附录创业计划书模板.docx

附录创业计划书模板.docx

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附录创业计划书模板

附录创业计划书模板

创业计划书

设计人：

_______________________

日期：

________________________

一、企业概况………………………………………………

二、商业构想和市场分析…………………………………

三、主营产品………………………………………………

四、定价计划………………………………………………

五、选址计划………………………………………………

六、促销计划………………………………………………

七、法律形式………………………………………………

八、启动资金………………………………………………

九、启动资金来源…………………………………………

十、组织结构与员工………………………………………

十一、企业运营与成本预测………………………………

十二、现金流计划…………………………………………

十三、盈利情况预测………………………………………

十四、资产负债表…………………………………………

一、企业概况

企业名称：

_____________________________________________________________________

______________________________________________________________________________

法律模式：

______________________________________________________________________

联系地址：

_____________________________________________________________________

____________________________________________________________________________________________________________________________________________________________

电话：

____________________________E_mail：

_________________________

经营范围：

［］制造业［］服务业［］批发商［］零售商

商业计划简述

产品或服务:

_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________顾客：

__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

___________________________________________________________________________________

所有者

（姓名、地址、资质、在企业中的作用、相关经历）

_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

吸收就业人数_________________________

启动资本

投资_________________________

运营资本_________________________

总计_________________________

资本来源

业主的储蓄_________________________

合伙人出资_________________________

民间借贷_________________________

银行贷款_________________________

二、商业构想和市场分析

商业构想描述

（如，确定的需求、谁是顾客、满足顾客需求的产品或服务的种类、如何接近顾客等.）

____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

市场分析

（如地域、城镇、顾客种类、市场规模、竞争对手情况、新企业所占的市场份额等）

_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

三、主营产品

产品或服务的详细描述

（如产品或服务的名称、规格、包装、售后服务等）

_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

四、定价计划

产品/服务

（1）

（2）

顾客愿意出的价格

竞争对手的价格

我方价格

我方价格制定的原因

折扣空间

有（%）无

有（％）无

产品/服务

（1）

（2）

顾客愿意出的价格

竞争对手的价格

我方价格

我方价格制定的原因

折扣空间

有（％）无

有（％）无

五、选址计划

企业的位置

企业选址计划的描述

__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

选址此地的原因

__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

通过将货物或服务销售给以下渠道来接近顾客：

［]个人［］零售商［]批发商［］其他人

选择这种分销方式的原因

___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

六、促销计划

启动促销

向顾客宣传新企业开张的行动计划（比如广告、公共宣传、销售促进、人员推销等.还要调查各种不同促销方式的费用.）

1.广告:

__________________________________________________________________________

________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

2。

公共宣传：

______________________________________________________________________

___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

__________________________________________________________________________________

3。

销售促进：

______________________________________________________________________

_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

4.人员推销：

______________________________________________________________________

_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

七、法律形式

企业的法律形式为：

___________________________________________________________

选择这种法律模式的原因

_________________________________________________________________________________________________________________________________________________________________________________________________________