For ideological and political work in the Internet Age Vocational innovation毕业论文翻译.docx

1、For ideological and political work in the Internet Age Vocational innovation毕业论文翻译 For ideological and political work in the Internet Age Vocational innovationAbstract: as a platform for information dissemination on the Internet, mobile communications environment is the formation of ideological and

2、political work as the main means for communication of information, persuasion and education, vocational colleges, faced with opportunities and challenges. Vocational Institute from the analysis of network conditions information environment of the school to start, combined with the characteristics of

3、 the network information environment and the reality of the ideological and political work in higher vocational colleges, innovative ideas and ways of the Internet age vocational colleges ideological and political work. Paper Keywords: Internet, vocational colleges; ideological and political work, i

4、nnovation Internet technology rapid development of the world into the information age. As an information platform, the Internet is considered to be the rise of media following the press, radio and television, the biggest feature in all types of media compatibility. Traditional media and network inte

5、gration, formed a strong platform for the dissemination of multimedia, such as Peoples Daily, CCTV, Zhongguang Wang, Xinhua, etc., combined with the continuous development of communication technologies and networks, emerging media, such as the BBS forums, microblogging, QQ , MSN, flying letters, and

6、 so on. the continuous expansion of the Internet as a platform various forms of media, learning in peoples daily life, work had a profound impact in colleges and universities to the Internet, mobile communications The platform of the new broadcasting environment is taking shape, the ideological and

7、political work as the main means of information communication, persuasion and education, vocational colleges, it faces both opportunities and challenges of the situation. from vocational colleges in the analysis of network conditions information environment, combining the characteristics of the netw

8、ork information environment and vocational colleges, the status of the ideological and political work, innovative ideas and methods of ideological and political work of network era of vocational colleges. Information environment is characterized by an Internet era, vocational colleges (A network as

9、a platform for new media information environment is taking shape. According to the statistical report of the China Internet Network Information Center of Chinese netizens reached 485 million as of the end of June 2011, coverage reached 36.2%, in which groups of students in the overall Internet users

10、 accounted for 29.9%, much higher than other professions which college students are more students the main users of the Internet for the development and application of new media technologies to provide a broad stage, video-on-demand, online music, instant messaging technology, network Animation, mic

11、roblogging, the Internet encyclopedia, and other media forms continue to emerge, with each passing day, to attract more students from the traditional media such as newspapers, radio, television and books to the computer next to the media contact investigation in a Henan Province, up to 74.4 % of the

12、 students contact with the network as their most media, the average time spent online more than 20 hours / week, followed by TV, books and newspapers can be said that has been formed in vocational colleges on campus to the Internet and other media-based information environment. Timeliness of the (tw

13、o new media, interactive means of communication strongly attract college students. According to the principle of communication, “a quid pro quo QA / strenuous level = selection probability on the network information, the knowledge structure is diverse and convenient means of a variety of retrieval f

14、ast, the guarantee of reward has been fully recognized; exertion, the opening of the mobile Internet has made the Internet more and more convenient. As of the end of June 2011, Chinas Internet users use the mobile Internet reach 318 million, 65.5% in the proportion of overall Internet users in the a

15、uthor-conducted survey of college students in Henan media exposure also showed that college students use the mobile Internet has reached 91.2%. With mobile means of communication, students in the campus to maintain network media contacts anytime, anywhere. the interactive features of the network is

16、another important reason students choose the online medium on the network, students can not only very convenient to accept the information from all sides, but more importantly is that they can feedback their views to the disseminator of information, according to their interests, viewpoints acquisiti

17、on saw and heard, and publish the information collected through microblogging, forums, communications software, which led to the concern of the majority of Internet users. (Three less ability to identify to become college students access to information bottlenecks. Network of new media and tradition

18、al media is a huge difference between traditional media such as newspapers, radio, television, the main features of the professionalization and specialization, not only disseminators itself is information dissemination of the specialized agencies, and comprehensive policy, institutional, legal and r

19、egulatory department of the constraints of these media institutions, the “gatekeeper” strict, authoritative. in the new media environment, communicators no longer is a management strict media organizations can be a commercial media organizations, can be many users to participate in the forum or comm

20、unity, to build and can also be a common site, the more a persons blog, microblogging. disseminators of itself may not have information dissemination of basic knowledge, literacy and capacity deficiencies in the information on the “gatekeeper”. the same time, diversification of network media informa

21、tion, mass flow of the multi-directional, the original media control means of the powerless can be said that network to college students is not strictly a “gatekeeper” of information, its authenticity, authority, orientation, values ​​in the end how, you need college students with higher

22、 analytical ability to identify, however, media literacy education of college students are very weak. basically to explore on their own in the world of network medium ability to identify passive, fragmented way, this is a tremendous challenge for them. Two vocational colleges in the network environm

23、ent the opportunities and challenges of the ideological and political work (An ideological and political work of the new opportunities Opened up a new communication platform. Network dissemination of information, on the one hand, no time limit, no geographic space boundaries, no restrictions on the

24、number of participants, the use of this new mode of communication, so that the ideological and political education work With wider space. network spread fast, convenient information retrieval is also greatly enhanced the efficiency and timeliness of the ideological and political work in higher vocat

25、ional colleges. On the other hand, network information and technology for the ideological and political work of technical means innovation provides a broad stage. network information forms, not just text, but also sound, images, animation, video screen, these new forms of information that can be mob

26、ilized students a variety of senses, strengthen the effect of the ideological and political education work. information The mode of transmission is no longer only from education to educators single spread, and form three-dimensional full range of communication such as the ideological and political i

27、nformation through the website, forums, instant messaging software QQ groups, blogs, microblogging means of communication, change the traditional ways and means of dissemination of information. (2) improve the awareness of students participation on the network, anyone can freely select the informati

28、on they need to, and published reviews, network messages and information issued by feedback, which greatly stimulated the participation of college students consciousness. If you can reasonably guide college students sense of participation, mobilize the initiative of students, formed the ideological

29、and political work of the “subject” student mode, it will completely change the traditional closed, one-way education student participation and a strong sense at least bring two advantages: enhances the attractiveness of the ideological and political work, ideological and political work in a more ta

30、rgeted, and the second, give full play to the Students self-education “in the ideological and political work, the role of self-help.” , the depth and breadth of education is expanding. (Ideological and political work of the challenges (1) the impact of bad information. “Gatekeeper” of the network me

31、dia weakening, leading to information on the network in different ways, cohabitation information “information on the network can be both true, it could be false, can be both comprehensive , it may be one-sided, both may be elegant, it may be vulgar, both may be correct, may also be wrong. Especially

32、 the values ​​of non-mainstream popularity on the network, the impact of the moral values ​​of university students, erosion of university students thought grade. What is more, some bad information and vulgar and silly online games, all kinds of chat sites, the students in the

33、 wrong direction. Network is marginal world of the popular negative information has posed a serious challenge to the ideological and political work. (2) the irrational behavior of the network stretch. With the development of network information and communication technologies, more people access to information from the network as the first choice, therefore, netwo