商务英语精读2答案doc.docx

商务英语精读2答案doc.docx

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商务英语精读2答案doc

新编商务英语精读2练习答案

Unit1

ReadingI

Pre-reading:

1.Brainstorming:

（Keyforreference）

1）Wordsorexpressionsrelatedwithsports:

Athleticsports

race赛跑,relayrace接力赛跑,walkingrace竞走,middle-distancerace中长跑,sprint短跑（AmE:

dash）,the400metrehurdles400米栏,marathon马拉松,decathlon十项,cross-countryrace越野跑,highjump跳高,longjump跳远（AmE:

broadjump）,triplejump/hopstepandjump三级跳,polevault撑竿跳,puttingtheshot/shotput推铅球,throwingthediscus掷铁饼,throwingthehammer掷链锤,throwingthejavelin掷标枪…

Individualsports

gymnastics体操,horizontalbar单杠,parallelbars双杠,rings吊环,sidehorse鞍马,weight-lifting举重,boxing拳击,Greece-Romanwrestling古典式摔跤,judo柔道,fencing击剑…

Water/Icesports

swimming游泳,medleyrelay混合泳,crawl爬泳,breaststroke蛙式,backstroke仰式,freestyle自由式,butterfly蝶泳,diving跳水,waterpolo水球,rowing划船,canoe划艇,boatrace赛艇,yacht游艇,sailing帆船运动,surfing冲浪运动,skiing滑雪,downhillrace速降滑雪赛/滑降,slalom障碍滑雪,skijump跳高滑雪,iceskating滑冰,figureskating花样滑冰…

Ballsports

football足球,soccer英式足球,rugby橄榄球,basketball篮球,volleyball排球,tennis网球,baseball棒球,handball手球,hockey曲棍球,golf高尔夫球,cricket板球,tabletennis乒乓球…

Otherterms

stadium运动场,track跑道,ring圈,ground/field场地,pitch（足球、橄榄球）场地,court网球场,gymnasticapparatus体操器械,swimmingpool游泳池,athleticsports田径运动,competitivesport竞技性运动,contactsport身体接触项目（足球,摔跤等）,individualsport个人与个人比赛的项目/单项体育,indoorsport室内运动,outdoorsport户外运动,interuniversitysports大学校际运动会,nationalsport民族体育;本国最流行的运动项目,non-ballsport,非球类运动,participatingsport群众广泛参加的运动项目,teamsport成队比赛的运动项目（篮球,排球,足球等）,manager经纪人,instructor/coach教练,技术指导,guide领队,trainer助理教练,referee/umpire裁判,sportsman/sportswoman/contestant/competitor/player/athlete运动员,professional职业运动员,amateur业余运动员,enthusiast/fan迷,爱好者,favorite可望取胜者,outsider无取胜希望者,champion冠军,record纪录,recordholder纪录创造者,OlympicGames奥林匹克运动会,WinterOlympics冬季奥林匹克运动会…

2）Famousbrandsofsportswear:

NikeReebokAdidasPumaMizuno

FILAJansportUmbroBalenoPolo

LiNingTorchWolfU2Athlete’sFeet

Exercises

2.Choosethebestanswertocompletethefollowingsentences.

1.d2.b3.a4.d5.c

1.GivetheEnglishwordforthemeaningprovided.

1.strategy2.endorse3.contract4.reinforce

5.implement6.giant7.contribute8.impose

9.logo10.track1.revenue12.capitalise

2.Putthefollowingexpressionsfromthetextintheblankstocompletethesentences.Makechangeswherenecessary.

1.contractedout2.tobenamedafter3.attheheartof4.capitalizedon

5.fairshareof6.closeto7.cashedin8.inturn

9.reinforces10.Endorsed11.beretained12.dreamsof

2.Rewritethefollowingsentencesandreplacetheitalicizedwordswithappropriatewordsorphrasesfromthetext.

1.ShecapitalizedonTom’smistakeinjudgmentandwonthegame.

2.Theconquerorimposedtheacceptanceoftheconditionsofpeaceonthedefeated

enemy.

3.Ourshopcontractedwithalocalclothingfirmfor100jacketsaweek.

4.Hisproposalhaslongbeenaccepted,yetsofarithasnotbeenputintopractice.

5.Thecommittee’sreportfullyendorsesthegovernment’sproposals.

6.Althoughhewasquitewelloff,Allandidn’tcontributemoneytoasocialwelfare

projects.

7.Thechildwasnamedafteritsfather.

Wordstudy

1.

a.Thecountycouncilhasnotyetgivenitsconsenttotheimpositionofanytrafficregulations.

b.Thegovernmentissaidtohaveimposedaheavytaxontheimportofluxuries.

c.Teachersshouldtrytoavoidimposingtheirownbeliefsontheirstudents.

2.

a.Localpeoplewerepraisedfortheircalmresponsetothecrisis.

b.Beingabletopraiseyourselfwillgiveyoupowerandcontroloveryourownlife.

c.Thepolicedeservealotofpraiseforthewaytheyhandledthesituation.

3.

a.Thedullboomofthecannonscouldbeheardinthedistanceduringthewar.

b.Serviceindustryhasbeenboominginthatindustrialcountrysincethelate1970s.

c.Theimpactofthepropertyboomwasfirstfeltinthefinancialmarkets.

4.

a.Manyyoungpeoplehavebeencontributingtheirtimeandenergytovariouskinds

ofsocialwelfareprojects.

b.Thegovernment’snewpolicycontributedgreatlytothecommercialgrowthtothe

country.

c.Henrywroteonsomejournals,appealingforcontributionstocancerresearch.

5.

a.Hetriedtoimplementhisplaninahurryandpeoplewerereluctanttoacceptit.

b.Attheendofthedaymostdepartmentshavetobeleftalonetoimplementpolicies.

c.Thetwosidesagreeduponanimmediateimplementationofthepeaceplanassoonasitwassigned.

Postreading:

1）

Time

Development

1964

importingJapaneseshoesandsellingatschooltrackmeets

1972

beginningtodesignitsownshoesandcontractingproductionouttofactoriesinAsia

1973

Nike’sfirststarathlete,StevePrefontaineendorsingitsfootwear

1985

MichaelJordanendorsinghisfirstlineof“AirJordan”shoes

1986

sellingcloseto$US1billionworthofsportsshoesandcreatingitsfirstsportsclothesundertheNikelabel

1996

spending$US642milliononadvertisingandpromotion;withrevenuesof$US6.4billionandprofitsof$US553million

2）Thefollowingaremarketingstrategiesoftenadoptedbysomecompanies:

a）toadvertisethefinequalityofaproductandthebenefitofusingtheproduct

b）toincreaseadvertisingexpenditurestomatchcompetition

c）toreducepriceorprovidepriceprotection

d）topackageindifferentsizestomeetdifferentneeds

e）toprovidespecialservices,superiordelivery,broaderdistribution

f）touseuniquedistributionchannels

g）toofferbetterdiscountstodistributor

h）todevelopbrandextensions

ReadingII

Dictation

Atruesportsmanisfairandgenerous.Heisagoodloserandagracefulwinner.Ifasportsmanbreaksaruleinsports,heispunished;ifheiscourageousandgenerous,heisrespectedbyall.Thewinnerisnotexpectedtobeproud,andthelosershouldhavenoreasontofeeldiscouraged.Fairplayisconsideredthespiritofsport.Soeveryonemustobeytherulesandthereferee.

Comprehension

1.T2.T3.F4.T5.F

6.T7.T8.NM9.F10.F

Vocabulary

1.c2.a3.d4.a5.b6.b7.c8.d9.c10.b

Specialuse

I.Thefollowingsentencescontaindifferentexpressionsofafutureevent.Readthemandexplainthemeaningoftheitalicizedwordsineachsentence.

1.Totalkaboutthefuture,wecanusewillinallpersons.Shallisalsopossibleinthefirstperson（usuallywiththesamemeaningaswill）.

2.Talkingaboutintendingtodosomethinginthefuture,weoftenusewillwithIandwe,butnotshall.

3.Thepresentsimpleisusedtotalkaboutfutureeventswhicharealready‘onaprogram’.Thisisparticularlycommonwhenwerefertotimetables.

4.Thepresentcontinuousindicatesafutureevent,butitcanalsobeaboutanexistingpresentsituation:

aninvitationhasbeengivenandaccepted.

5.Begoingto+infinitivehereindicatesthatsomethingisgoingtohappenbecausewecanseeitcomingorwehavepresentevidence.

6.Be+infinitiveisoftenusedtotalkaboutarrangementswhichhavebeenplannedforthefuture.

7.Begoingto+infinitiveisusedheretoexpressarrangementforafutureevent.

8.Thefutureprogressivecanbeusedtoindicatethatanactionwillbeinprogressataparticularmomentinthefuture.

9.Beabout+infinitiveisoftenusedtotalkaboutactionalreadyplannedorarranged.

10.Beonthepointof+-ingVisoftenusedtotalkaboutsomethingthatisgoingtohappenverysoon.

II.Rewritethefollowingsentenceswiththesuggestedformsinthebrackets.Makechangeswherenecessary.

1.Weshall/willgobacktoseeourchildhoodfriendsinthewintervacation.

2.Iwilltakecareofthematter.

3.TheyoungmanisgoingtotakehisgirlfriendoutonSunday.

4.IbetWilliamwillbeworkingonSaturday.

5.TheNewYearpartyisabouttobegin.

6.Thesmallballisonthepointoffallingdownfromthedesk.

7.I’mtogoandseemydentistthisafternoon.

8.Lookatthosedarkcloudsinthesky.Itisgoingtorain.

9.I’mseeingthedoctorthedayaftertomorrow.

10.NextMondaytheQueenreturnstoLondonafterhertouroftheCommonwealth.

III.Readthefollowingstoryandusetheverbsgiveninbracketstofillintheblanks.Makesuretheverbsareintheirappropriate（future）forms.

1.is（Bob）coming/will（Bob）come2.’ll（just）look/’m（just）looking

3.isarriving/willarrive4.leaves

5.arrives6.’llgoandmeet

7.won’tknow8.’llcome

9.’regoing10.’lltake

11.amgoingtodrive/willbedriving/willdrive

12.’regoingtoplay/willbeplaying/willplay

13.’llbe14.’llbe

15.gets16.’llbe

17.’llbe18.willwait/willbewaiting

19.’m（just）abouttoturn/’m（just）turning20.’llbe

Translation

1.Thenetworksalesexecutivebegantoputhisplansintopracticeafterresearchandinvestigation.

2.Becausetheirmotherdidn’thaveherpension,thetwosisterseachcontributed$500amonthtosupporther.

3.UncleJimthoughtthatariseinthemarketwouldenablehimtocashin.

4.ForyearsRobinsonstruggledhard,workinginturnasanaccountant,anagent,andaprojectmanager.

5.Yesterday,a$500,000worthofpaintingwasstolenfromthemuseum.

6.ThebusinessmenwhocametotakepartintheEastChinaFairrolledinfromallpartsofthecountry.

7.Theynaturallyassociatedthematterwiththepromotionalplan.

8.Thebookfocusesonconcreteanalysisofthefeasibilityoftheprogram.

9.Afterintroducingadvancedtechnology,wecanputout20machineseverymonthnow.

10.Scholarshipstudentsaccountsfornearlythreefifthsofthewholeenrollmentino