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BEC高级词汇.docx

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BEC高级词汇.docx

BEC高级词汇

Advertising

abbr.advertisement-advertabbr.

n.itemofpublicityforaproductorservice,inmagazine,onTVetc

advertisingagency

n.companyspecialisinginproducingandplacingadvertisementsforclients

AIDA

abbr.Attention,Interest,Desire,Action-theobjectiveofalladvertisements

benefit

n.advantageofaproductorservice,usuallyderivedfromitsfeatures

billboardUS

n.signboard,usuallyoutdoors,foradvertisingposters;hoardingUK

circulation

n.averagenumberofcopiesofamagazinesoldinaparticularperiod

classifiedads

n.smalladvertisementsinmagazineornewspapercategorisedbysubject

commercial

n.paidadvertisementonradioorTV

coupon

n.partofaprintedadvertisementusedfororderinggoods,samplesetc

double-pagespread

n.advertisementprintedacross2pagesinamagazineornewspaper

eye-catcherUS

n.somethingthatespeciallyattractsone’sattention-eye-catchingadj.

features

n.specialcharacteristicsofaproduct,usuallyleadingtocertainbenefits

hoardingUK

n.signboard,usuallyoutdoors,foradvertisingposters;billboardUS

poster

n.largesheetofpaper,usuallyillustrated,usedasadvertisement

primetime

n.hoursonradio&TVwithlargestaudience,esp.theeveninghours

promote

v.to（tryto）increasesalesofaproductbypublicisingandadvertisingit

slot

n.specifictimeinabroadcastingschedule,whenacommercialmaybeshown

target

n.objective;whatoneisaimingat-targetaudiencen.

U.S.P.

abbr.UniqueSellingProposition;whatmakesaproductdifferentfromothers

Banking

balance

n.thedifferencebetweencreditsanddebitsinanaccount

bankcharges

n.moneypaidtoabankforthebank’sservicesetc

branch

n.localofficeorbureauofabank

checkbookUS

n.bookcontainingdetachablechecks;chequebookUK

checkUS

n.writtenordertoabanktopaythestatedsumfromone’saccount;chequeUK

credit

n.moneyinabanka/c;sumaddedtoabanka/c;moneylentbyabank-alsov

creditcard

n.（plastic）cardfromabankauthorisingthepurchasingofgoodsoncredit

currentaccount

n.banka/cfromwhichmoneymaybedrawnatanytime;checkingaccountUS

debit

n.asumdeductedfromabankaccount,asforacheque-alsov.

depositaccount

n.banka/conwhichinterestispaid;savingsaccountUS

fillinUK

v.toaddwritteninformationtoadocumenttomakeitcomplete;tofilloutUS

interest

n.moneypaidfortheuseofmoneylent-interestraten.

loan

n.moneylentbyabanketcandthatmustberepaidwithinterest-alsov.

overdraft

n.deficitinabankaccountcausedbywithdrawingmoremoneythanispaidin

payin

v.[paid,paid]todepositorputmoneyintoabankaccount

payee

n.persontowhommoneyispaid

paying-inslip

n.smalldocumentrecordingmoneythatyoupayintoabankaccount

standingorder

n.aninstructiontoabanktomakeregularpayments

statement

n.arecordoftransactionsinabankaccount

withdraw

v.[-drew,-drawn]totakemoneyoutofabankaccount-withdrawaln.

CompanyStructure

AccountsDept.

n.departmentresponsibleforadministeringacompany’sfinancialaffairs

A.G.M.UK

abbr.AnnualGeneralMeetingofacompany’sshareholders

boardofdirectors

n.agroupofpeoplechosentoestablishpolicyforanddirectorcontrolacompany

chairmanUK

n.personwhoheadsaBoardofDirectors;headofacompany;chairperson

director

n.amemberoftheboardofdirectors

executiveofficerUS

n.personwhomanagestheaffairsofacorporation-chiefexecutiveofficern.

headquarters

n.acompany’sprincipalormainofficeorcentreofcontrol

manager

n.personresponsibleforday-to-dayrunningofadept;executiveofficerUS

managingdirectorUK

n.seniordirectorafterthechairmanresponsibleforday-to-daydirection

MarketingDept.

n.dept.responsibleforputtinggoodsonmarket,inc.packaging,advertisingetc

organisationchart

n.atableorplanshowingacompany’sstructuregraphically

PersonnelDept.

n.departmentresponsibleforrecruitmentandwelfareofstafforemployees

presidentUS

n.thehighestexecutiveofficerofacompany;headofacompany

ProductionDept.

n.departmentresponsibleforphysicalcreationofproduct

PurchasingDept.

n.departmentresponsibleforfindingandbuyingeverythingneededbyacompany

R&DDepartment

n.departmentresponsibleforResearchandDevelopmentof（new）products

reception

n.theplacewherevisitorsandclientsreportonarrivalatacompany

SalesDepartment

n.departmentresponsibleforfindingcustomersandmakingsales

shareholder

n.personwhoholdsorownssharesinorapartofacompanyorcorporation

vicepresidentUS

n.anyofseveralexecutiveofficers,eachresponsibleforaseparatedivision

Contracts

agreement

n.anarrangementbetweentwoormorepeople,countriesetc;contract

appendix

n.additionalorsupplementarymaterialatendofcontract,booketc

arbitration

n.settlementofadisputebyapersonchosenbybothparties-toarbitratev.

article

n.aparticularstatementorstipulationinacontractetc;clause

clause

n.aparticularstatementorstipulationinacontractetc;article

condition

n.anythingnecessarybeforetheperformanceofsomethingelse

forcemajeure

n.superior,power;unforeseeableeventexcusingonepartyfromfulfillingcontract

fulfil

tosatisfyacondition;tocompletetherequiredtask;tofulfillUS

herein

adv:

inhere;inthis（documentetc）

hereinafter

adv:

inthefollowingpart（ofthisdocumentetc）

hereto

adv:

tothis（documentetc）[eg:

attachedhereto]

heretofore

adv:

upuntilnow;untilthepresent;beforethis

inbehalfof

intheinterestsof（personetc）;for（personetc）;onbehalfofUK

nullandvoid

invalid;withoutlegalforce;notbinding

ontheonehand

ononeside-ontheotherhandontheotherside

party

n.thepersonorpersonsformingonesideofanagreement

stipulate

v.tospecifyasanessentialcondition-stipulationn.

terms

n.conditionsorstipulations

warrant

v.togiveformalassurance;toguarantee

whereas

conj:

itbeingthecasethat;inviewofthefactthat[inintroductiontocontracts]

Employment

bonus

n.additionalpaygiventoemployeeasincentiveorreward

curriculumvitaeUK

n.shortaccountofone’seducation,careeretc;CVUK;résuméUS;resumeUS

dismiss

v.toremoveordischargefromemployment;tosack[colloq.];fireUS

employer

n.personorfirmwhoemployspeople-employeen.personemployed

fireUS

v.[colloq.]todismiss

interview

v.anoralexaminationofanapplicantforajob-alsov.

makeredundantUK

v.[made,made]todismissbecauseofnotbeingneeded-redundancyUKn.

maternityleave

n.periodofabsencefromwork（forawoman）whenhavingababy

notice

n.advancewarningofintentiontoresign-togiveortenderone’snoticev.

perk

abbr.perquisite;somethingadditionaltoregularsalary[eg:

freemeals;acar]

personnel

n.thepeoplewhoworkforafirm

personnelofficer

n.managerresponsibleforrecruitment,trainingandwelfareofpersonnel

promotion

n.advancementinrankorposition-topromotev.

prospects

n.opportunityforsuccess,promotionetc

recruit

n.tolookforandemploypersonnel-recruitmentn.

resign

v.togiveupajob-letterofresignationn.

retire

v.toleaveemployment,esp.becauseofage-retirementn.

salary

n.afixed,regularpayment,usuallymonthly,madebyemployertoemployee

staff

n.thepeoplewhoworkforafirmoraparticulardepartment;employees

takeon

v.[took,taken]toemploy;tohire

Import-Export

billoflading

n.listofgoodsandshippinginstructions;waybill

c.&f.

abbr.cost&freight:

includesshippingtonamedportbutnotinsurance

c.i.f.

abbr.cost,insurance&freight:

includesinsuranceandshippingtonamedport

cargo

n.goodsorproductsthatarebeingtransportedorshipped

certificateoforigin

n.adocumentthatshowswheregoodscomefrom

container

n.hugeboxtoholdgoodsfortransport-containerportn.tocontainerisev.

customs

n.1governmenttaxordutyonimportedgoods2thepeoplewhocollectthistax

declare

v.tomakeastatementoftaxablegoods-customsdeclarationformn.

f.a.s.

abbr.freealongsideship[includesdeliverytoquaysidebutnotloading]

f.o.b.

abbr.freeonboard:

includesloadingontoship

freight

n.goodsbeingtransported;cargo

irrevocable

adj.thatcannotbeundone;unalterable-irrevocableletterofcreditn.

letterofcredit

n.aletterfromabankauthorisingapersontodrawmoneyfromanotherbank

merchandise

n.thingsboughtandsold;commodities;wares-alsov.

packinglist

n.adocumentthatissentwithgoodstoshowthattheyhavebeenchecked

proformainvoice

n.aninvoiceorrequestforpaymentsentinadvanceofgoodssupplied

quay

n.asolid,artificiallandingplacefor（un）loadingships;wharf-quaysiden.

ship

v.tosendortransportbyla

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