外贸英文邮件回复经典案例.docx

外贸英文邮件回复经典案例.docx

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外贸英文邮件回复经典案例

外贸英文邮件回复

外贸邮件回复很重要，现在主要的问题如下，

1）邮件写得过长。

2）没有明确的主题。

3）长篇大论的公司或工厂介绍。

简单一点，一两句话点到重点，调起老外的胃口，让他反过来问你各种问题，你的目的就达到了。

外贸业务中最重要的是沟通和谈判，在询盘回盘，成交的过程中有许多都是通过邮件来完成的，专业的信件格式和术语将为您增色不少。

本文总结了27种项书信格式，例举了27种书信范文，英文邮件书信格式大汇总。

      1请求建立商业关系的英文书信

　　RogersChemicalSupplyCo.10E.22StreetOmaha8,NebGentlemen:

WehaveobtainedyournameandaddressfromAristoShoes,Milan,andwearewritingtoenquirewhetheryouwouldbewillingtoestablishbusinessrelationswithus.Wehavebeenimportersofshoesformanyyears.Atpresent,Weareinterestedinextendingour,rangeandwouldappreciateyourcataloguesandquotations.Ifyourpricesarecompetitivewewouldexpecttotransactasignificantvolumeofbusiness.Welookforwardtoyourearlyreply.

　　　　2.回复对方建立商业关系的请求的英文书信

　　Thankyourforyourletterofthe16thofthismonth.Weshallbegladtoenterintobusinessrelationswithyourcompany.Incompliancewithyourrequest,wearesendingyou,underseparatecover,ourlatestcatalogueandpricelistcoveringourexportrange.Paymentshouldbemadebyirrevocableandconfirmedletterofcredit.Shouldyouwishtoplaceanorder,pleasetelexorfaxus.

　　3.请求担任独家代理的英文书信

Wewouldliketoinformyouthatweactonasoleagencybasisforanumberofmanufacturers.WespecializeinfinishedcottongoodsfortheMiddleeasternmarket:

Ouractivitiescoveralltypesofhouseholdlinen.Untilnow,wehavebeenworkingwithyourtextilesdepartmentandourcollaborationhasprovedtobemutuallybeneficial.Pleaserefertothemforanyinformationregardingourcompany.WeareveryinterestedinanexclusivearrangementwithyourfactoryforthepromotionofyourproductsinBahrain.Welookforwardtoyourearlyreply.

　　4.拒绝对方担任独家代理的英文书信

　　Thankyouforyourletterof1Septembersuggestingthatwegrantyouasoleagencyforourhouseholdlinens.Iregrettosaythat,atthisstage,suchanarrangementwouldberatherpremature.Wewould,however,bewillingtoengageinatrialcollaborationwithyoucompanytoseehowthearrangementworks.Itwouldbenecessaryforyoutotestthemarketforourproductsatyouend.Youwouldalsohavetobuildupamuchlargerturnovertojustifyasoleagency.Weenclosepricelistscoveringalltheproductsyouareinterestedinandlookforwardtohearingfromyousoon.

　　5.同意对方担任独家代理的英文书信

　　Thankyouforyourletterof12Aprilproposingasoleagencyforourofficemachines.Wehaveexaminedourlongand,Imustsay,mutuallybeneficialcollaboration.WewouldbeverypleasedtoentrustyouwiththesoleagencyforBahrain.Fromourrecords,wearepleasedtonotethatyouhavetwoserviceengineerswhotooktrainingcoursesatourMilanfactory.thesoleagencywillnaturallybecontingentonyoumaintainingqualifiedaftersalesstaff.Wehavedrawnupadraftagreementthatisenclosed.Pleaseexaminethedetailedtermsandconditionsandletusknowwhethertheymeetwithyourapproval.Onapersonalnote,ImustsaythatIamdelightedthatweareprobablygoingtostrengthenourrelationship.IhaveverypleasantmemoriesofmylastvisittoBahrainwhenyouentertainedmesodelightfully.IlookforwardtoreciprocatingonyournextvisittoMilan.Myverybestwishestoyouandyourwife.

　　6.借引荐建立业务关系的英文书信

　　Atthebeginningofthismonth,IattendedtheHarrogatetoyfair.Whilethere,IhadaninterestingconversationwithMr.DouglasGageofEdutoysplcaboutselectinganagencyforourteachingaids.Douglasdescribedyourdynamicsalesforceandinnovativeapproachtomarketing.Heattributedhisowncompany'ssuccesstoyourexcellentdistributionnetworkwhichhasservedhimforseveralyears.WeneedanorganizationlikeyourstolaunchourproductsintheUK.Ourteachingaidscoverthewholefieldofprimaryeducationinallsubjects.Ourpatented‘Matrix’mathapparatusisparticularlysuccessful.YoumayhavereservationsaboutAmericanteachingaidssuitingyourmarket.ThisisnotaproblemsincewehaveacompleterangeofBritishEnglishversions.IencloseanillustratedcatalogueofourBritishEnglisheditionsforyourinformation.Pleaseletmehaveyourreactionstothematerial.IshallbeinLondonduringthefirsttwoweeksofOctober.Perhapswecouldarrangeameetingtodiscussourproposal.

　　7.邀请参观贸易展览会的英文书信

Manythanksforyourletterandenclosuresof12September.WewereveryinterestedtohearthatyouarelookingforanUKdistributorforyourteachingaids.Wewouldliketoinviteyoutovisitourbooth,no.6,atnextmonth'sLondonToyFair,atEarl'scourt,whichstartson2October.Ifyouwouldliketosetupanappointmentduringnonexhibithallhourspleasecallme.Icanthenarrangeforoursensorstafftobepresentatthemeeting.Welookforwardtohearingfromyou.

　　8.与过去有贸易往来的公司联系的英文书信

　　WeunderstandfromourtradecontactsthatyourcompanyhasreestablisheditselfinBeirutandisonceagaintradingsuccessfullyinyourregion.Wewouldliketoextendourcongratulationsandofferourverybestwishesforyourcontinuedsuccess.BeforethewarinLebanon,ourcompanieswereinvolvedinalargevolumeoftradeinourtextiles.Weseefromourrecordsthatyouwereamongourbesttemcustomers.WeverymuchhopethatwecanresumeourmutuallybeneficialrelationshipnowthatpeacehasreturnedtoLebanon.Sincewelasttraded,ourlineshavechangedbeyondrecognition.WhiletheyreflectcurrentEuropeantasteinfabrics,someofourdesignsarespecificallytargetedattheMiddleEasternmarket.Asaninitialstep,Iencloseourillustratedcatalogueforyourperusal.Shouldyouwishtoreceivesamplesforcloserinspection,wewillbeveryhappytoforwardthem.Welookforwardtohearingfromyou.

　　9.确认约会的英文书信

　　Iwouldliketoconfirmourappointmenttodiscussthepossibilityofmergingourdistributionnetworks.Iamexcitedoftheprospectofexpandingourtrade.Asagreed,Wewillmeetofourofficeinbondstreetat9.30a.m.onMonday20March.Ihavescheduledthewholedayforthemeeting.Ifforanyreasonyouareunabletoattend,pleasephonemesothatwecanmakealternativearrangements.Pleaseletmeknowifyouwouldlikeourofficetoarrangehotelaccommodation.Ilookforwardwithgreatpleasuretoourmeeting.

　　10.感谢客户订货的英文书信

　　Gillette-burnsCo.322GleenwoodstreetGleveland5,OhioGlentlemen:

Thankyouforyourorderno,464of20september.Themodelsyouselectedfromourshowroomwentouttodayundermypersonalsupervision.Thepackageisbeingairfreghtedtoyouonswissair.Therelevantdocumentationisenclosce.Ienjoyedmeetingyiuandhopethatthisorderrepresentsthebeginningofalongandprosperousrelationshipbetweenoiurcompanies.Thenexttimeyouvisitus,pleaseletmeknowinadvancesothatIcanarrangealuchforyouwithourderectors.Sincerelyyours

　　11.向长期客户推销新产品的英文书信

　　Iencloseanillustratedsupplementtoourcatalogue.Itcoversthelatestdesignswhicharenowavailablefromstock.Wearemostgratifiedthatyouhave,forseveralyeas.Includeaselectionofourproductsinyourmail-ordercatalogues.Theresultingsaleshavebeenverysteady.Webelievethatyouwillfindournewdesignsmostattractive.Theyshouldgetaverygoodreceptioninyourmarket.Onceyouhavehadtimetostudytheupplement,pleaseletusknowifyouwouldliketotakethematterfurther.Wewouldbeveryhappytosendsamplestoyouforcloserinspection.Foryourinformation,weareplanningarangeofclassicalEnglishdinnerserviceswhich,shoulddowellintheNorthAmericanmarket.Wewillkeepyouinformedonourprogressandlookforwardtohearingfromyou.

　　12.为商贸指南兜揽广告的英文书信

　　Thankyouforyourbusiness.Youarecurrentlyrepresentedinourdirectory.ThisistheonlydirectoryofitskindwhichreachesallcompaniesinthebuildingandconstructionindustryintheUK.Advertisinginourdirectorywasawisemoveonyourpart.WearecurrentlycompilinganeweditionofthedirectorywhichwillbepublishedinApril1995.TheneweditionwillbeexpandedtoincludemajormanufacturersofplumbingequipmentintheEuropeanCommunity.Forpropercoverageinthedirectory,yououghttoappearinmorethanonecategory.Ifyoudooptforamultiplelisting,youwillbeabletobuyspaceinadditionalcategoriesathalfprice.Youcanbeassuredthattheneweditionwillbeonthedesksofallthemajordecisionmakersinthebuildingandhardwaretrades.Pleasecompletetheenclosedformandreturnitwiththeappropriatefee.Thanksagainforyourbusiness.

　　13.请求客户作推荐人的英文书信

　　Thankyouforyourletterof2November.Wearedelightedtohearthatyouaretopleasedwiththerefurbishmentofyourhotel.Asyourknow.inourlineofwork,wedependongood,reportsaboutourprojectstowinfurtherbusiness.Ourclientsalwaysshoparoundandlookforreferencesbeforecommittingthemselves.Withyourpermission,wewouldliketouseyourhotelasareferencewhenwediscusssimilarrefurbishmentsinthehotelindustry.Wouldyouagreetooursuggestingthatfutureclientsshouldcallyou?

Itwouldalsobemosthelpfulifwecouldoccasionallybringaclienttolookatyourhotel.Wewould,ofcourse,stayovernightatleast.I'llcallyounextweektohearyourreaction.Thanksagainforyoukindwords.

　　14.通知客户价格调整的英文书信

　　Weencloseournewcatalogueandpricelist.Therevisedpriceswillapplyfrom1April1997.Youwillseethattherehavebeennumberofchangesinourproductrange.Anumberofimprovedmodelshavebeenintroduced.Outrangeofwashingmachineshasbeencompletelyrevamped.Manypopularlines,however,havebeenretainedunchanged.Youwillbeawarethatinflationisaffectingindustryasawhole.Wshavebeenaffectedlikeeveryoneelseandsomepriceincreaseshavebeenunavoidable.