costs d. retention costs25.The practice of an existing firm replacing one or more of its supplier markets with its own hierarchical structure for creating the supplied product i

14、s called _c_.a. marketing process b. market integration c. vertical integration d. horizontal integration26._d_, an economist who extended Coases analysis, noted that industries with complex manufacturing and assembly operations tended to include many firms that used hierarchical structures and that

15、 were substantially vertically integrated.a. Thomas Petzinger b. Manuel Castells c. Tim Berners Lee d. Oliver Williamson27.Many _a_, such as wheat, sugar, and crude oil, are still traded in markets.a. commodities b. integrated items c. products d. transactions28.In a（n） _d_, companies coordinate the

16、ir strategies, resources, and skill sets by forming long-term, stable relationships with other companies and individuals based on shared purposes.a.market economic structure b.value system c.business model work economic structure29.Strategic partnerships occurring between or among companies operatin

17、g on the Internet are called _c_.a. strategic alliances b. economic structure c. virtual companies d. virtual partnerships30._a_ organizations are particularly well suited to technology industries that are information-intensive.a. Network b. Retailing c. Hierarchical d. Manufacturing31.As more peopl

18、e participate in a network, the value of the network to each participant increases. This is known as the _b_.a. law of diminishing returns b. network effect c. listing effect d. fax effect32.Manuel Castells has predicted that _a_ will become the organizing structure for all social interactions among

19、 people.a. economic networks b. free enterprises c. hierarchical layers d. value systems33.A way of organizing the activities that each strategic business unit undertakes to design, produce, promote, market, deliver, and support is known as a（n）_c_.a. supply chain b. supply group c. value chain d. v

20、alue group34.Multiple business units owned by a common set of shareholders make up a firm, or company, and multiple firms that sell similar products to similar customers make up a（n） _c_.a. organization b. firm c. industry d. business model35.Porter uses the term _b_ to describe the larger stream of

21、 activities into which a particular business units value chain is embedded.a. business strategy b. value system c. business integration d. collaboration36.Which of the following refers to activities that take a product from concept to manufacturing, including concept research, engineering, and test

22、marketing?a. Analysis b. Design c. Implementation d. Deliver37.SWOT is the acronym for _c_.a.supply, wealth, occupations, and threats b.supply, weaknesses, opportunities, and testing c.strengths,weaknesses, opportunities,and threats d.strengths,wealth, occupations, and testing38.In _a_ analysis, the

23、 analyst first looks into the business unit to identify its strength and weaknesses.a. SWOT b. strategic c. commerce d. transaction39.In the mid-1990s, _c_ used a SWOT analysis to create a strong business strategy that has helped it become a strong competitor in its industry value chain.a. HP Comput

24、er b. Acer Computer c. Dell Computer d. NEC Computer第二章2.A（n） _c_ is a collection of rules for formatting, ordering, and error-checking data sent across a network.a. routing algorithm b. backbone router c. protocol d. packet3._c_ determine how the sending device indicates that it has finished sendin

25、g a message, and how the receiving device indicates that it has received the message.a. Routers b. Bridges c. Protocols d. Adapters4.In networking applications, an 8-bit number is often called a（n） _a_.a. octet b. byte c. piconet d. bit5.The two primary protocols on which the Internet is based are _

26、c_.a. FTP and HTTP b. HTTP and SMTP c. TCP and IP d. TCP and HTTP6.Private _a_ are a series of IP numbers that are not permitted on packages that travel on the Internet.a. IP addresses b. masks c. address masks d. PIPs7.Which of the following organizations assigns and manages IP addresses for North

27、America, South America, the Caribbean, and sub-Saharan Africa?a. APNIC b. APNC c. ARIN d. RIPE8.IPv6 uses a（n） _c_ number for addresses.a. 32-bit b. 56-bit c. 128-bit d. 256-bit9.The _a_ numbering system uses 16 digits.a. hexadecimal b. decimal c. binary d. ASCII10.The rightmost part of a domain nam

28、e is called a（n） _a_.a. top-level domain b. URL c. category d. government-level domain11._a_ are sets of words that are assigned to specific IP addresses.a. Domain names b. URLs c. Octets d. Piconets12.Which of the following organizations is responsible for setting standards for the router computers

29、 that make up the Internet?a. ARIN b. ICANN c. IETF d. APNIC13.The purpose of a（n） _c_ is to respond to requests for Web pages from Web clients.a. URL b. e-mail c. Web server d. top-level domain14.The combination of the protocol name and the domain name is called a（n） _c_.a. URI b. URO c. URL d. HTTP23.A（n） _c_ is an interconnected network, usually one that uses the TCP/IP