xx地区企业网及企业信息化服务工作方案书(模版4运营计.doc

xx地区企业网及企业信息化服务工作方案书(模版4运营计.doc

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Operatingplanandcapitalbudgetpart

XXareaenterprisenetworksandenterpriseinformationservices

Workprogrambook

GuangzhouSuperNetwork

June2011

TableofContents

I.ProjectOverview4

（A）guidingideology

（B）objectives5

Second,thebackground5

（A）xxregionaleconomicdevelopmentfoundation5

（B）toenhancethepriceoftherighttospeakItem6

（C）xxxCollege6

（4）SoftwareAssociation

（E）Guangzhousupernetworkcompany

Meaningofwork7

（A）enhancethexxregionalcorporateinfluence

（B）enhancetheregionxxPricediscourse7

（C）xxleapsandbounds8

（D）promotetheintegrationofthetwotopromoteinformationtechnology8

IVadvantages8

（A）TheGovernmentofsuperiorityandinformationsuperiority

（B）platformadvantage8

（C）technicalsuperiority

（4）teamadvantage

Workcontent10

（A）theconstructionofperfectXXregionalenterprisenetwork10

TheXXregion（b）operatorstopromoteenterprisenetwork11

（C）preparationofpublishedpriceindex12

（D）Theconstructionindustryandenterprisee-commerce13

（E）thedevelopmentofenterprisemobileinformation13

（F）Preparationsfortheconstructionofxxregionalsoftwareindustry（moderninformationserviceindustry）Association14

Technicalsupport15

（A）indexpreparationsystem15

（B）IndexSystem16

（C）acomprehensivewebsite17

（D）e-commercesystems18

（E）Themobileinformationsystem19

Sevenoperatingagencies21

（A）resourcejoint21

（B）operatingagencies21

Eightoperationalmode22

（A）businessstrategy22

（B）operationalmode23

（C）therevenuemodel24

IXoperationalplan27

（A）thepreparationstage28

（B）thepromotionstage28

（C）thepopularityofstage28

10,capitalbudget29

（A）expenditurebudget29

（B）Theincomebudget29

11,worksupport30

（A）Policysupport30

（B）organizationalsupport30

（C）fundingtosupport30

（B）operatingmode

1,thegovernmentsetupthestageforenterprises

Intheprocessofconstruction,governmentguidanceandpolicysupport,andcreateagoodenvironmentfordevelopmentandsocialatmosphere.Activelyplaythemainroleoftheprofessionaltownandenterprisesintheindustrialcluster,andencourageenterprisestoactivelyparticipateandpromotethedevelopmentoftheproject.

2,earlygovernmentsupport,benignrollingdevelopment

Pre-constructionprojectsbygovernmentpolicyandfinancialsupporttoachievethefaststartoftheproject.Intheprojectdevelopmentphase,throughtheintroductionofsocialandcorporatefundsthroughthemarket-orientedmodelofdevelopment,benignrollingdevelopmentproject.

3,theteamlocalized,one-stopservice

RelyingonthesupportoftheGuangzhouYifei,setupxxregionallocalizationteam,stationedinthelocalone-stopshoptoprovidecustomerswithone-stopinformationservice,andtheprojectlong-term,benignrollingdevelopment.

4,extendstoallthemajorindustrialclusters

Operatoroftheprojectoveraperiodoftime,afterthesuccessoftheexperience,thepatternextendstothefieldofindustrialclusters,graduallycoveringthemarineeconomy,aquaticproducts,furniture,bulkagriculturalandfeatheretc.industryclusterdevelopmentofvotespromotexxregion'srapideconomicdevelopment.

5,theestablishmentoftheCommitteeofExperts

ProjectCommitteeofExpertsontheestablishmentofthe"XXenterprisenetwork,selectgroupofyoungprofessionalsfromaroundthemajoruniversities,researchinstitutionsandindustryassociationstobecomethethe"XXenterprisenetworkexpertconsultants,expertswillcoverinformation,training,legal,finance,businessandinformationtechnologyandotherfields,expertstoprovideuserswithavarietyofprofessionalconsultingservices.ExpertCommitteeonProfessionalCommittee,eachprofessionalcommitteesetupthepostofDirectorandtheSecretary-General,respectively,bythehighlyrespected,energeticandenthusiasticserviceprofessionalstotakeup.

（C）revenuemodel

Combinetheadvantagesoftheplatformofinformation,organizeandidentifiedfivecategoriesofplatformproductsandservicesbasedoncustomerneeds,mainlyserviceincludingprefecturesandindustrychannels,informationservices,businessservices,mobilephoneservices,brandingandadvertisingservicesspecificcontent,seethefigurebelow.

"XXenterprisenetworkproductsandservices

"XXenterprisenetworkprojectwillprovideuserswithavarietyofservicesthrougha"membershipfee","advertisingcosts","fee","transactionfee"andconsultingfeeswayrevenue.

1membershipfee

Userthroughmembershipdevelopment,businessesorindividualspaysomeduestobecomeamember,youcanvisittheWebsitebyspecificusernameandpassword,findtheneededdata;sametimecanenjoythepersonalizedserviceweprovide.

2,advertisingcosts

Byoperatingthewebsite,mediasuchastelevisionandplatformtoexpandtheinfluenceofthe"XXenterprisenetworkproject,tobuildtheauthorityoftheenterpriseinformationpublishingplatformtoattractcompaniestoinvestadvertisingfeespublicity.

3,theinformationcharges

Throughtheprovisionofinformationcontent,userinformation,customfees,userinformation,etc.operatingincome.

4,Businessfees

"XXenterprisenetworkwhileproviding"onlinemall"service,supplyanddemandinformationforbusinessesandindividualstherelease,productpromotionandproducttradingoffersavarietyoffacilities,XXregionalenterprisenetworkfromacertainamountofbusinessexpenses.

5consultancies

Professionalconsultingreportsandexpertconsultantsprovideconsultingchargecorporateadvisoryservicecharge.

IXoperatingplan

Formulatedtopromotethethe"XXenterprisenetworkprojectworkstepbystep,cleartheworkingtimeandtheeffectofthevariousstagesofimplementationsteps.

（A）preparationphase

Themaintaskofthestageforthedevelopmentofthethe"XXenterprisenetworkprojectintermsofproducts,technologiesandpersonnelreadyforthemainworkincludesorganizationalbuilding,platformbuilding,productintegration,workinghoursfromJune2011to2011December.

（B）thestageofpromotion

Thestageinallthepreparatoryworkisalreadyready,integratedmarketing,pilotpromotion,buildmode,userdevelopment,establishabrand,fromJanuary2012-2012inDecember）

（C）theuniversalstage

Thestagebysumminguptheexperienceofthesecondstage,intheprovincetopromotethe"XXenterprisenetworkservices,toachievethescaleofpopularityandbenignoperation,fromJanuary2013toDecember2013.

10,capitalbudget

（A）expenditurebudget

Thefirstannualexpendituresbudget:

Operatingcostsandexpenses

（1）technicalinputs（firstinput）Subtotal:

150million

Hardware500,000yuan（10,000peopleonlineatthesametime）

Dedicatedopticalfiber20million

SoftwareDevelopment80million

（2）Sub-totaloftheannualoperatingcosts:

100million/year

Space,utilities,andcommunications30million/year

Wagesandsalaries（10dollars）50million/year

Officeexpenses（10）of20million/year

（3）unpredictablecostsSubtotal:

300,000/year

Total280million/year

（B）revenuebudget

Thefirstannualrevenueandexpensebudget:

Theprojectpotentialcustomerstheproposeddevelopment

Userprice（$）Subtotal

Countiesand100650,000yuan/month300,000/yearindustrychannelwebsites

Informationservices50million10,120yuan/year1.2million/year

Businessservices1000605000/300000/year

Mobileserviceshome100005200000/100000/year

Advertise1000502000/10000/

Total2.9million/year

XIsupport

（A）policysupport

ITisanimportantemergingindustriesinthecountry,thedevelopmentoftheindustrywillbeabletothroughthedevelopmentofinformationtechnology,andvigorouslypromotetheintegrationof"two",directlypromoteindustrialupgradingandeconomicdevelopmentbyleapsandbounds.xxregioncanrefertothedomesticandforeignpoliciesonsoftwareandelectronicinformationtechnologyindustry,intermsofindustryandcommerce,taxation,humanresourcessupport,andpromotethedevelopmentoftheindustry.

（B）OrganizationalSupport

Theconstructionoftheprojectisasystemwork,youneedastronggovernmentsupportatalllevels.XxregionalleadershipofthemunicipalgovernmentofTianjininvoice,associatedwiththeprojectMunicipalPriceBureau,theCitybytheInformationCommission,theMunicipalScienceandTechnologyBureau,theFederationofIndustryandCommerceandtheAssociationofChamberofCommercegovernmentagenciestoprovidespecificguidanceforthedevelopmentoftheprojectorganizationalsupport.

（C）thefinancialsupport

Theconstructionoftheprojectrequiresthesupportofalotofmoneyearlyprojectstart-upfundsprovidedbythegovernmenttoguideprivatecapitaltoenter,throughtheoperationofthemarket-oriented,andtheprogressiverealizationoftheprojectofbenignrollingdevelopment.

运营计划及资金预算部分

XX地区企业网及企业信息化服务

工作方案书

广州超级网络公司

2011年6月

25

目录

一、项目概述 4

（一）指导思想 4

（二）工作目标 5

二、工作背景 5

（一）xx地区经济发展基础 5

（二）提升价格话语权项目 6

（三）xxx高校 6

（四）软件协会 6

（五）广州超级网络公司 7

三、工作意义 7

（一）提升xx地区企业影响力 7

（二）提升xx地区价格话语权 7

（三）实现xx地区跨越式发展 8

（四）带动两化融合促进信息化 8

四、工作优势 8

（一）政府优势和信息优势 8

（二）平台优势 8

（三）技术优势 9

（四）团队优势 9

五、工作内容 10

（一）建设完善XX地区企业网 10

（二）运营推广XX地区企业网 11

（三）编制发布价格指数 12

（四）建设行业和企业电子商务 13

（五）发展企业移动信息化 13

（六）筹备建设xx地区软件行业（现代信息服务业）协会 14

六、技术支持 15

（一）指数编制系统 15

（二）指数发布系统 16

（三）综合网站系统 17

（四）电子商务系统 18

（五）移动信息化系统 19

七、运营机构 21

（一）资源联合 21

（二）运营机构 21

八、运营模式 22

（一）经营策略 22

（二）运营模式 23

（三）收入模式 24

九、运营计划 27

（一）准备阶段 28

（二）推