商务英语Project.docx

商务英语Project.docx

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商务英语Project

Project

Weplantosetupacompanycalled“CozyLife”.Thesloganofitis“wecolortheworld”.Actuallyitisamanagementplatform,thecompanyitselfdoesnotmakeproducts,butlookforproductsofgoodqualityallaround.

Businessmodel:

wecombinetherealworldstoreswithe-commerce,whichcanmeetdifferentneedsofconsumerslikeonlineshoppingandrealworldstoresshoppingatthesametime.

Head:

introducesABCbusinessoperationmode,brieflydescribeshowitworksandmakesaprofit.Andsummarizesitsadvantages,comparedwiththetraditionalbusinessmodel.

A.purchasing:

selectaseriesofuniqueandexcellentproductsdevelopedbywell-knownmanufacturersandresearchers,focusonquality,kinds,safety,etc.Strivetograspthelatesttrendsofmarket,andconstantlylaunchnewandexcitingproducts.

B.marketing:

comeupwithideasforallkindsofpromotion,discount, redemptionactivities.Includingweeklyspecialpromotions,monthlynewproductstogivediscount,creditcardpointsandexcitingshoppingrewardsprogramsandsoon.

C.productservice:

openrealworldstores,andberesponsibleforthedeliveryofonlineshoppinggoodsfromnearestdistributiontothecustomers.

D.training:

solvecustomers’problems,developthemarketontheInternet,recordtrainingcoursestoattractmorepeopletobecomebusinessowners.Launchface-to-facecommunicationactivitiesonaregularbasistoexchangeexperiences.

E.datamanagement:

includeVIPmembers,businessowners,andvariouskindsofelectronicprofitpointsmanagement.Communicatewithcustomerstoknowwhereweneedtoimprove.Usetextmessageoremailtofollowup,regularlysendsomewarmwishesandcompany'srecentactivitiesandsoon.

Introduction

Ourteamplantosetupacompanycalled“CozyLife”.Thesloganofitis“wecolortheworld”.Actuallyitisamanagementplatform,thecompanyitselfdoesnotmakeproducts,butlookforproductsofgoodqualityallaround.

Firstly,IwillintroduceABCbusinessoperationmode,thenbrieflydescribehowitworksandmakesaprofit,finallysummarizeitsadvantages,comparedwiththetraditionalbusinessmodel.

Sowhat’sABCbusinessoperationmodel?

Itisa e-commerce platform inproduction, management,consumption asawhole, builtbyagents , business andconsumers.Andamongthem,eachgroupofpeoplecanbechangedbetweenthethree.

Wecombinetherealworldstoreswithe-commerce,whichcanmeetdifferentneedsofconsumerslikeonlineshoppingandrealworldstoresshoppingatthesametime.Thenetworkmakesacontributiontothe transmissionofinformationandthepromotionofsales.Traditionalmethodsareresponsiblefordistributionandproductsservice.Thereisacleardivisionoflabor.Theneachdepartment carriesouttheirdutiestoachievetheperfectcombinationof virtualandreal economy. The conceptof"grouppurchase alliance" attracts manybusinesses,andtheirproductioninvolvesinallaspectsofourlives.

Ouruniquebusinessmodelisaninnovative&synergisticbalanceof5Ps-Product,Price,Place,Promotion,ProfitPlan.Asallyouknow,highquality,lowprice ,goodlocationandattractivepromotionarenecessaryforbusiness.Youmayhaveaquestionwhat’sProfitPlan ?

Whenyoubecomeabusinessowner,weofferyouanunprecedented“nobreakaway”profitplan.Eachpersonyouintroducebecomespartofyourbranchnetwork.Thereisnolimitonthenumberofbranchesorlevelsinyournetwork.Yourbranchesareneverseparatedfromyou.Therearenogeographicalboundariesandnolimittothemoneyyoucanearn.Wegiveyouatrulyunlimitedincomepotentialasyournetworkcangrowvirtuallyanywhereintheworld.

Thenyoumayhaveaquestion:

howtojoinusandmakeaprofit?

Firstofall,  youcanbecome thesuppliersorrecommend suppliers tous,sothatyouwillgetadiscountwhilepurchasing.Meanwhileguidingconsumptionisalsoagoodoption.Themorepeopleyouattracttobuyourgoods,themorepointsyouwillearn.Andcreditcardspendingalsohasapositiveinfluenceonpoints.Inaddition,youcanopenachainstore to earnaprofit.Finallyitisalsopossibleforallofyoutorecommend businessalliance toget therebate.

Thebottomlineofourcompanyistoprovidealucrativeopportunityforbusinessownersandhighquality,competitivelypricedproductsforconsumers.Comparedwiththetraditionalbusinessmodel,suchasAlibabab2bmodel,jingdongmallb2cmodel,taobaoc2cmodel,wehavesomeobviousadvantages.Ourcompany hasformedakindof innovation, awin-winsituation ofthebusinessplatform.Itisessentiallya largeonline WAL-MART, itsells theproductsofdailylifetoconsumers’ needs.Facedwiththelowestprice, thebest service,highqualityofproducts,consumers willbuymoreandbecomemore reliabletous.Sothatmoreandmorepeoplewilljoinusandhelpussetupacorporateimage.Insummary,wehaveapromisingprospect.

That’sall,thankyou.Now,Let’swelcomenextspeaker.

Part2:

Purchasing

Thesloganofourcompanyis“Wecolortheworld”.So,allkindsofgoodscanbefoundinCozyLife.ThiswillbedonebyourPurchasingDepartmenttoagreatextent,forthepurchasingistheprocessofgettingrightproductintoafacilityattherighttimeandinaformthatmeetsthepre-establishedstandardsforquantity,qualityandprice.

InCozyLife,thestaffinPurchasingDepartmentisroughlydividedinto4groups:

InformationCollectionGroup,ExecutiveGroup,TransportGroupandStrategicDecisionGroup.

InformationCollectionGroupismainlyresponsibleformarketresearch.Knowingtheneedsofpeopleandselectingexcellentproductsforthem.Therewillbealotofworkinthisprocess.Forexample,quality,kinds,safetyandsoonneedtobeconcerned.Differentcommoditieshavedifferentcharacters.InCozylife,goodswillbeclassifiedintoseveraldepartments.InElectronics&Office,price/performanceratio,stability,userexperienceneedstobeemphaticallyconsidered.InthecategoryofFood&Household,productiondate,component,batchlot,andmanufactoryofthecommoditiesneedtobelistedtoshowpeoplethedetailparameter,forhealthyandsafetyisthemostimportantthingforcustomers.Inordertomeettheneedsofpeoplebetter,InformationCollectionGroupalsoneedknowmanufacturerswell,suchasreputation,processscale,locationofthefactoryetc.Byweighingvariousfactorscomprehensively,finally,InformationCollectionGroupwillprovidesomeoptionsforExecutiveGroup.

BaseontheoptionsprovidedbyInformationCollectionGroup,ExecuteGroupismainlyresponsiblefortalkingwithmerchants.Inthisprocess,ourstaffwillagainconfirmthetruthfulnessandaccuracyoftheinformation.Inaccordancewithsiteinspectionandanalysis,ExecuteGroupintheendmakedecisionwhethertobuyorbuywhichone.

ThetaskofTransportGroupisclearbutheavy.Theyareresponsiblefortakingcommoditiesfromfactorytoourcompany.Inordertoprotectthegoodsbetter,containerfreightvehicleisourtransportationmeans,andrefrigeratorwagonisusedforthefoodandvegetables.

Apartfrom3groupsabove,wehaveanothermysteriousgroup.Yes,it’sourStrategicDecisionGroup.DifferentfromInformationCollectionGroup,thestaffofStrategicDecisionGroupisfocusingthefuture.Ourcompanyhaspromisetoofferthecustomersthelatestandexcellentproducts.So,wehavetostrivetograspthelatesttrendsofthemarket.Joiningfashionshow,talkingwithinfluential,andfocusingonsocietyareallourapproachestomakestrategicdecisionforourcompany.

Purchasingdepartmentismerelyapartinourcompany,buteveryoneinourdepartmentholdthesamebeliefinourheart:

Doourdutieswellandofferbetterservicetotheconsumers.Finallypeoplewillsavemoneyandlivebetter.Thisisalsothegoalwewillachieveinthenearfuture.

“CozyLife”marketingstrategy

Weprovidefortheconsumersallkindsofincrediblepreferentialpoliciesthatcouldbeabsolutelyclearinthewebinterface.Allyouneedtodoischeckingoutourwebsiteandclickingthediscountactivityzone.Enjoytothetopofone'sbent!

·“WeekendsSurprise”

Weelaboratelyselectsomecommoditiesforyou,youhavetowaituntil10:

00a.m.onSaturdaymorningandenjoythebuyingbeforethelimitedtimeat10:

00p.m.onSundaynight.Itismentionablethatallthegoodsshowedherearetheselectedonessoldinahighvolumeorevaluationduringthisweek.Certainly,amongthesegoodsshelves,youcanalwaysdiscoverdiscountmerchandiseslabeledinpricesatdifferentdiscount.

·“TheNewMonthly”

Thenewproductsofeachbrandsoldinour“CozyLife”aremonthlydisplayedontheshelvescalled“Thenewmonthly”,youcanfindthelatestStussyT-shirt,Nikeshoesupdatedmonthly,andchoosesomenewskincareproductsorfavorablesnacksforyourgirlfriend.Indeed,weabsolutelynevermissanyupdatedmerchandisesfromourentitystores.Wealsodividesomediscountedgoodsout,preparingforthegroupswiththepursuitofdiscount.

·“APPEyeglass”

Thisfavorablezoneisexclusivefortheuserswhodownloadandinstalltheapplicationprogram“CozyLife”ontheirmobilephones,tabletsorothermobileclients.Inthisarea,theAppconsumerscanenjoyamorethoroughsalethanthewebusers.Itprovidesthealmostsamemerchandisesalesanddiscountserviceswiththewebpageversioninspiteoftheexclusive“APPEyeglass”interface.However,theApphasmanyspecialfascinatedfunctions.YoualsocoulduseittodothesocialcontactasthesamewayasyourFacebookandInstagram,sharingthelinksofyourfavoritediscountwithyourfriend,evengivingoraskingforintegrals.TheAppalsoallowsaccountbundlin