Using thematic analysis in psychology.docx
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Usingthematicanalysisinpsychology
VirginiaBraun* & VictoriaClarke
DepartmentofPsychology FacultyofAppliedSciences
TheUniversityofAuckland TheUniversityoftheWestofEngland
PrivateBag92019 FrenchayCampus
Auckland Bristol
NewZealand BS161QY
v.braun@auckland.ac.nz Victoria.clarke@jwe.ac.uk
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+6493737599x87561 +441173282176
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+6493737450 +441173282904
MSWordLength(incl.references,notes,tablesandfigures):
13510
Thematicanalysisisapoorlydemarcated,rarely-acknowledged,yetwidely-usedqualitativeanalyticmethodwithinpsychology.Inthispaper,wearguethatitoffersanaccessibleandtheoretically-flexibleapproachtoanalysingqualitativedata.Weoutlinewhatthematicanalysisis,locatingitinrelationtootherqualitativeanalyticmethodsthatsearchforthemesorpatterns,andinrelationtodifferentepistemologicalandontologicalpositions.Wethenprovideclearguidelinestothosewantingtostartthematicanalysis,orconductitinamoredeliberateandrigorousway,andconsiderpotentialpitfallsinconductingthematicanalysis.Finally,weoutlinethedisadvantagesandadvantagesofthematicanalysis.Weconcludebyadvocatingthematicanalysisasausefulandflexiblemethodforqualitativeresearchinandbeyondpsychology.
Keywords,thematicanalysis,qualitativepsychology,patterns,epistemology,flexibility
AuthorBiographicalNotes
VirginiaBraunisaseniorlecturerintheDepartmentofPsychologyatTheUniversityofAuckland,wheresheteaches,supervisesandconductsqualitativeresearch.Herresearchinterestsareprimarilyfocusedaroundwomen’shealth,genderedbodies,andsexandsexuality,andtheintersectionsbetweentheseareas.Sheiscurrentlyworkingonprojectsrelatedto'sexinlong-termrelationships','femalegenitalcosmeticsurgery',and‘thesocialcontextofSTItransmission’.
VictoriaClarkeisaseniorlectureinsocialpsychologyattheUniversityoftheWestofEngland.Shehaspublishedanumberofpapersonlesbianandgayparenting,andco-editedtwospecialissuesofFeminism&PsychologyonMarriage(withSara-JaneFinlay&SUeWilkinson).SheiscurrentlyconductingESRC-fundedresearchonsamesexrelationships(withCarolBurgoyne&MareeBurns)andco-editing(withElizabethPeel)abookLGBTpsychology(OutinPsychology,Wley).
Thematicanalysisisapoorlydemarcatedandrarely-acknowledged,yetwidely-usedqualitativeanalyticmethod(seeBoyatzis,1998;Roulston,2001)withinandbeyondpsychology.Inthispaper,weaimtofillwhatwe,asresearchersandteachersinqualitativepsychology,haveexperiencedasacurrentgap:
theabsenceofapaperwhichadequatelyoutlinesthetheory,application,andevaluationofthematicanalysis,andonewhichdoessoinawayaccessibletostudentsandthosenotparticularlyfamiliarwithqualitativeresearch.1Thatis,weaimtowriteapaperwhichwillbeusefulasbothateachingandresearchtoolinqualitativepsychology.Therefore,inthispaperwediscusstheoryandmethodforthematicanalysis,andclarifythesimilaritiesanddifferencesbetweendifferentapproachesthatsharefeaturesincommonwithathematicapproach.
Qualitativeapproachesareincrediblydiverse,complexandnuanced(Holloway&Todres,2003),andthematicanalysisshouldbeseenasafoundationalmethodforqualitativeanalysis.Itisthefirstqualitativemethodofanalysisthatresearchersshouldlearn,asitprovidescoreskiIIsthatwillbeusefulforconductingmanyotherformsofqualitativeanalysis.Indeed,HollowayandTodres(2003:
347)identify“thematizingmeanings”asoneofafewsharedgenericskillsacrossqualitativeanalysis.2Forthisreason,Boyatzis(1998)characterisesitnotasaspecificmethodbutasatooltouseacrossdifferentmethods.Smilarly,RyanandBernard(2000)locatethematiccodingasaprocessperformedwithin‘major’analytictraditions(suchasgroundedtheory),ratherthanaspecificapproachinitsownright.Wearguethematicanalysisshouldbeconsideredamethodinitsownright.
Oneofthebenefitsofthematicanalysisisitsflexibility.Qualitativeanalyticmethodscanberoughlydividedintotwocamps.Withinthefirst,therearethosetiedto,orstemmingfrom,aparticulartheoreticalorepistemologicalposition.Forsomeofthese-suchasconversationanalysis([GA]e.g.,Hutchby&Wooffitt,1998)andinterpretativephenomenologicalanalysis([IPA]e.g.,Smith&Osborn,2003)-thereis(asyet)relativelylimitedvariabilityinhowthemethodisapplied,withinthatframework.Inessence,onerecipeguidesanalysis.Forothersofthese-suchasgroundedtheory(e.g.,Glaser,1992;Srauss&Corbin,1998),discourseanalysis([DA]e.g.,Burman&Parker,1993;Potter&Wetherell,1987;Willig,2003)ornarrativeanalysis(e.g.,Murray,2003;Ressman,1993)-therearedifferentmanifestationsofthemethod,fromwithinthebroad
theoreticalframework.Second,therearemethodsthatareessentiallyindependentoftheoryandepistemology,andcanbeappliedacrossarangeoftheoreticalandepistemologicalapproaches.Althoughoften(implicitly)framedasarealist/experientialmethod(e.g.,Aronson,1994;Roulston,2001),thematicanalysisisactuallyfirmlyinthesecondcamp,andiscompatiblewithbothessentialistandconstructionistparadigmswithinpsychology(wediscussthislater).Throughitstheoreticalfreedom,thematicanalysisprovidesaflexibleandusefulresearchtool,whichcanpotentiallyprovidearichanddetailed,yetcomplexaccountofdata.
Giventheadvantagesoftheflexibilityofthematicanalysis,itisimportantthatweareclearthatwearenottryingtolimitthisflexibility.However,anabsenceofclearandconciseguidelinesaroundthematicanalysismeansthatthe‘anythinggoes’critiqueofqualitativeresearch(Antaki,Billig,Edwards,&Potter,2002)maywellapplyinsomeinstances.Withthispaper,wehopetostrikeabalancebetweendemarcatingthematicanalysisclearly—i.e.,explainingwhatitis,andhowyoudoit-andensuringflexibilityinrelationtohowitisused,sothatitdoesnotbecomelimitedandconstrained,andloseoneofitskeyadvantages.Indeed,acleardemarcationofthismethodwillbeusefultoensurethatthosewhousethematicanalysiscanmakeactivechoicesabouttheparticularformofanalysistheyareengagedin.Therefore,thispaperseekstocelebratetheflexibilityofthemethod,andprovideavocabularyand‘recipe’forpeopletostartdoingthematicanalysisinawaythatistheoreticallyandmethodologicallysound.3Aswewillshow,whatisimportantisthataswellasapplyingamethodtodata,researchersmaketheir(epistemologicalandother)assumptionsexplicit(Holloway&Todres,2003).Qualitativepsychologistsneedtobeclearaboutwhattheyaredoingandwhy,andincludetheoften-omitted‘how’theydidtheiranalysisintheirreports(Attride-Stirling,2001).
Inthispaperweoutline:
whatthematicanalysisis;a6-phaseguidetodoingthematicanalysis;potentialpitfallstoavoidwhendoingthematicanalysis;whatmakesgoodthematicanalysis;andadvantagesanddisadvantagesofthematicanalysis.Throughout,weprovideexamplesfromtheresearchliterature,andourownresearch.Byprovidingexamplesweshowthetypesofresearchquestionsandtopicsthatthematicanalysiscanbeusedtostudy.
Beforewebegin,weneedtodefineafewofthetermsusedthroughoutthepaper.Datacorpusreferstoalldatacollectedforaparticularresearchproject,whiledatasetreferstoallthedatafromthecorpusthatisbeingusedforaparticularanalysis.Therearetwomainwaysofchoosingyourdataset(whichapproachyoutakedependsonwhetheryouarecomingtothedatawithaspecificquestionornot-see‘anumberofdecisions’below).First,yourdatasetmayconsistofmanyorallindividualdataitemswithinyourdatacorpus.Sb,forexample,inaprojectonfemalegenitalcosmeticsurgery,Virginia’sdatacorpusconsistsofinterviewswithsurgeons,mediaitemsonthetopic,andsurgeonwebsites.Foranyparticularanalysis,herdatasetmightjustbethesurgeoninterviews,justthewebsites(Braun,2005b),oritmightcombinesurgeondatawithsomemediadata(e.g.,Braun,2005a).Second,yourdatasetmightbeidentifiedbyaparticularanalyticinterestinsometopicinthedata,andyourdatasetthenbecomesallinstancesinthecorpuswherethattopicisreferredto.SdinVirginia’sexample,ifshewasinterestedinhow‘sexualpleasure’wastalkedabout,herdatasetwouldconsistofallinstancesacrosstheentiredatacorpusthathadsomerelevancetosexualpleasure.Thesetwoapproachesmightsometimesbecombinedtoproducethedataset.Dataitemisusedtorefertoeachindividualpieceofdatacollected,whichtogethermakeupthedatasetorcorpus.Adataiteminthisinstancewouldbeanindividualsurgeoninterview,atelevisiondocumentary,oroneparticularwebsite.Finally,dataextractreferstoanindividualcodedchunkofdata,whichhasbeenidentifiedwithin,andextractedfrom,adataitem.Therewillbemanyofthese,takenfromthroughouttheentiredataset,andonlyaselectionoftheseextractswillfeatureinthefinalanalysis.
Whatisthematicanalysis?
Thematicanalysisisamethodforidentifying,analysing,andreportingpatterns(themes)withindata.Itminimallyorganisesanddescribesyourdatasetin(rich)detail.However,italsooftengoesfurtherthanthis,andinterpretsvariousaspectsoftheresearchtopic(Boyatzis,1998).Therangeofdifferentpossiblethematicanalyseswillfurtherbehighlightedinrelationtoanumberofdecisionsregardingitasamethod(seebelow).
Thematicanalysisiswidelyused,butthereisnoclearagreementaboutwhatthematicanalysisisandhowyougoaboutdoingit(seeAtt