TrademarkLicenseAgreement商标许可协议1doc.docx

TrademarkLicenseAgreement商标许可协议1doc.docx

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TrademarkLicenseAgreement商标许可协议1doc

TrademarkLicenseAgreement商标许可协议-

A.AAAownsandusesthenameand/ortrademarkAAA,and_________（Country）FederalTrademarkReg.No._________therefor,inconnectionwithitsInternet-relatedsoftwareproducts,servicesandtechnology;B.BBBproducesWebsitesandperformsotherInternet-relatedservices;C.BBBdesirestousethetrademarkAAAinAAAGuideandAAA’sNdesignhorizonlogo（Logo）（theLogo,thephrase`AAAGuide’andAAAbeingcollectivelyreferredtohereinastheMarksassuchMarksaremorefullydescribedinExhibitA）aspartofthetitleAAAGuidebyBBBinconnectionwithInternetnavigationanddirectoryservices;andD.AAAiswillingtopermitsuchuseoftheMarksunderthetermsandconditionssetforthinthisAgreement.NOWTHEREFORE,THEPARTIESAGREEASFOLLOWS:

1.GRANTOFLICENSE.1.1GRANTOFLICENSE.AAAherebygrantstoBBBanon-exclusive,nontransferable,worldwidelicensetousetheMarksinthetitleAAAGuidebyBBBsolelyinconjunctionwithInternetnavigationanddirectoryservices（theNavigationalServices）whichshall,inpart,promoteAAA’sproductsandservices,maybejointlydevelopedbyAAAandBBB,andwhichservicesshallresideonBBB’sWebsitedeployingBBB’sserversorsuchothermirrorsiteserversasAAAshallapprove.BBBmayonlyusetheMarksasacollectivewholeandshallnotseparatelyuseanyelementorelementsoftheMarks.Notwithstandingtheforegoing,AAAacknowledgesthatitshallnotseektopreventBBBfromusingthewordGuideseparateandapartfromtheMarks.1.2RESERVATIONOFRIGHTS.AAAherebyreservesanyandallrightsnotexpresslyandexplicitlygrantedinthisAgreement,includingAAA’srighttoauthorizeorlicenseuseoftheMarksoranyothertrademarksornamescontainingAAA,toanythirdpartyforuseinconnectionwithanygoodsandservices,including,butnotlimitedto,Internetnavigationanddirectoryservices.2.LICENSEFEE.FortherightsgrantedtoBBBherein,BBBshallpayAAAaone-timenon-refundablelicensefeeof_________（$,_________）atthetimeoftheexecutionofthisAgreement.Thelicensefeeduehereunderisexclusiveofanyapplicabletaxes.BBBshallberesponsibleforallapplicablenational,stateandlocaltaxes,valueaddedorsalestaxes,exchange,interest,banking,collectionandotherchargesandleviesandassessmentspertainingtopaymentsotherthan_________（Country）taxesbasedonAAA’snetincome.IfBBBisrequiredbylawtomakeanydeductionortowithholdfromanysumpayabletoAAAbyBBBhereunder,（i）BBBshalleffectsuchdeductionorwithholding,remitsuchamountstotheappropriatetaxingauthoritiesandpromptlyfurnishAAAwithtaxreceiptsevidencingthepaymentsofsuchamounts,and（ii）thesumpayablebyBBBuponwhichthedeductionorwithholdingisbasedshallbeincreasedtotheextentnecessarytoensurethat,aftersuchdeductionorwithholding,AAAreceivesandretains,freefromliabilityforsuchdeductionorwithholding,anetamountequaltotheamountAAAwouldhavereceivedandretainedintheabsenceofsuchrequireddeductionorwithholding.3.OWNERSHIPOFMARKS.3.1AAAOWNERSHIP.BBBherebyacknowledgesthatAAAistheowneroftheMarks,andanytrademarkapplicationsand/orregistrationsthereto,agreesthatitwilldonothinginconsistentwithsuchownershipandagreesthatalluseoftheMarksbyBBBshallinuretothebenefitofAAA.BBBagreesthatnothinginthisAgreementshallgiveBBBanyright,titleorinterestintheMarksotherthantherighttousetheMarksinaccordancewiththisAgreement.BBBagreesnottoregisterorattempttoregistertheMarksortheLogoasatrademark,servicemark,Internetdomainname,tradename,oranysimilartrademarksorname,withanydomesticorforeigngovernmentalorquasi-governmentalauthoritywhichwouldbelikelytocauseconfusionwiththeMarks.TheprovisionsofthisparagraphshallsurvivetheexpirationorterminationofthisAgreement.3.2OWNERSHIPBYBBB.AAAacknowledgesthatBBBistheownerofBBB’strademarksand/orregistrationstheretoandagreesthatitwilldonothinginconsistentwithsuchownership.BBB’strademarksincludethenameBBBandanyderivativeBBB-basedmarkandtheBBBlogo.4.USEOFTHEMARKS;PROTECTIONOFTHEMARKS.4.1PROPERUSE.BBBagreesthatalluseoftheMarksshallonlyoccurinconnectionwiththeNavigationalServicesandshallbeinstrictcompliancewiththetermsofthisAgreement.BBBmayusetheMarksassetforthinSection1.1aswellasinconnectionwiththepromotionoftheNavigationalServices.BBBshallusetheMarksinconformancewithAAA’strademarkguidelines（TrademarkGuidelines）,setforthinExhibitB,whichTrademarkGuidelinesmayberevisedbyAAAfromtimetotime.BBBagreesnottouseanyothertrademarkorservicemarkincombinationwiththeMarksotherthanasdescribedinSection1.1.BBBhasnorighttosublicense,transferorassigntheuseoftheMarksorusetheMarksforanyotherpurposeotherthanthepurposedescribedherein.BBBmaynotusetheMarkinconnectionwith,orforthebenefitof,anythirdparty’sproductsorservices.BBBfurtheragreesnottousetheMarksonanyproductsorservicesthataredeemedbyAAA,initsreasonablejudgment,tobedirectly,explicitlyormaliciouslydisparagingofAAAoritsproducts.orproductsthatarethemselvesunlawfulorwhosepurposeistoencourageunlawfulactivitiesbyothers.4.2QUALITYSTANDARDS.BBBagreestomaintainaconsistentlevelofqualityoftheNavigationalServicesperformedinconnectionwiththeMarkssubstantiallyequaltothatfoundinBBB’sexistingWebsiteservices.BBBfurtheragreestomaintainalevelofqualityinconnectionwithitsuseoftheMarksthatisconsistentwithgeneralindustrystandards.4.3MONITORINGBYAAA.BBBacknowledgesthatAAAhasnofurtherobligationsunderthisAgreementotherthantherighttoperiodicallymonitorBBB’suseoftheMarksinconjunctionwiththeNavigationalServices.UponrequestbyAAA,BBBshallprovideAAAwithrepresentativesamplesofeachsuchusepriortothetimetheMarksarefirstpublishedontheInternet.IfAAAdeterminesthatBBBisusingtheMarksimproperly,and/orinconnectionwithNavigationalServiceswhichdonotmeetthestandardssetforthinSection4.1orSection4.2,AAAshallnotifyBBB,andBBBshallremedytheimproperusewithintwo

（2）businessdaysfollowingreceiptofsuchnoticefromAAA.UseoftheMarksongoodsorservicesotherthantheNavigationalServicesorthepromotionoftheNavigationalServices,orinamannerinconsistentwiththeTrademarkGuidelines,shallconstitutematerialbreachofthisAgreement.Ifsuchmaterialbreachhasnotbeencuredwithintwo

（2）businessdaysfollowingreceiptofnoticefromAAA,thisAgreementshallbeterminated.4.4LEGEND;DISCLAIMER.BBBshallincludewithanyonlinepublicationoftheMarksatrademarklegendindicatingthattheMarksarethoseofAAA,usedunderlicense,andadisclaimerthatBBBandnotAAAhasproducedtheNavigationalServicesandisresponsibleforthecontentthereof.4.5NAVIGATIONALSERVICES.IfAAAreasonablydeterminesthattheNavigationalServicescontainsorpresentsanymaterialthatconstitutesaninfringementofAAA’strademark,patents,copyrightsortradesecrets,AAAmayimmediatelyterminatethelicensegrantdescribedinSection1.1ifBBBhasnotrevised,removedordelinkedtosuchmaterialtoAAA’sreasonablesatisfactionwithinseven（7）businessdaysofwrittennoticefromAAA.IfAAAreasonablydeterminesthattheNavigationalServicescontainsorpresentsanymaterialthatcouldreasonablyconstituteaclearandunambiguousinfringementofathirdparty’scopyright,trademark,patentsortradesecrets,AAAandBBBshallconferandmutuallyagreeonapropercourseofaction.5.CONFIDENTIALINFORMATIONANDDISCLOSURE.Unlessrequiredbylaw,andexcepttoassertitsrightshereunderorfordisclosurestoitsownemployeesonaneedtoknowbasis,BBBagreesnottodisclosethetermsofthisAgreementormattersrelatingtheretowithoutthepriorwrittenconsentofAAA,whichconsentshallnotbeunreasonablywithheld.6.TERMINATION6.1TERMANDTERMINATION.ThisAgreementandthetermofthelicensegrantedhereinshallbeperpetualunlessterminatedasprovidedinSection4.3,Section4.5orthisSection7.1.AAAshallhavetherighttoterminatethisAgreementupontheoccurrenceofoneormoreofthefollowing:

（a）anymaterialbreachbyBBBofitsobligationsunderthisAgreementwhichremainsuncuredforthirty（30）daysormorefollowingwrittennoticeofsuchbreachfromAAA,or（b）useoftheMarksbyBBBinamannerwhichisdirectly,explicitlyormaliciouslydisparagingofAAAoritsproductsandservicesandwhichremainsuncuredfortwo

（2）daysfollowingnoticefromAAA.6.2EFFECTOFTERMINATION.UponterminationoftheAgreement,BBBagreesitshallimmediatelyceaseanyandalluseoftheMarks.7.GENERAL7.1GOVERNINGLAW.ThisAgreementshallbesubjecttoandgovernedinallrespectsbythestatutesandlawsoftheStateof_________（Address）withoutregardtotheconflictsoflawsprinciplesthereof.TheSuperiorCourtof_________（Name）Countyand/ortheUnitedStatesDistrictCourtfortheNorthernDistrictof_________（Address）shallhaveexclusivejurisdictionandvenueoverallcontroversiesinconnectionherewith,andeachpartyherebyconsentstosuchexclusiveandpersonaljurisdictionandvenue.7.2ENTIREAGREEMENT.ThisAgreement,includingExhibitAandExhibitB,constitutestheentireAgreementandunderstandingbetweenthepartiesandintegratesallpriordiscussionsbetweenthemrelatedtoitssubjectmatter.Nomodificationofanyofthetermso