Sample of A Business PlanCatering for KidsWord文档下载推荐.docx
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Itisacknowledgedbyreaderthatinformationtobefurnishedinthisbusinessplanisinallrespectsconfidentialinnature,otherthaninformationwhichisinthepublicdomainthroughothermeansandthatanydisclosureoruseofsamebyreader,maycauseseriousharmordamageto_________________________.
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Thisisabusinessplan.Itdoesnotimplyanofferingofsecurities.
1.0ExecutiveSummary1
Chart:
Highlights2
1.1Mission2
1.2KeystoSuccess2
1.3Objectives3
2.0OrganizationSummary3
2.1LegalEntity3
2.2Start-upSummary4
Start-up5
Table:
Start-upFunding6
2.3LocationsandFacilities6
3.0Products6
3.1ProductDescription7
3.2AlternativeProviders8
3.3PrintedCollaterals8
3.4Sourcing8
3.5Technology8
3.6FutureProducts8
4.0MarketAnalysisSummary9
4.1MarketSegmentation9
MarketAnalysis10
MarketAnalysis(Pie)10
4.2TargetMarketSegmentStrategy11
4.2.1MarketTrends11
4.2.2MarketGrowth11
4.2.3MarketNeeds11
4.3ServiceProvidersAnalysis11
4.3.1DistributionPatterns12
4.3.2AlternativesandUsagePatterns12
4.3.3MainAlternatives12
4.3.4PromotionStrategy13
4.3.5OrganizationParticipants14
5.0StrategyPyramid14
5.1ValueProposition15
5.2FundraisingStrategy15
5.2.1FundraisingPrograms15
5.2.2FundingForecast15
FundingMonthly16
FundingbyYear16
FundingForecast17
5.3MarketingStrategy17
5.3.1DistributionStrategy18
5.3.2MarketingPrograms18
5.3.3PositioningStatement18
5.3.4PricingStrategy18
5.4CompetitiveEdge18
5.5StrategicAlliances19
5.6Milestones20
Milestones20
6.0WebPlanSummary21
6.1WebsiteMarketingStrategy21
6.2DevelopmentRequirements21
7.0ManagementSummary21
7.1OrganizationalStructure21
7.2ManagementTeam21
7.3ManagementTeamGaps22
7.4PersonnelPlan22
Personnel23
8.0FinancialPlan23
8.1ImportantAssumptions23
GeneralAssumptions23
8.2KeyFinancialIndicators23
Benchmarks24
8.3Break-evenAnalysis24
Break-evenAnalysis25
8.4ProjectedSurplusorDeficit25
SurplusMonthly26
SurplusYearly26
GrossSurplusMonthly27
GrossSurplusYearly27
SurplusandDeficit28
8.5ProjectedCashFlow29
CashFlow29
Cash30
8.6ProjectedBalanceSheet31
BalanceSheet31
8.7StandardRatios31
Ratios32
FundingForecast1
Personnel2
GeneralAssumptions3
SurplusandDeficit4
CashFlow5
BalanceSheet6
1.0ExecutiveSummary
BrightFutureYouthandFamilyServicesisaprivatenonprofitorganizationthatservesmorethan7,000children,youthandfamilieseachyear
inLaneCounty,Oregon.Weprovideacontinuumofservicesrangingfrompreventiontotreatmentforclientsranginginagefrom
twoto24.Ouragencyalsoworkscloselywith,andhelpsshape,themajorsystemsthatimpacttheyoungpeopleandfamiliesinourcommunityandstate.Youwillfindusinvolvedinsuchdiverseareasasmentalhealth,juvenilejustice,positiveyouthdevelopment,education,andworkreadiness.
TheChambersSchoolandCareerCenterisoneoftentax-exemptnonprofitprogramsofBrightFutureYouthandFamilyServices.Ourmissionistoassistat-riskyouthintheEugene/Springfieldareainbecomingproductivecitizensbyprovidingalearningandworkenvironmentwheretheyfeelchallenged,respected,andaccountableastheystrivetomeetthedemandsofadulthood.
Wehaveastaffofapproximately250employeesandalsoutilizeseveralvolunteerseachyearwhoplayavitalroleintheorganization.BrightFuturepridesitselfonitsdiversityoffundingsourcesthatmakeforafiscallystrongorganization.Agencyrevenuescomefromgovernmentalcontracts,charitablegifts,UnitedWayfunding,andfeesforservice.
ChambersSchoolisproudtobethepremierproviderofat-riskyouthalternativeeducationandcareerassistanceinLaneCounty,andseekstomakethisexperienceevenmorevaluableforitsclients.ThisisdonethroughaseriesofcurriculafundedbytheLaneWorkforcePartnership,OregonYouthConservationCorps,OregonDepartmentofHumanResources,andthelocalschooldistricts.ThemostrecentprogramwehavedevelopedisaculinaryartsprograminwhichstudentslearnaboutfoodpreparationandsafehandlingandthenputthisknowledgetousebypreparinglunchesfortheirpeersattheChambersSchool.Aftercompletingthe9-weekcurriculum,studentsareplacedwithalocalfoodservicebusinessfora60-hourpracticaltrainingwheretheycancontinuetodeveloptheirskills.Currently,theculinaryartsprogramisavailabletofivestudentsper9-weekschoolterm,orapproximately25studentsperyear.Studentsenrolledintheprogramareselectedbecauseoftheirsincereinterestintheculinaryfieldandtheirexcellentattendance.
Afterasuccessfulfirstyearofoperatingtheculinaryartsprogram,wearelookingtoexpandtheprogramfurther.Bydevelopingtheprogramintoafulldayprogramofacademicsandculinaryartstraining,wecandevelopanentrepreneurialcurriculumthatwillallowourstudentstogainaninsightintotheoperationofasmallbusiness.Specifically,bylaunchingalunchboxcateringbusiness(calledtheCateringForKids),wecouldofferourstudentstheopportunitytogainvaluableworkexperienceforwhichtheycanearnbothschoolcreditandastipend,acquireentrepreneurialbusinessskillsandachievearealsenseofaccomplishment.AccordingtotheNationalFoundationforTeachingEntrepreneurship,entrepreneurialtrainingcanhelpfosterinstudentsasenseofvisionandpersonalresponsibilityfortheirfuture,creatingabeneficialeffectonself-esteemandoutlook.
However,majorchallengesfaceCateringForKidsinthefuture.Theseincludetheneedto:
1.Fundtheprogram,includingpossibleexpansionoftheexistingcommercialkitchenorleaseofalargerkitchenoff-campus.
2.Employadditionalstafftoteachtheafternooncurriculum.
3.Purchasetheadditionalfoodinventoryrequiredtolaunchthecateringbusiness.
TheBoardofDirectors,staff,andvolunteersofBrightFuturecontinuetoworktowardprovidingaqualityexperienceinthemosteffectiveandefficientmannerpossiblewithoptimismforthefutureofthisprogram.
Highlights
1.1Mission
CateringForKids
isdedicatedtoprovidingat-riskyouthwith
anopportunitytogainworkexperienceandtransferableskillsbyprovidingourcustomerswith
healthy,
homemadefoodsandexcellentserviceatreasonableprices.EmployeesofCateringForKidswillbestudentswhoareenrolledintheculinaryartsprogramattheChambersSchoolandCareerCenterandareinterestedingaining
workexperienceintherestaurantandfood
servicesindustry.Theexperiencesthestudentshavewhileparticipatinginthisprogramwillassisttheminmakingthetransitionfromschooltoworkandwillallowthemtodevelopentrepreneurialskillsthatwillbetransferabletoanyjobinthefuture.
1.2KeystoSuccess
∙Cultivateanidentity(brand)
fortheCateringForKidsbusinessintheEugene/Springfieldcommunity.
∙ExpandourcustomerbaseintonewareaswithinEugene/Springfield.
∙Hireayear-roundbusinessmanagerforthecateringbusiness,therebyprovidingstudentemploymenttwelvemonthsoftheyear.
∙Expand
thedonor/corporatepartner
baseandcorporatecontributionsthataddtothefinancialresourcesofChambersSchool'
sprograms.
∙Providestudentswithentrepreneurialjobskillsthatcanopendoorstofutureemploymentopportunities.
∙Acquire
additional
equipmenttosupportfuturegrowthandoffergreaterflexibility,leadingtoexpandedservicesofferedbyCateringForKidsthatwillfurtherthegoalofprovidingvaluableworkopportunitiesforhomelessandat-riskyouth.
1.3Objectives
∙Enrollapproximately25ChambersSchoolstudentsforstipendandschoolcreditbasedpositionsinthe
nextschoolyear.
∙Serveasufficientnumberofclientstobreakevenfinancially,coveringpayforstudentemployees,staff
andallinventoryexpenses.
∙MovefromservinginternalclientsofBrightFuturetoexte