1378国开电大本科管理英语3期末考试试题及答案.docx
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6月1378国开电大本科管理英语3期末考试试题及答案
6月1378国开电大本科管理英语3期末考试试题及答案一、交际用语1-5题:
选择正确的语句完成下面对话,并将答案序号写在答题纸上。
1.―Wouldyoulikesomemorebeer?
―_________,please.
A.Justalittle
B.Nomore
C.I'vehadenoughA
2.Isupposethere'llbealotof
arguments.―___________________
A.Ishouldimagine
so.
B.No
problem.
C.That'sagood
idea.A
3.―DoyoumindifIsmokehere?
―___________________
A.No,
thanks.
B.Yes,
please.
C.Yes,better
not.C
4.―___________________―Firefireserviceplease。
There'sahugefire
here.
A.911,howmayIdirectyourcall?
B.HowmayIhelpyou?
C.WhatcanIdoforyou?
A
5.―SorryImadeamistake
again.―_________Practisemoreandyou'11
succeed.
A.Never
mind.
B.Certainly
not.
C.Don'tmention
it.A
二、词汇与结构6-20题:
阅读下面的句子,从三个选项中选出一个能填入空白处的正确选项,井将答案序号写在答题纸上。
6.It'_________topointtoortalkaboutstrangersin
public.
A.impolite
B.Polite
C.goodA
7._________importantitisforkidstoimaginefreely。
A.
WhatB.How
C.WhatanB
8.JohnaswellasMike_________justbeenbackfromanimportant
meeting.
A.have
B.Has
C.hadB
9.―Whendowehavetopaythebill?
―_________December
30.
A.By
B.In
C.DuringA
10._________isknowntoall,toomuchfatcausesheart
problems.
A.It
B.As
C.JustasB
11.Let'sgo_________thereportsonthelatest
work.
A.over
B.with
C.toA
12.AChinesecompanyisgoingto_________overthewell-knownJapanesecompanyTOSHIBA
Corporation.
A.get
B.take
C.turnB
13.Myfriendinvitedme_________theartclub,andIaccepteditwith
pleasure.
A.join
B.joining
C.tojoinC
14.IheardthatyoureallyhadawonderfultimeatJohn'sbirthdayparty,_________?
A.didn'tI
B.didn'tyou
C.hadn'tyouB
15.Hegaveuphisstudyincollegein_________.
A.bundle
B.despair
C.ashB
16.Youcangoout,_________youpromisetobebackbefore120'clock.
A.sofaras
B.asfaras
C.aslongasC
17.Iam_________yourearly
coming.
A.lookingforwardto
B.lookingforward
C.lookforwardtoA
18.Undernocircumstance_________totellliesto
parents.
A.childrenareallowed
B.arechildrenallowed
C.willchildrenallowB
19.I_________bookwhenthetelephone_________.
A.was
reading...rang
B.read...rang
C.was
reading...wasringingA
20.Thisistheman_________last
night.
A.whom1sawhim
B.whom1saw
C.who1sawhimB
三、阅读理解21-25题:
阅读下列短文,从
A、B、C三个选项中选出一个正确答案,并将答案序号写在答题纸上。
Passage1ThreeStepstoaGoodMarketingBudgetWithoutgoodbudgetmanagement,youarelikelytooverspendonmarketing
accidentally.Herearethreestepsthathelptomakeagoodmarketing
budget.Step
1:
OrganizefinancialinformationThefirststepistobeclearofyourcurrentfinancial
situation.Youneedtoknowhowmuchmoneyyourcompanymakesmonthlyandthechangesthatmightariseinthe
future.Althoughincomeflowschangethroughoutthe
year.youmustorganizetheinformationbasedonreliablerevenue-theminimumamountofmoneyyourcompanymakeseach
month.Arealisticbudgetplanwillalwaysfocusontheincomethatexceedsthe
expenses.Notthetotalrevenuethatcomes
in.Whenyouhavedeterminedtheamountofdisposableincomeavailableforthe
company.youshoulddeterminewherethemoneywil1
go.Step
2:
DeterminewhereyouwanttospendmarketingfundsAfteryouknowthetotalamountavailabletospendon
marketing.thenextstepishowyouplantospendthat
money.Threemainfactorsdecidehowyouspendmarketing
funds:
thebudgetamount,yourpast
experiences.andwhereyoucanreachthe
rightaudience.Youwillstartorganizinghowtospendthefundsbasedonthe
amount.
Besides.youneedtoconsiderthestrategiesthathaveworkedinthe
past.Also,youneedconsiderwhichmarketingchannelswillallowyoutoreachtheright
audience.Step
3:
AssessdataandmakeappropriatechangesThefinalstepinbuildingagoodmarketingbudgetistheanalysisoftheplanandanychangesthatmayimprove
revenue.
Ultimately.marketingisdesignedtobringinextra
revenue.Iftheactivitydoesnotbringinanyadditionalrevenueoveritscost,thenitisbettertochangestrategyandtrysomething
else.Assessingthedataisavitalpartofcreatinganeffectivemarketing
strategy.Evaluationbeginswithcomparingpastperformancetotheperformanceaftermarketingtheproductor
services.
However.agoodbudgetaloneisnot
enough.Youhavetotakeactionandremaincommittedtofol1owingthroughyour
plan.Bykeepingthebudgetinmindwhenyoumake
decisions.youwillhavetheopportunitytoworkoutdifferentstrategiestofindthebestsolutionsforyourbusinessgoalsandpreventoverspendingon
marketing.
21.Whatshouldthebudgetplanbebasedon?
A.Thecompany'sreliable
expense.
B.Thecompany'sreliable
income.
C.Thecompany'sreliable
cost.B
22.Whatdoes“disposableincome”meaninparagraph3?
A.
Totalincome.
B.Previous
income.
C.Net
income.C
23.Youhavetobeclearof_________whenorganizingfinancial
information.
A.theincomeandexpenses
B.themarketingfund
C.thebudgetmanagementA
24.Thethreemainfactorsthatdecidehowyouspendmarketingfundsare_________.
A.themoneyyouhaveearned,theactualexpensesandthemoneyyouwillexpend
B.thebudgetamount,yourpastexperiencesandwhereyoucanreachtherightaudience
C.theassetsyouhave,theproductandtheincomeB
25.Keepingthebudgetinmindwhenmakingmarketingdecisionswillavoid_________.
A.usinglessthanyouearn
B.usingmoneyunnecessarily
C.usingmorethanyouearnC26-30题:
请根据短文内容判断给出的语旬是否正确,正确的写“T”错误的写“F”并将答案写在答题纸上。
Passage2TheroadsysteminBeijing'scentralbusinessdistrictisbeingre-designedtomakepublictransportationeasyandimprove
efficiency.Plansfor45roadswithintheCBDhavebeenapproved,measuring
41.5kilometersin
total.Inadditiontopublicbuses,freeorlowpriceshuttlebusesfromresidenceareastosubwaystationswillalsobeprovidedfor
commuters.Thisisjustoverfourtimesthenumberofroadsopenedin2021,andwilladdanother15.5kmtotheexistingroad
network.Besidesroads,anundergroundtrafficsystemhasalsobeenoperating,whichincludesfournewsubwaylinesbeneaththe
CBD.Theundergroundconnectionsystemismadeupoftwo
levels.Thefirstundergroundfloorissetasidemainlyforpedestriansandcommercialfacilities,whilethesecondundergroundfloorisplannedfor
parking.Thecityhasalsoinvested140millionyuantosetupatrafficinquirysystem,throughwhichthepubliccanchecktrafficconditionsonlineandseethemostconvenientroutesontheirGPS
system.Inthefuture,theCBDwillbefullycoveredbyanintelligenttrafficcontrol
system.
26.TheroadsysteminBeijing'scentralbusinessdistrictisbeingdesigned
again.T
27.Commuterscanonlytakepublicbusesfromresidenceareastosubway
stations.F
28.There-designedroadwillbe
15.5kilometers
long.F
29.Theundergroundtrafficsystemhasfournewsubwaylinesbeneaththe
CBD.T
30.Bothlevelsoftheundergroundconnectionsystemareplannedfor
parking.F
四、写作
31.根据要求写作文。
写作要求:
以李明的身份,根据下表内容,写一篇英文作文介绍自己的日程表。
Writeashortpassageaccordingtotheinformationofthefollowing
timetable.LiMing'sTimetablefromMondaytoFridayTimeActivity6:
30getup7:
00havebreakfast7:
30gotoschool8:
30~12:
05have4classes12:
05havelunchatschool
14:
00~15:
40have2classes
15:
40~16:
40playbasketball/football16:
40gohome
18:
00havesupper18:
30~22:
00dohomework,watchTV,dosomereading22:
00gotobed参考范文:
Thisismy
timetable.Istudyat
No.3MiddleSchoolfromMondayto
Friday.Igetupat6:
30
a.
m.Ihavebreakfastat7:
00andthenIgoto
school.Idon'tliketobe
late.Ourclassesbeginat8:
30
a.
m.Wehavefourclassesinthe
morning.Ioftenhavelunchatschoolwithmy
classmates.Intheafternoon,wehavetwo
classes.Classesareoverat3:
40,andIgethomeat4:
00.ButsometimesIdon'tleaveschoolsoearlybecauseIplaybasketballinthe
playground.ThenIgohomeat5:
00.Ihavesupperatabout6:
00.AftersupperIdomy
homework.IoftenwatchTV,butsometimesIliketodosomereadingandthestorybooksarevery
interesting.Iusuallygotobedatabout10:
00
p.m.