大学英语四六级直播辅导讲义Word文档格式.docx

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大学英语四六级直播辅导讲义Word文档格式.docx

B)Theyexaminerelationsbetweenproducersandcustomers.

C)Theylookfornewandeffectivewaystopromoteproducts.

D)Theystudytrendsorcustomersatisfactionoveralongperiod.

4.A)Thelackofpromotionopportunity.B)Checkingchartsandtables.

C)Designingquestionnaires.D)Thepersistentintensity.

听力原文:

ConversationOne

M:

(1)SohowlonghaveyoubeenaMarketResearchConsultant?

W:

Well,Istartedstraightafterfinishinguniversity.

Didyoustudymarketresearch?

Yeah,anditreallyhelpedmetogetintotheindustry,butIhavetosaythatit’smoreimportanttogetexperienceindifferenttypesofmarketresearchtofindoutexactlywhatyou’reinterestedin.

Sowhatareyouinterestedin?

Well,

(2)atthemoment,Ispecializeinquantitativeadvertisingresearch,whichmeansthatIdotwotypesofprojects.(3)Trackersareongoingprojectsthatlookattrendsorcustomersatisfactionoveralongperiodoftime.Theonlyproblemwithtrackersisthatittakesupalotofyourtime.Butyoudobuildupagoodrelationshipwiththeclient.Ialsodoacoupleofad-hocjobswhicharemuchshorterprojects.

Whatexactlydoyoumeanbyad-hocjobs?

It’sbasicallywhencompaniesneedquickanswerstotheirquestionsabouttheirconsumers’habits.Theyjustaskforonequestionnairetobesentoutforexample,sothetimeyouspendonanad-hocprojecttendstobefairlyshort.

Whichdoyouprefer,trackersorad-hoc?

IlikedoingbothandinfactIneedtodobothatthesametimetokeepmefromgoingcrazy.Ineedthevariety.

Canyoujustexplainwhatprocessyougothroughwithanewclient?

Well,togetherwedecideonthemethodologyandtheobjectivesoftheresearch.Ithendesignaquestionnaire.Oncetheinterviewershavebeenbriefed,Isendtheclientascheduleandthentheygetbacktomewithdeadlines.Oncethefinalchartsandtablesareready,Ihavetocheckthemandorganizeapresentation.

Hmm,onelastquestion,whatdoyoulikeanddislikeaboutyourjob?

AsIsaid,varietyisimportantand(4)asforwhatIdon’tlike,ithastobethecheckingofchartsandtables.

1.Whatpositiondoesthewomanholdinthecompany?

2.Whatdoesthewomanspecializeinatthemoment?

3.Whatdoesthewomansayabouttrackers?

4.Whatdoesthewomandislikeaboutherjob?

Questions5to8arebasedontheconversationyouhavejustheard.

5.A)HisviewonCanadianuniversities.

B)Hisunderstandingofhighereducation.

C)Hissuggestionsforimprovementsinhighereducation.

D)HiscomplaintaboutbureaucracyinAmericanuniversities.

6.A)Itiswelldesigned.

B)Itisratherinflexible.

C)Itvariesamonguniversities.

D)Ithasundergonegreatchanges.

7.A)TheUnitedStatesandCanadacanlearnfromeachother.

B)Publicuniversitiesareoftensuperiortoprivateuniversities.

C)Everyoneshouldbegivenequalaccesstohighereducation.

D)Privateschoolsworkmoreefficientlythanpublicinstitutions.

8.A)Universitysystemsvaryfromcountrytocountry.

B)Efficiencyisessentialtouniversitymanagement.

C)Itishardtosaywhichisbetter,apublicuniversityoraprivateone.

D)ManyprivateuniversitiesintheU.S.areactuallylargebureaucracies.

ConversationTwo

Hello,I’mherewithFrederick.NowFred,youwenttouniversityinCanada?

Yeah,that’sright.

OK,and(5)youhaveverystrongviewsaboutuniversitiesinCanada.Couldyoupleaseexplain?

Well,wedon’thaveprivateuniversitiesinCanada.They’reallpublic.(6)Alltheuniversitiesareownedbythegovernment,sothereistheMinistryofEducationinchargeofcreatingthecurriculumfortheuniversitiesandsothereisnotmuchroomforflexibility.Sinceit’sagovernmentoperatedinstitution,thingsdon’tmoveveryfast.Ifyouwantsomethingtobedone,thentheirstaffdonothavesomuchincentivetohelpyoubecausehe’saworkerforthegovernment.SoIdon’tthinkit’sveryefficient.However,therearecertainadvantagesofpublicuniversities,suchasthefeesbeingfree.Youdon’thavetopayforyoureducation.Butthesystemisn’tefficient,anditdoesnotworkthatwell.

Yeah,Icanseeyourpoint,butintheUnitedStateswehavemanyprivateuniversities,andIthinktheyarelargebureaucraciesalso.Maybepeopledon’tactthatmuchdifferently,becauseit’sthesamethingworkingforaprivateuniversity.Theygetpaidfortheirjob.Idon’tknowifthey’rethatmuchmoremotivatedtohelppeople.Also,wehaveaproblemintheUnitedStatesthatusuallyonlywealthykidsgotothebestschoolsandit’skindofaproblemactually.

(7)Iagreewithyou.Ithinkit’saproblembecauseyou’renotgivingequalaccesstoeducationtoeverybody.It’snoteasy,buthavingonlypublicuniversitiesalsomightnotbethebestsolution.PerhapswecanlearnfromJapanwheretheyhaveasystemofprivateandpublicuniversities.Now,inJapan,publicuniversitiesareconsideredtobethebest.

Right.It’stheexactoppositeintheUnitedStates.

So,asyousee,it’sveryhardtosaywhichoneisbetter.

Right,agoodpoint.

5.WhatdoesthewomanwantFredericktotalkabout?

6.WhatdoesthemansayaboutthecurriculuminCanadianuniversities?

7.Onwhatpointdothespeakersagree?

8.Whatpointdoesthemanmakeattheendoftheconversation?

SectionB

短文

Questions9to11arebasedonthepassageyouhavejustheard.

9.A)Government’sroleinresolvinganeconomiccrisis.

B)Theworseningrealwagesituationaroundtheworld.

C)IndicationsofeconomicrecoveryintheUnitedStates.

D)Theimpactofthecurrenteconomiccrisisonpeople’slife.

10.A)Theywillfeellesspressuretoraiseemployees’wages.

B)Theywillfeelfreetochoosethemostsuitableemployees.

C)Theywillfeelinclinedtoexpandtheirbusinessoperations.

D)Theywillfeelmoreconfidentincompetingwiththeirrivals.

11.A)Employeesandcompaniescooperatetopullthroughtheeconomiccrisis.

B)Governmentandcompaniesjoinhandstocreatejobsfortheunemployed.

C)Employeesworkshorterhourstoavoidlayoffs.

D)Teamworkwillbeencouragedincompanies.

PassageOne

(9)ArecentInternationalLabourOrganizationreportsaysthedeteriorationofrealwagesaroundtheworldcallsintothetrueextentofaneconomicrecovery,especiallyifgovernmentrescuepackagesarephasedouttooearly.

Thereportwarnsthepictureonwagesislikelytogetworsethisyear,despiteindicationsofaneconomicrebound.PatrickBelser,anInternationalLabourOrganizationspecialist,saysdecliningwageratesarelinkedtothelevelsofunemployment.

“Thequitedramaticunemploymentfigures,whichwenowseeinsomeofthecountries,stronglysuggestthattherewillbegreaterpressureonwagesinthefutureasmorepeoplewillbeunemployed,morepeoplewillbelookingforjobsand(10)thepressureonemployerstoraisewagestoattractworkerswilldecline.So,weexpectthatthesecondpartoftheyearwillnotbeverygoodintermsofwagegrowth.”

Thereportfindsmorethanaquarterofthecountriesexperiencedflatorfallingmonthlywagesinrealterms.TheyincludetheUnitedStates,Austria,CostaRica,SouthAfricaandGermany.

InternationalLabourOrganizationeconomistssaysomenationshavecomeupwithpoliciestolessentheimpactoflowerwagesduringtheeconomiccrisis.Anexampleoftheseisworksharingwithgovernmentsubsidies.(11)Underthisscheme,thenumberofindividualworkinghoursisreducedinanefforttoavoidlayoffs.Forthisschemetowork,thegovernmentmustprovidewagesubsidiestocompensateforlostpayduetotheshorterhours.

9.WhatistheInternationalLabourOrganizationreportmainlyabout?

10.AccordingtoanInternationalLabourOrganizationspecialist,howwillemployersfeeliftherearemorepeoplelookingforjobs?

11.Whatdoesthespeakermeanbythework-sharingscheme?

Questions12to15arebasedonthepassageyouhavejustheard.

12.A)Whethermemorysupplementswork.

B)Whetherherbalmedicineworkswonders.

C)Whetherexerciseenhancesone’smemory.

D)Whetheramagicmemorypromisessuccess.

13.A)Theyhelptheelderlymorethantheyoung.

B)Theyarebeneficialinonewayoranother.

C)Theygenerallydonothavesideeffects.

D)Theyarenotbasedonrealscience.

14.A)Theyareavailableatmostcountryfairs.

B)Theyaretakeninrelativelyhighdosage.

C)Theyarecollectedorgrownbyfarmers.

D)Theyareprescribedbytrainedpractitioners.

15.A)Theyhaveoftenprovedtobeashelpfulasdoingmentalexercise.

B)Takingthemwithothermedicationsmightentailunnecessaryrisks.

C)Theireffectlastsonlyashorttime.

D)Manyhavebenefitedfromthem.

Istherereallyamagicmemorypilloranherbalrecallremedy?

(12)Ihavebeenfrequentlyaskedifthesememorysupplementswork.Youknow,oneofthefirstthingsIliketotellpeoplewhentheyaskmeaboutthesupplements,isthatalotofthemarepromotedasacureforyourmemory.Butyourmemorydoesn’tneedacure.Whatyourmemoryneedsisagoodwork-out.Soreallythosesupplementsaren’tgoingtogiveyouthatperfectmemoryinthewaythattheypromise.Theotherthingisthatalotofthesesupplementsaren’tnecessarilywhattheyclaimtobe,andyoureallyhavetobewarywhenyoutakeanyofthem.(13)Thesciencei

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