市场营销专业留学申请书Word格式.docx

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市场营销专业留学申请书Word格式.docx

你可能会发现出国留学确实带来了您的独立性。

出国留学的学生成为他们新国家的探险家,真正发现他们所怀有的好奇心和兴奋。

这里给大家分享一些20XX年市场营销专业留学申请书,欢迎阅读!

20XX年市场营销专业留学申请书

Dear_,

Asaproductionfactor,humanresourcealsofacesscarcity—inthetechnicalsenseofeconomics—thewaythatotherformsofresourceface.Therefore,whenanindividualmakesachoiceasahumanfactor,heorshehastotakeintoaccountoftheopportunitycosttohimself(orherself)inparticularandtothesocietyasawholewithinthegeneralframeworkofhisorherindividualvalue.Myresolutiontopursueanadvancedprograminthefieldofmarketingispreciselyfoundedontheguidelinesprovidedbyeconomics.MypersonalinterestandamplepotentialallowmetopossesscomparativeadvantageinpursuingmarketingforreasonsthatIwillstateinthesucceedingparagraphs,andIbelievethatmychoiceisarationalizedchoiceinkeepingwiththerulesofeconomics.

Myinterestinmarketingcommencedwiththelearningoftwoimportantcoursesinmysophomoreyear—MarketingandManagement.ThefirstyearofmyundergraduateprogramattheDepartmentofAccounting,HenanUniversity,wasspentinoverwhelmingfrustrationbecauseIwasarbitrarilyassignedtostudyaccountingasmyspecialty,asubjectinwhichIhadlittleinterest.However,inlearningMarketingandManagement,Idiscoveredmyrealinterest.Inretrospection,thisinterestofminestemmedfrommywillingnesstocommunicateandexchangewithpeople,mydesiretoexperiencethecollisionsbetweendifferentschoolsofthought,theinterdisciplinarynaturebetweenthosetwosubjects,andthedemandsthattheyimposeonaperson’screativethinking.The4P’sasadvocatedinmarketing(price,place,promotionandproduct)arespecificallyorientedtowardmarketfluctuationsandtheyrequirespecialsensitivityincapturingmarketinformation,thoroughunderstandingoftheproblemsinvolved,andtheabilitytosolveproblemsbysoundlogicalreasoning.Thefouraspectsasrepresentedby4P’sconstitutethefieldsinwhichImadeconsciouseffortstodevelopandtoimprovemycompetence.Whiletakingthemarketcourse,IimmersedmyselfinvariouswesterntextbooksincludingtheclassicworkMarketingManagementbyPhilipKotlor.Meanwhile,Iendeavoredtoassimilateusefulknowledgefromcasestudies,realizingtheempiricalnatureofthesubject.IhadahabitofapplyingamultiplicityofperspectivesfromdifferentframeworksofknowledgetobearonthesameproblemandforthisreasonIonceachievedthehighestscoreinmydepartmentinanoralpresentation.MyteacheroftheMarketingcourse,whoisalsothechairmanoftheMarketingDepartment,believedthatIwasmostsuitedtoacareerinmarketing.Hisremarksgavemetremendousencouragementandfurtherreinforcedmydeterminationtoseekanadvancededucationinthisfascinatingarea.

Marketingisanappliedsciencethatcallsforconstantpracticebasedonamasteryofitstheoriesandprinciplesinordertodevelopanawarenessofhowmarketingisactuallyconducted.Duringthesummervacationinthesecondyear,havingcompletedthemarketingcourse,IparticipatedinthepromotioncampaignonbehalfoftheLittleSwanHomeAppliancesProducts(LittleSwanbeingthebrandnameofChina’smostfamousproducerofhomeappliances)atZhengzhouDepartmentStoreinHenanProvince.Duringthepromotioncampaign,weprovideddetailedinformationtoourprospectiveclientsconcerningtheproductsandtheirpost-saleservicesononehandandsubmittedthefeedbacktotheheadquartersontheother.Thisrefreshingexperienceofdirectlyfacingclientsexcitedme,makingmeallthemoreinterestedinvariousactivitiesthatcouldincreasemypracticalknowledgeofmarketing.OneofsuchactivitieswasaprojectmyclassmatesandIcontrivedfordevelopingarealisticunderstandingoftheprinciplesofMarketingLensModel.Accordingtothismodel,differentindividualsmayexperiencemajordifferencesintheircognitionoftheirsurroundingsduetodifferencesintheireducation,backgroundsandpersonalexperiences,whichleadtotheirdevelopmentoftheirdifferentialcognitivelenses.Ourprojectteamconductedanall-campusevaluationoftheteachers’performanceandofthesoundnessofthecurriculumintheformofquestionnairesandfollow-upsurveys.Basedonthefindingsofourinvestigation,wesubmittedtotheuniversityauthoritiesrationalizationproposalsconcerninghowtoimproveofthequalityofteachingandhoweducationcouldbegearedtothespecificneedsofstudents.Positivelycommentedupon,ourproposalsweremostlyadoptedbytheauthorities.Thissuccessfulexperiencemademeunderstandthatsomeconceptsofmarketingcouldbefruitfullyappliedtodifferentwalksoflife,notmerelyputintoservicefortheprofit-makingorganizations.

MypracticalworkexperienceinmarketingstartedwithmyemploymentattheSalesDepartmentofBeijingEducationCulturalCommunicationsCenteruponmygraduationinthesummerof20XX年.Overthepastoneyear,Iparticipatedinplanningpromotioncampaignsforseveralsetsofbookseriesandinthemanagementofmediapublicity.Iwasalsoresponsiblefordesigningtheexhibitionsforthosebookseries.However,inperformingmyresponsibilities,Ibecamedismayedbythereality.Theoreticallyspeaking,marketingresponsibilitieswithinacompanyshouldbespecifiedandmarketingpersonnelshouldperformtheirdutiesaccordingtospecializeddivisionoflaborsothattheefficiencycanbeoptimized.Nevertheless,inactualoperations,differentdivisionsoflaboramongdifferentdepartmentstendtoproduceconflictedinterestsandcommunicationbarriers,resultingindisruptionsinworkschedulesandinreducedefficiency.IcametorealizethatteamworkisstillamajorproblemwithinChinesecontext,especiallyinthefieldofmarketing,thatneedstobeworkedout.Tomaterializegoodconceptsofmarketing,optimumapproachesmustbeadoptedthatcanmeetthechangingcircumstancesoftheenvironment.Myheretoforeworkexperienceshowsmethat,althoughmarketinghasdevelopedintoacomprehensivedisciplinethatisbothenlighteningandcapableofsocialguidanceoveracentury-longinnovationandevolution,theideaofmarketingasthestrategicpresenceofagivenenterprisehasnotyetbeenestablishedwithintheChineseeconomicmilieu.Withtheincreasedcompetitionbroughtaboutbyglobalization,especiallywithChina’saccessiontotheWTO,thewidely-acceptedconventionalformulaof“production+product+marketing”hasbeenrenderedobsolescent,unabletosatisfytheneedsofChina’spresentbuyer’smarketandthenecessitytomaintainsustainabledevelopmentafterChina’sWTOaccession.Inparticular,facedwiththechallengesposedbytheemergenceofknowledgeeconomy,Chineseenterprisesmustrevolutionizeitsconventionalnotionsofmarketing.Towardthisobjective,Chineseenterprisesmusttop-levelmanagementandmarketingprofessionalswhocanformulateeffectivemarketingstrategiesandestablishhighlyefficientmarketingnetwork.Inthisregard,prospectivemarketingprofessionalshaveamissionandaresponsibilitytoperform.Apartfrommyinterestandmypotential,thisfactorconstitutesthemostdirectreasonbehindmycurrentefforttoapplyforaPh.D.programinmarketingatyourprestigiousuniversity.ItismyexpectationthatinmyfuturedegreeprogramIwillbeexposedtothemostrecentconceptsandmodesofthinkinginmarketingwhichIcanultimatelyapplytotheChinesemarketingpractice.

AlthoughIdidnotmajorinmarketingasanundergraduate,myprofessionaltraininginaccountingcanneverthelessbeinstrumentaltomyacademicandcareerdevelopmentinthefuture.Thespecialtyofaccountingalsorequiredmetoreceivebasictrainingineconomicsandmanagement,aneducationbackgroundthatallowedmetoevolvementalhabitscharacteristicofeconomicsandmanagement.Inmyundergraduateprogram,trainingsinthedevelopmentofmentalhabitswerefarmoreimportantthanthemereacquisitionofbookknowledgeandmyperformanceinworkhasalsoindicatedthatIexcelmypeersinlogicalreasoningandineconomics-specificmentality.MyGPAisnotabsolutelyhigh(butshowingobviousascendancy),whichcouldbeattributedtomyinitialdislikeforaccountingononehandandtomyextensiveparticipationinextracurricularactivitiestosatiatemyspecialloveformarketingpractices.ThoseactivitiesconsumedaconsiderableamountofmytimeandenergythatIcouldotherwisehavedevotedtocoursework.Nevertheless,Itakegreatcomfortinhavingdevelopedmyempiricalknowledgeofmarketingbyparticipatinginthoseactivities.

Successfulmarketingisthemostcrucialstrategicarrangementinmakingqualityproductsavailabletoprospectiveconsumers.Havingaccumulatednecessaryknowledgeandexperience,IhaveanimplicitfaithinmyselfasamostcompetitivecandidateforyourPh.D.program.Inpresentingmyselfforyourscrutiny,Iamdoinganimportant“marketing”ofmyself.Isincerelywishthatmyfurtherexplorationinthefieldofmarketingcouldbemadepossiblewiththisvery“marketing”ofmyself.

Yourssincerely,

fanwena

乌克兰留学行李清单

一、证件现金

大家要先把自己进入乌克兰需要接受检查的证件准备好,这里包括个人护照、留学签证、登机机票、健康证明,还有申请院校递交的材料的原件,而且需要随身携带。

此外大家还需要换好现金,建议大家将人民币换成美元,因为乌克兰货币格里在国内的银行内不是常备货币,很难兑换,而且美元与格里之间的汇率比较稳定,适合换汇。

二、衣物日用

衣服的选带需要先做功课,了解自己地大的时候当地的季节和平均气温,然后选择合适的衣服,一般两到三套就绰绰有余了,此外还需要准备好贴身的各类衣物。

床上用品三件套可以带上一套,不占地方而且抵达后需要使用,比临时买方便得多;

洗漱用和沐浴用的相关日用品,可以选择带上便携装,这样可以直接使用,度过过渡期。

三、电器药品

这里的电器除了自己的电脑和手机之外,还需要特别准备好转换插头,而且可以带上一个多孔插排,这样可以让更多的电器正常充电使用,毕竟和国内是不一样的。

乌克兰的天气气候和国内有着比较大的差异,这样初来乍到的留学生很有可能会出现水土不服的情况,这就需要大家提前做好准备,带上一些常用药。

四、注意事项

在进行行李的封装的时候,要严格区分好随身行李和托运行李,所有的贵重物品和电器都需要随身携带,而刀具和液体类物品则需要托运。

要提前了解禁止入境的物品清单,不要携带禁止入境的东西

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