高三英语译林版一轮教师用书第1部分 必修4 Unit 1 Advertising.docx

1、高三英语译林版一轮教师用书第1部分 必修4 Unit 1 AdvertisingUnit 1Advertising(对应学生用书第62页).写作单词会拼写1cure vt. 治愈；解决 n. 药物，疗法；对策2aim vt.& vi. 以为目标；瞄准 n. 目的，目标3comment n& vi. 评论，评价，议论；评论4trick n. 骗局；玩笑；把戏 vt. 欺骗，欺诈5cheat vt.& vi. 欺骗；作弊 n. 骗子；欺诈行为6purchase vt. 购买，采购 n. 采购；购买的东西7bargain n. 便宜货；协议 vi. 讨价还价8pleased adj. 高兴；满意.拓

2、展单词能辨别1persuade vt. 说服，劝说；使信服 persuasive adj. 有说服力的；劝诱的 persuasion n. 劝说，说服(力)2advertise vt.& vi. 做广告，宣传 advertising n. 做广告；广告活动 advertisement n. 广告；广告宣传3benefit vt.& vi. 使受益；得益于 n. 益处；奖金；救济金 beneficial adj. 有益的，有帮助的4determine vt. 确定，查明；决定 determined adj. 坚决的，果断的， 有决心的 determination n. 决心，果断5urge vt

3、. 敦促；竭力主张 n. 强烈的欲望，冲动 urgent adj. 紧急的，急迫的 urgency n. 紧急的事6consult vt. 咨询；请教 consultant n. 顾问7react vi. 做出反应，回应 reaction n. 反应；回应8recommend vt. 推荐；建议，劝告 recommendation n. 推荐；介绍9appeal vi. 有吸引力；呼吁 n. 吸引力；呼吁，恳求 appealing adj. 有吸引力的10design vt.& n. 设计 designer n. 设计者11shock n. 震惊，惊愕 vt. 使震惊，使惊愕 shocking

4、 adj. 令人震惊的 shocked adj. 震惊的12innocent adj. 清白的；无恶意的 innocence n. 清白，天真，无辜13promote vt. 推广；促销；促进 promotion n. 推广，促进，促销14personal adj. 个人的，亲自的 personally adv. 个别地；本人，亲自15fool vt. 欺骗，愚弃 n. 傻瓜 foolish adj. 愚蠢的 foolishness n. 愚蠢.阅读单词要识记1cancer n 癌症2campaign n. 运动(为了某种目的而进行的系列有计划的活动)3update vt.& n. 更新；使现

5、代化；提供最新信息4aspect n. 方面；层面5target n. 目标；靶子vt. 瞄准；以为目标6software n. 软件7media n. 大众传播媒介，大众传播工具8mental adj. 心理的；思想的9motto n. 座右铭；格言；箴言10yummy adj. 味道好的，好吃的语境应用(用所给词的适当形式填空)1He tried to her but failed.It appeared that what he said wasnt at all. (persuade)2Cycling is highly to our health.That is to say，we

6、can get much from cycling. (benefit)3We launched a big advertising campaign to our new toothpaste，and the succeeded at last.In return for our efforts，all the staff in our department were (promote)4He was at the news，for I could see his look on his face.(shock)5She is a girl，so we know that once she

7、has to do something，she will make her dream come true with great (determine)6The man insisted that he was and that he was as straight as an arrow.Anyone who doubted his was wrong.(innocence)【答案】1.persuade；persuasive2.beneficial；benefit3.promote；promotion；promoted4.shocked；shocking；shocked5.determine

8、d；determined；determination6innocent；innocence高频短语会默写1believe in 相信2for free 免费3be meant to 旨在，目的是4figure out 弄清楚，弄懂；计算出5fall for 上的当，受的骗6play tricks on 欺骗；捉弄7deal with 涉及，关于；处理，应付8appeal to 吸引，引起兴趣；呼吁9get sth.across 把表达清楚10discourage sb.from. 劝阻某人11be concerned about 关心，挂念12die from 死于语境应用(用上述短语的适当形

9、式填空)1The measures prevent the river from being polluted.2Children，as well as adults，usually each other on Halloween.3A year ago，I was unemployed，and I was trying to where to find a job. 4We knew we could depend on her to the situation.5I think what me about his painting are the colours he uses.6Pass

10、engers are reported to have their serious injuries.7I had created a way to my message while using as few words as possible.8No matter how hard I try to convince you that is a trick，you it every time.【答案】1.are meant to2.play tricks on3.figure out4.deal with5.appeals to6.died from 7get；across8.fall fo

11、r联想拓展1“建议”高频词小结advise建议；忠告suggest建议，提议recommend建议；推荐propose建议，提议2“引人注目的，吸引人的”高频词appealingattractivecharmingeyecatchingabsorbingfascinating3“欺骗”词汇集合fool vt.欺骗，愚弄cheat vt.欺骗，作弊deceive vt.欺骗，行骗lie (to sb.) vi.(向某人)说谎，欺骗(某人)4“v.for”短语大团圆fall for上的当head for前往leave for动身去seek for寻找search for寻找，查寻stand for

12、代表5“v.sb.into doing sth.”结构集合cheat/trick/fool sb.into doing sth.欺骗某人做某事argue/talk/persuade sb.into doing sth.说服某人做某事force sb.into doing sth.迫使某人做某事terrify sb.into doing sth.威胁某人做某事frighten sb.into doing sth.吓唬某人做某事panic sb.into doing sth.使某人恐慌做某事教材原句会背诵句式仿写能应用1.even if 引导让步状语从句Even if an ad does not

13、 lie，it does not mean it is altogether innocent.1.即使你很忙，你也要尽力把所有的事情做好。 ，you should try yourbest to do everything well.2.when it comes to.“当谈及的时候”When it comes to advertisements，we must all use our intelligence and not be a slave to them！2.谈及钓鱼，约翰是个专家。 ，John is an expert.3.“do/does/did动词原形”表示对动词的强调Ac

14、cording to the publisher，readers do seem to be interested in this new novel.3.使我极为高兴的是，这棵植物看上去确实和我们要找的十分地相似。To my great joy， what we were looking for.【答案】1.Even if/though you are busy2.When it comes to fishing3.the plant did look exactly like(对应学生用书第64页)精讲8个考纲单词 persuade vt.说服，劝说；使信服教材原句An advertise

15、ment uses words and pictures to persuade people to buy a product or service，or to believe in an idea.广告使用文字和图片来说服人们购买某种产品或服务或者是相信某种理念。persuade sb.to do sth./into doing sth. 说服某人做某事persuade sb.not to do sth./out of doing sth. 说服某人不要做某事persuade sb.of sth./persuade sb.that. 使某人相信As far as Im concerned,

16、 nobody was persuaded of the truth of his statement.依我看，没有人相信他的声明是真实的。She was persuaded into making peace with her parents.She was persuaded to make(make) peace with her parents.她被说服与她的父母言和了。链接写作词汇升级(普通表达)I persuaded my father to give up smoking.(高级表达)I persuaded my father into giving up smoking.(pe

17、rsuade)(高级表达)I talked my father into giving up smoking.(talk)(高级表达)I argued my father into giving up smoking.(argue) aim vt.& vi. 以为目标；瞄准，对准；旨在n目标，目的；瞄准教材原句PSAs aim to teach us and help us lead better lives.公益广告旨在教育我们，并帮助我们过更好的生活。(1)aim to do sth. 力求做 aim at doing sth. 力求达到；力争做到 be aimed at (doing)

18、sth. 目的是，旨在，针对(2)with the aim of doing sth. 有目的地做某事 achieve ones aim 实现某人的目标 take aim at 向瞄准 without aim 漫无目的地(3)aimlessadj. 无目的的aimlessly adv. 无目的地Now we have to take aim at the difficult problem and try to get it solved.现在我们不得不正视这个难题并设法解决它。The programme is aimed(aim) at teenage audience.这个节目针对的是青少

19、年观众。Then a discussion will be held，aiming to improve(improve) mutual understanding.然后，将举行一次讨论，力求增进相互理解。 benefit vt.& vi.使受益；得益于 n. 利益；救济金；奖金高考佳句Many of the things we now benefit from would not be around but for Thomas Edison.(2015年江苏高考单项填空)要不是托马斯爱迪生，我们现在从中受益的很多东西就不会存在。(1)benefit from 从中获益(2)be of be

20、nefit to. 对有益for the benefit of sb. 为了某人的利益(3)beneficialadj. 有益的be beneficial to 对有益I benefit a great deal from reading.我从阅读中受益良多。Law is established for the benefit of human being.法律是为人类的利益而制定的。However，forgiveness is possible，and it can be surprisingly beneficial(benefit) to your physical and mental

21、 health.然而，宽恕是可能的，它会给你的身心健康带来意想不到的益处。链接写作词汇升级在日常生活中，信用卡给我们带来极大便利。(普通表达)The credit cards benefit us a lot in the daily life.(benefit vt.)(高级表达)The credit cards are of great benefit to us in the daily life.(benefit n)(高级表达)The credit cards are beneficial to us in the daily life.(beneficial adj.) consu

22、lt vt. 咨询；请教；商量教材原句Before I consulted you，I had no comprehension that a company might try to fool people into buying a product or service.在请教您之前，我还不知道公司可能会尽力去欺骗人们购买他们的产品或者服务。consult sb.about sth. 向某人咨询某事consult with sb. 与某人商量/协商/磋商Consult your doctor about how much exercise you should attempt.咨询一下医生

23、你需要多大的运动量。I consulted with a friend of mine about this matter.我就此事与我的一个朋友商量。 recommend vt. 推荐；建议，劝告；介绍高考佳句It was really annoying；I couldnt get access to the data bank you had recommended.(2016年天津高考单项填空)真烦人，我无权使用你推荐的数据库。(1)recommend sth.to sb.recommend sb.sth. 向某人推荐某物recommend sth.for 推荐某物作(某种用途)reco

24、mmend sb.as. 推荐某人担任(某职务)(2)recommend that sb.(should)do sth.recommend(ones)doing sth.recommend sb.to do sth. 建议某人做某事It is such a great hotel that I would recommend it to any friend of mine who is going to Beijing.这个旅馆很好，我会把它推荐给我的任何一个来北京的朋友。I recommend you to think(think) very carefully before you ma

25、ke any decision.我建议你在做任何决定之前仔细考虑一下。I recommend that you (should) go(go) by subway.我建议你坐地铁去。名师点津recommend(建议)后跟宾语从句时，从句的谓语动词用虚拟语气，即“should动词原形”，should可以省略。链接写作一句多译 I recommend you to buy a DVD player.(to do)I recommend your buying a DVD player.(doing)I recommend that you should buy a DVD player.(that

26、 clauses) determine vt. 确定，查明；决定；裁决教材原句In order to determine your audience，you will need to do a little research and analysis in advance.为了确定你的观众，你需要事先做一点调查和分析。(1)determine从句 决定determine to do sth. 决定做某事determine on sth. 就某事做出决定(2)determined adj. 有决心的，坚定的be determined to do sth. 决心做某事(通常指坏事)I have d

27、etermined on working as a volunteer teacher in the countryside after graduation.我已决定毕业后到农村支教。Determined(determine) to study hard, he bored a hole in the wall to“steal” light from his neighbor to read at night.决心努力学习，他在墙上挖了洞从邻居家“偷”光为的是晚上看书。So difficult did I feel it to live in an Englishspeaking coun

28、try that I determine to learn (learn) English well.感到生活在一个说英语的国家是这么难，因此我决定学好英语。 appeal vi.有吸引力；呼吁，恳请 n. 吸引力；呼吁，恳求教材原句It is important to always try to appeal to the audience in order to get them to react in a certain way.为了让受众作出预期的反应，努力去吸引他们是很重要的。(1)appeal to sb.for sth. 为向某人呼吁或请求 appeal to sb.to do

29、sth. 恳求/呼吁某人做某事(2)make an appeal to sb.for sth. 为向某人呼吁或请求 make an appeal to sb.to do sth. 呼吁/恳求某人做某事(3)appealing adj. 有吸引力的；恳求的Besides，businesses seek to appeal to customers senses.(2015年重庆高考阅读理解B)此外，商业公司寻求吸引顾客们的感官。We appealed to all students and teachers to keep (keep) the environment clean and to

30、make our school a beautiful home.我们呼吁学生和老师保持环境干净，使我们的校园成为一个美丽的家园。Sport has become an important form of entertainment，appealing(appeal) to both men and women.体育运动已成为一种重要的娱乐形式，吸引着男男女女。 urge vt. 敦促，力劝；竭力主张 n. 强烈的欲望，冲动高考佳句There are several reasons to believe that the urges to help，inform and share are not taught.(2016年江苏高考阅读理解B)有几个理由可以相信：帮助、告知和分享的欲望不是被教的。(1)u