物流英语[电子教案]PPT课件下载推荐.ppt

1、what it is,Key terms Logistics 物流 definition of logistics 物流的定义Council of Logistics Management（CLM）物流管理flow and storage of goods 物品的流动和存储plan,implement and control 计划，实行和控制customer requirements 客户需求,Definition of logistics,Definition provided by CSCM（Council of Supply Chain Management Professionals）

2、logistics is the process of planning,implementing and controlling the efficient,effective flow and storage of goods,services and related information from point of origin to point of consumption for the purpose of meeting customer requirements.,Analysis of logistics definition,logistics is a process

3、of“plan,implement,and control.”That meanslogistics should be involved in all three activities,planning,implementing,controllingnot just one or two,Analysis of logistics definition（cont）,Definition also refers to“efficient and effective flow and storage”.Question:what is the differences between these

4、 two words“efficient”and“effective”?,Analysis of logistics definition（cont）,The definition also indicates that logistics involves the flow and storage of“goods,services,and related information.”That means-logistics is as much about the flow and storage of information as it is about the flow and stor

5、age of goods.Advances in information technology make it increasingly easyand less costlyfor companies to obtain important information to make logistical decision.,Analysis of logistics definition（cont）,Finally,the definition indicates that the purpose of logistics is to meet customer requirements.Th

6、is implies that logistics strategies and plans should be based upon customer wants and needs.,Notes:,1.Logistics is a hot topic in China and the whole world.Although it is anything but a newborn baby,lots of people still have limited awareness of,and knowledge about logistics.物流是一个中国乃至全世界的热门话题。虽然它已经

7、不是一个新生事物了，但是不少人对物流的认识仍然有限。be aware of something：意识到Example:John has been aware of having done something wrong.约翰已意识到自己做错了事情。,2.To avoid potential misunderstanding about the meaning of logistics,this book adopts the current definition provided by the Council of Supply Chain Management Professionals（C

8、SCMP）one of the worlds most prominent organizations for logistics professionals.为了避免可能发生的对物流含义的误解，本书采用美国供应链管理专业协会（前身为美国物流管理协会）目前的定义，该协会是全世界物流专业领域中最著名的组织。to avoid something（doing something）避免，避开Example:She tried to avoid answering my questions.她试图避而不答我的问题。,3.Logistics is the process of planning,imple

9、menting and controlling the efficient,effective flow and storage of goods,services and related information from point of origin to point of consumption for the purpose of meeting customer requirements.物流是计划实施和控制商品的快速、高效流动和储存，以及从源头到消费的服务和信息的全过程，以满足客户的需求。这里我们要注意efficient and effective这两个词的区别：Efficient

10、指的是效率高的,有能力的，而effective 强调的是有效的，有影响的。,4.First,logistics is a process of“plan,implement,and control.”Of particular importance is the word“and”,which suggests that logistics should be involved in all three activities,planning,implementing,controllingnot just one or two.首先，物流是“计划，执行与控制”。特别重要的是这个“与”字，它指

11、出物流应该包括所有这三方面计划，执行和控制而不仅仅是其中一个或两个方面。,Topic for Discussion:讨论话题,1.Is logistics a new concept?If it is not,do you know anything about the origin and history of logistics?Please share the information you have with your group member.2.How much do you know about the literal meaning of logistics?,Text Two

12、:Activities in the logistical System,Key Terms:demand forecasting 需求预测transportation 运输 warehousing 仓储inventory management 库存管理 material handling 物料搬运packaging 包装 information processing 信息处理procurement 采购 production planning 生产计划customer service 客户服务,Logistical activities:,Activities include:demand

13、forecasting,transportation,warehousing,inventory control,material handling,packaging,information processing,procurement,production planning,customer service,Demand forecasting,Demand forecasting refers to efforts to estimate product demand in a future time period.Question:Why demand forecasting is i

14、mportant for a company?Look up the answer from your textbook,Transportation:,Transportation refer to the physical movement of goods from point of origin to point of consumptionit involves selection of the transport mode,routing of the shipment,compliance with regulation in the region of the country,

15、and selection of carriers.Transportation is often the most costly logistics activity,Inventory Management,Inventory refers to stocks of good that are maintained for a variety of purposes,such as for resale to others,as well as to support manufacturing or assembling processes.,Warehousing,Warehousing

16、 refers to places where inventory can be stored for a particular period of time.In the past decades,important changes have occurred with respect to the role of warehousing in contemporary logistics system,Packaging,Packaging can have both a marketing（consumer packaging）and logistical（industrial pack

17、aging）dimension.Industrial packaging focus on protecting the product while it is being shipped and stored.Too much packaging increases costs while inadequate protection can result in merchandise damage and,ultimately,customer dissatisfaction.,Materials handling,Materials handling refers to the short

18、-distance movement of products within the confines of a facility（e.g.,plant,warehouse）.Question:why managers tends to to minimize the number of handling whenever possible.Look up the answer from your textbook,Information management,Information is what links all areas of the logistics system together

19、.firms are linking their internal logistics information systems with those of their suppliers,customers and other partner.Such an open exchange of information can result in faster order placement,quicker delivery,and greater accountability throughout the logistics process.,ProcurementProcurement ref

20、ers to the raw materials,component parts,and supplies bought from outside organizations to support a companys operation.Production planning It can be concluded under logistics because manufacturing need component and raw materials in order to mike finished goods that are,in turn,demanded by a custom

21、er.,Customer service,Customer service involves making sure that the right person receive the right product with the right quantity at the right place at the right time in the right condition at the right cost.,Note,1.Inventory refers to stocks of good that are maintained for a variety of purposes,su

22、ch as for resale to others,as well as to support manufacturing or assembling processes.存货指的是为不同目的而保留的储存货物，例如要转卖给他人的货物，用于支持生产或组装过程的货物。A variety of 种种，若干。2.Warehousing refers to places where inventory can be stored for a particular period of time.In the past decades,important changes have occurred wit

23、h respect to the role of warehousing in contemporary logistics system.仓库指的是一段时间内用来存储存货的地方。在过去的十年中，仓储在现代物流系统中的角色发生了重要的变化。With respect to 关于，至于。,3.Packaging can have both a marketing（consumer packaging）and logistical（industrial packaging）dimension.包装包括营销包装（消费包装）和物流包装（工业包装）两种类型。4.Materials handling ref

24、ers to the short-distance movement of products within the confines of a facility（e.g.,plant,warehouse）.物资搬运指的是产品在同一设施（如工厂，仓库）内的短距离移动。5.Procurement refers to the raw materials,component parts,and supplies bought from outside organizations to support a companys operation.采购是指从公司外部购买原材料，零部件以支持公司的运作。,6.

25、Customer service involves making sure that the right person receive the right product with the right quantity at the right place at the right time in the right condition at the right cost.客户服务包括要以恰当的成本使恰当的客户在恰当的时间，恰当的地点以恰当的状况和恰当的价格收到他想要的（恰当的）产品。这7个恰当“rights”就是物流服务的核心理念，他和CSCMP所定义的物流的目的，任务是吻合的，只是关注的角

26、度不同，因此也有学者用这7个“恰当”来定义“物流”这个概念。,Exercises:Please translate the following English sentences into Chinese,1）For example,if a company promises that all orders will be shipped within 24 hours of receipt,what percentage of orders are actually shipped within 24 hours of receipt?2）Transportation refer to th

27、e physical movement of goods from point of origin to point of consumption,it involves selection of the transport mode,routing of the shipment,compliance with regulation in the region of the country,and selection of carriers.,3）To achieve good inventory management,logisticians need to balance the cos

28、t of maintaining additional products on hand against the risk of not having those items when the customer wants them.4）Such an open exchange of information can result in faster order placement,quicker delivery,and greater accountability throughout the logistics process.5）We should keep in mind that

29、one logistics system does not fit all companies.The number of activities in a logistics system can vary from company to company.,Debate Propositions:,1.According to the definition given by CSCMP,the purpose of logistics is to meet customer requirements.But how about the companys need and benefit?If

30、we always focus on making the customers happy,the companys profit might drop.What is your idea about this dilemma（进退两难的局面,困难的选择）?2.Some people think logistical professionals should get higher salary,do you agree?,Chapter Two Transportation,Text 3:Introduction of TransportationText 4:Maritime Shippin

31、gSupplementary reading:Intermodal Transportation,Learning objective,To understand the nature of transportation To learn the five modes of transportationTo know about the important feature of maritime shippingTo get familiar with intermodal transport,Text 3:Introduction of Transportation,Key terms:tr

32、ansportation 运输transportation mode 运输方式road transportation 公路运输rail transportation 铁路运输waterway transportation 水路运输air transportation 航空运输pipeline transportation 管道运输intermodal transportation 多式联运,General Introduction of Transportation,What is transportation?Transportation is the movement of people and goods from one place to another.major modes of transportation:Railway transportation,road transp