体验商务英语2答案.docx

1、体验商务英语2答案体验商务英语2答案【篇一：体验商务英语综合教程 unit_4 答案】lass=txtpart i business vocabulary directions: there are 20 incomplete sentences in this part. for each sentence there are four choices marked a, b, c and d. choose the one that best completes the sentence. then mark the corresponding letter on the answer s

2、heet with a single line through the center. this part totals 20 points, one point for each sentence. c1 outdoor advertising is one of the fastest growing _ in the market. a markets b sections c segments d sectors d2 the world of outdoor advertising billboards, transport and street furniture is _ abo

3、ut $18 billion a year, just 6% of all the worlds spending on advertising. a worthwhile b worthy c valuedd worth c3 the soaring costs of tv are _ clients to consider alternatives. a making b drivingc prompting d letting a4 bmw ran a teasers campaign in britain on bus shelters. a exclusively b largely

4、c greatlyd inclusively c5 placing an ad on a bus shelter for two weeks _ at about 90. a works onb works away c works outd calculates d6 we are facing a _ with our market share. what are we going to do about it? a promotion b salec order d crisis a7 focus, a large advertising agency based in paris, h

5、as a reputation for creating imaginative and _ campaigns. a effectiveb efficientc effect d efficacious c8 focus now needs to _ potential clients that it still has plenty of creative ideas to offer. a ensureb assure c convince d persuade b9 focus has been asked to _ ideas for advertising campaigns to

6、 managements of the companies concerned. a offerb presentc supplyd furnish a place b site c visitd resort b11 thank you for the above order _ our bicycles. a of b forc byd against c12 it is stipulated in our sales confirmation no. 2007021 _ the 5,000 bicycles you ordered are to be shipped in two equ

7、al lots in march and april 2007. a which b where c that d what a13 you requested that 80% of the bicycles _ in march and the balance in april. a be shipped b shipped c to shipd have been shipped c14 although we have the quantity _ stock, it is too late for us to ship 80% of your order in march. a fr

8、om b for c in d at d15 we have received your letter of 28 march, _ us to modify the previous arrangements for the shipment of the captioned order. a askedb to ask c being asked d asking a16 you now wish to advance the date of shipment _ one month. a byb to c ford at a17 in the circumstances, we regr

9、et _unable to meet your request. a to beb beingc be d having been a18 in this case, you must _ the additional charges. a bearb have bornec to bear d bearing d19 please take the above _ account and let us know your decision as soon as possible. a to b for c by d into b20 we are pleased to inform you

10、that the captioned order _ now been dispatched. a have b hasc ared is part iiphrase translation directions: directions: there are 20 chinese phrases in this part. you are required to translate them into english and write down your translation on the answer sheet. this part totals 20 points, one poin

11、t for each phrase. 1 竞争对手产品 competitors products 2 隐性广告 subliminal advertising 3 广告媒体 advertising media 4 体育赞助 sports sponsorship 5 免费样品 free sample 6 广告标语 advertising slogan 7 大众媒体 mass media 8 售点展示 point-of-sale display 9 户外广告 outdoor advertising 10 大众市场 mass-market 11 电视黄金时段栏目广告 prime-time tv slo

12、t 12 市场份额 market share 13 街道设施 street furniture 14 公交车候车亭 bus shelter 15 金融服务 financial service 16 营销组合 marketing mix 17 公共关系 public relations 18 广告宣传活动 advertising campaign 19 价格促销price promotion 20 潜在客户 potential client part iii sentence translation directions: there are 10 sentences in this part.

13、 you are required to translate them into chinese and write down your translation on the answer sheet. this part totals 20 points, two points for each sentence. 1.the world of outdoor advertising billboards, transport and street furniture is worth about $18 billion a year, just 6% of all the worlds s

14、pending on advertising. 整个户外广告市场（露天广告牌,公共交通和路边设施）大约价值180亿美元一年,只占了全世界广告支出的6% 。 2.focus, a large advertising agency based in paris, has a reputation for creating imaginative and effective campaigns. 焦点公司是一家总部设在巴黎的大型广告公司，它因为能创造富有想象力并卓有成效的广告宣传活动而享有盛誉。 3.but it is one of the fastest-growing segments, hav

15、ing doubled its market share in recent years. 但它是增长最快的细分市场之一，近几年它的市场份额翻了一倍。 4.outdoor advertisings appeal is growing as tv and print are losing theirs. 随着电视、平面广告失去它们的吸引力，户外广告的吸引力却不断增长。 5.adding to its attractions has been a revolution in the quality of outdoor displays. 户外展示设备质量方面的革命也在不断增加它的吸引力。 6.p

16、articularly attractive to the new advertisers is street furniture, the fastest growing segment of the outdoor market. 路边设备广告作为增长最快的户外广告细分市场，对新的广告商们特别有吸引力。 7.focus has been asked to present ideas for advertising campaigns to managements of the companies concerned. 焦点公司已经被要求向相关公司的管理层阐述他们对于广告宣传活动的理念。 8

17、.focus now needs to convince potential clients that it still has plenty of creative ideas to offer. 焦点公司现在需要使潜在客户相信它仍可以提供很多有创意的想法。 9.recently however, focuss reputation was damaged when two major clients changed to rival agencies. 不过最近，焦点的声誉因为两个大客户转投竞争对手公司而受损。 10. our aim is to develop loyalty among

18、 existing customers and attract new ones. 我们的目标是培养现有客户的忠诚度，并且吸引新客户。 part iv sentence translation directions: there are five sentences in this part. you are required to translate them into english and write down your translation on the answer sheet. this part totals 20 points, four points for each se

19、ntence. 1 我们很遗憾你们的发盘比美国供应商的价格高出5%。 we regret that your offer is 5% higher than that of the u.s suppliers. 2 羊毛行市目前疲软，除非你方能降价5%，否则无法成交。 the current wool market is weak. we see no prospects of business unless you can reduce the price by 5%. 3 兹遗憾通知你方，本地买主认为你方报价太高。 we hereby regret to inform you that l

20、ocal buyers regard your offer to be much on the high side. 4 我们的报价相当合理，且已为你地其他客户所接受。 our offer is quite reasonable, and it has been accepted by other customers in your area. 5 至于男式衬衫，我们盼望能够按接近我们的价格达成交易。 as for mens shirts, we hope to make a deal close to our price.【篇二：视听说教程2答案】tening skills bbdca li

21、stening in task1 ftftf task 2 bbdac task 3 1. classical 2. peaceful 3. relaxing 4. jazz 5. sadness 6. heavy metal 7. energy 8. sporting events 9. physical labor 10. road accidents speaking out model 1 1. do you like jazz2. no, not much 3. im crazy about 4. what kind of music do you like 5. what grou

22、p do you like best 6. they make my stomach turn model 2 1. i like different kinds 2. any in particularly 3. you dont seem like 4. what about you 5. would you like to 6. sure, that sounds great model 3 1. turn down that noise 2. theyre so cool 3. it just sounds like noise to me 4. what do you want to

23、 hear 5. how about 6. i think she is a bore lets talk 1. good morning to all 2. success3. musical talents 4. without 5. second part 6. replaced 7. legal action 8. real owners further listening and speaking task 1 1. special 2. joke 3. talent 4. proud 5. loud 6. joy 7. honesty 8. dancer 9. talk 10. w

24、ondered 11. capture 12. fan task 2 baadcffttt unite test ccdcb 1. favorite band 2. not anymore 3. no longer 4. a big fan 5. collected the ones 6. going crazy 7. maybe to you 8. pressure 9. fall in love 10. get it 11. from time to time 12. go on 13. music video bcddacdabacdcbc listening skills adbcb

25、listening in unit 21. director 2. sound effects 3. good story 4. think 5. sad 6. violent 7. light-hearted movies 8. mystery movie 9. in the future task 2 dcdab task 3 1. film 2. directors 3. actors 4. important 5. the united kingdom 6. viewers 7. 40 million 8. olympic 9. world cup【篇三：英语视听说教程2第二版答案(2

26、015修正版)】st) unit1 listening skills bbdcalistening in task1 ftftf listening in task2 bbdac listening in task3classical，peaceful，relaxing，jazz，sadness，heavy metal，energy，sporting events，physical labor，road accidents lets talk task 1 good morning to all，success，musical talents，without，second part，repla

27、ced，legal action，real owners further listening and speaking further listening task 1 special，joke，talent，proud，loud，joy，honesty，dancer，talk，wondered，capture，fan task2baadc task 3 ffttt unit 1 test 1-5 ccdcb 1.favorite band ，2.not anymore ，3.no longer ，4.a big fan ，5.collected ，6.the ones ，7.going cr

28、azy ，8.maybe to you ， 9.pressure ，10.fall in love ，11.get it ，12.from time to time ，13.go on ，14.music video 1-5bcdda 1-5cdaba 6-10 cdcbc unit2 listening skills: making inferences adbcb listening in task 1 director，sound effects， good story， think， sad，violent， light-hearted movies， mystery movie，in

29、 the futuretask 2 dcdab task3film,directors,actors,important,the united kingdom,viewers,40 million,olympic,world cup,time,artistic value,depth,best picture,favor,science fiction lets talk task 1 abcdd further listening and speaking further listening task 1 memorizing lines，remember one line，i hear t

30、he guns roar，a loud boom，forgot his linetask 2 accadtask 3 ftftf unit 2 test 1-5 cbabd 1.a very good 2.starring 3.best-seller 4.a new classic 5.violent 6.somewhat 7.before 8.the calmness 9.death 10.thought 1-5 dbdca 1-5 ccbab 6-10 ccdac unit3 listening skills: identifying peoples identity bcdaa listening in task 1 go out，flaming red，crush，chicken，likes，guts，turn him down，keeping everything，tell hertask 2early，late teens，double-dating，group datin，marry，adult dating，hardly，blind date，never listening in task 3 (3) an announcement about the wedding was published in the news