英语四级CET4真题.docx

英语四级CET4真题.docx

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英语四级CET4真题

大学英语四级模拟试题（10）

PartIIReadingComprehension（35minutes）

Directions:

Therearefourreadingpassagesinthispart.Eachpassageisfollowedbysomequestions.ForeachquestiontherearefoursuggestedanswersmarkedA,B,CandD.YoushouldchoosetheOnebestanswerandblackenthecorrespondingletterontheANSWERSHEETwithapencil.

Passage1

BythetimetheOlympicsbegininAtlantathissummer,thebusinessworldwillhavespentmorethan$1billiontolinktheirnamesandproductstotheOlympicGames.Thereare10WorldwideSponsors,10CentennialOlympicPartners,about20regularsponsorsandmorethanahundredlicensees.TheAtlantaGameswillboastan“official"scouringpadandtimepiece,twoofficialgameshows,andthreeofficialvehicles:

afamilycar,animportminivanandaluxurysedan.

Butwhatexactlydothesecompaniesreapfortheirhugeinvestment?

Attheveryleast,theycommandticketstothemostpopularevents,invitationstothebestpartiesandprimehotelrooms.Butmostofall,accordingtoUSPostalService,itispurchasingtherighttospendmoney.

Andtherighttospendmoneyisexpensive.Thebiggestbackers,OlympicsponsorslikeAnheuser-Busch,Coca-Cola,Mcdonald'sandXerox,commitupto$40million.But,gettingtherightstotheOlympicringsisonlyhalfthebattle.Theotherhalfisthechallengetosortofwraptheirproductbrandsaroundthatimage.OftenthatmeansTVtime.Andatroughly$400000per30-secondspot,someofthebiggestsponsorshavealreadylockedupeverycommercialslotintheirproductcategoriesthatNBChastosell.NoteveryoneisconvincedthattheGamesareworththepriceofbusinessadmission.ThebiggestandmostconspicuousnaysayerisNike.Itsspokesmansays:

“IfIseeaReebokofficialwhomaynotbeinthebestshapefiringthestartingpistolandCarlLewiswearingNikeshoes,I'mgoingtogowithCarlbecausethat'stheauthenticlink."Nike'sstrategyishardtoarguewith-insteadofsponsoringtheOlympics,itsponsorsOlympians.

YetevenNikewantsapieceoftheAtlanticaction.Alongwithsomeothernonsponsors,NikeistryingtodotdowntownAtlantawithbillboards.Advertisement,it'sanotherOlympicevent.

1.By“officialvehicles",theauthormeans.

A.automobilesforOlympicofficials

B.automobilesusedinofficialoccasion

C.automobilesthattheOlympicparticipantsmustdrive

D.automobilesthatallowedtobeartheOlympicsymbol

2.WhichofthefollowingisnotanOlympicsponsor?

A.USPostalService.

B.Nike.

C.Coca-Cola.

D.Mcdonald's

3.Thelastsentenceofthispassageindicates.

A.businessestryingtogetpublicityisapartoftheOlympicGames

B.whattheOlympicnon-sponsorsdoisofnointeresttotheOlympicorganizers

C.thatbusinessesmusttryveryhardtoearnmoneyfromtheOlympicGamesasiftheywerethemselvescompetingintheGames

D.thatthosewhofailtosponsortheOlympicsthistimewilltryveryhardthenexttime4.WhichofthefollowingisNOTimpliedinthepassage?

A.CompaniesusetheirOlympicsponsorshiptopromotesalesoftheirproducts.

B.ToprovidesportswearforCarlLewisisamoreeffectiveadvertisementthantoprovidesuitsforOlympicofficials.

C.NBCmakesgreatprofitsfromsellingadvertisingtimetocompanieseagertoimpresspotentialcustomersduringtheOlympicGames.

D.NikelooksdownupontheOlympicGames.

5.Whichofthefollowingcanbestsumupthepassage?

A.BusinesseswanttoprofitfromtheOlympics.

B.The1996AtlantaOlympicGames.

C.TheOlympicsponsorship.

D.ImportanceoftheOlympicGames.

Passage2

Halloween（October31）

Thisisaholidaywidelycelebratedwithdifferentnamesinmanycountries.Althoughitoriginatedasareligiousholiday,ithaslostitsreligiousconnectionsintheUnitedStates.Itisnowcelebratedlargelyasachildren'sday,andmanyAmericanchildrenlookforwardtoitfordaysandweeksbeforehand.

Theorangepumpkinisharvestedatthistimeofyearandishollowedout,afunnyfacecutintoit,andacandleplacedinsideasadecorationinthewindow.Cityfolks,nowadays,sometimesusepaperpumpkinsfordecorations.

Someyearsago,theholidaywascelebratedbydressingupinstrangeandfrighteningcostumesandplayingtricksonone'sneighborsandfriends,suchasringingdoorbells,throwingbitsofcornonthewindowpanes,andinotherwaysmakingminordisturbances.

Morerecently,childrencometothedoortohavefriendsandneighborsadmiretheircostumesandguesswhotheyarebehindthefalsefacesandreceivetreatsofcandy,fruitorcookies.Theysay,“TrickorTreat",meaning,“Iwillplayatrickonyouwillnotgivemeatreat."Thispracticehasevenmorerecentlydevelopedintoasignificantinternationalactivity.Insteadoforalongwithcandy,thechildrencollectmoneyforUNICEF（UnitedNationsInternationalChildren'sEmergencyFund）.Thisspecialcollectionofmoneybychildrenforneedychildrenthroughouttheworldisknownas“UNICEFTrickofTreat".Begunonlyrecently,itresultsinseveralmilliondollarseachyearcontributedtoUNICEF.Thecollectionboxisorange,reminiscentofthepumpkin.

6.WhatcloesHolloweenoriginatefrom?

A.achilolren'sday

B.atrickortreat

C.areligiousday

D.adayforUNICEF

7.WhichofthefollowingisnotmentionedsomeyearsagohowthechildrencelebratetheHalloween?

A.Dressingupinstrangeandfrighteningcostumesandplayingtricksonone'sneighborsfriends.

B.Ringingdoorbells.

C.Throwingbitsofcornonthewindowpanes.

D.Dressingupinthebestholidayclothes.

8.WhichofthefollowingisnotusedintheHalloweencelebration?

A.Pumpkin

B.Candle

C.Costume

D.Flower

9.WhydothechildrencollectmoneyintheHalloween?

A.Theylovemoney.

B.Theywanttogetenoughmoneytobuythemselvescandy.

C.Theadultsarewillingtogivethemmoney.

D.Theywanttohelpotherchildren.

10.WhatisthesymbolofHalloween?

A.Pumpkin.

B.Candle.

C.Laughter

D.Money.

Passage3

Internationalairlineshaverediscoveredthebusinesstravelers,themanorwomanwhoregularlyjetsfromcountrytocountryaspartofthejob.Thisdoesnotnecessarilymeanthatairlineseverabandonedtheirbusinesstravelers.Indeed,companieslikeLufthansaandSwissairwouldrightlyarguethattheyhavealwayscateredbestfortheexecutiveclasspassengers.Butmanylinescouldbeaccusedofconcentratingtooheavilyintherecentpastonattractingpassengersbyvolume,oftenattheexpenseofregulartravelers.Toooften,theyhaveseemedgearedforquantityratherthanquality.Operatingamajorairlineinthe1980sisessentiallyamatteroffindingtherightmixofpassengers.Theairlinesneedtofillupthebackendoftheirwide-bodiedjetswithlowfarepassengers,withoutforgettingthatthefrontendshouldbefilledwithpeoplewhopaysubstantiallymorefortheirtickets.

Itisnocoincidencethatthetwomajorairlinebankruptciesin1982wereamongthecompaniesspecializingincheapflights.Butlowfaresrequireconsistentlyfullaircrafttomakeflightseconomicallyviable,andintherecentrecessionthevolumeoftraffichasnotgrown.Equallythelargenumberofairlinesjostlingfortheavailablepassengershascreatedahugeexcessofcapacity.Thenetresultofexcesscapacityandcut-throatcompetitiondrivingdownfareshasbeentopushsomeairlinesintocollapseandleavemanyothershoveringonthebrink.

Againstthisgrimbackground,itisnosurprisethatairlinesareturningincreasinglytowardsthebusinesstravelerstoimprovetheirratesofreturn.Theyhaveinvestedmuchtimeandefforttoestablishexactlywhattheexecutivedemandsforsittingapartfromthetourists.

Highonthelistofprioritiesispunctuality;anexecutive'stimeismoney.In-flightserviceisanotherareawheretheairlinesarejostlingfortheexecutive'sattention.Thefreedrinksandheadsetsandbetterfoodareallpartofthelure.

11.Onecriticismagainstmanyinternationalairlinesisthattheyhave,intherecentpast,.

A.cateredforthemorewealthypeople

B.givenpreferentialtreatmenttoexecutiveclients

C.onlymettheneedsoftheregulartraveler

D.marketedtheirservicewiththemassesinmind

12.Withtheintentionofattractingasomewhatdifferenttypeofpassenger,theairlineshavenowbeguntoconcentrateon.

A.ensuringthatthefacilitiesofferedtotheexecutiveareindeedsuperior

B.providingfacilitiesenablingbusinesstravelerstoworkonboard

C.organizingactivitiesinwhichfirst-classpassengerscanparticipate

D.installingsleepingcompartmentswheremoreprivacyisensured

13.Fromthepassagewecaninferthat.

A.asuccessfulairlineinthe1980smeetstheneedsnotonlyofthemassesbutalsoofthewealthypassengers

B.itismorecomfortabletositinthebackofjetplanes

C.businesstravelersdisliketourists

D.onlybyspecializingincheapflightscanairlinesavoidbankruptcy.

14.InParagraph5.“in-flightservice"means.

A.Serviceontheplane

B.Anewsafetydevice

C.Flightswithinonecountry

D.Charge-freeairservice

15.Thefollowingareallusedtoattractpassengersexcept.

A.punctuality

B.soundsystem

C.freedrinks

D.charge-freefood

Passage4

InonlytwodecadesAsian-Americanhavebecomethefastest-growingUSminority.Astheirchildrenbeganmovingupthroughthenation'sschools,itbecameclearthatanewclassofacademicachieverswasemerging.Theirachievementsarereflectedinthenation'sbestuniversities,wheremathematics,scienceandengineeringdepartmentshavetakenonadecidedlyAsiancharacter.（Thisspeciallikingformathematicsandscienceispartlyexplain