马云纽约经济学会演讲稿中英文Word格式文档下载.docx
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Neverbeen,neverbeentoChina.Good,thankyouverymuch.
Well,20yearsagoIcametoAmerica.MyfirsttriptoAmerica,toSeattle.BeforethatIlearnedsomuchaboutAmerica,frommybooks,frommyteachers,frommyschool,andmyparents.AndIthinkIknowenoughaboutAmerica.ButwhenIcametoAmericaIthoughttotallywrong.AmericaisnotwhatIlearnedfromthebooks.AndinSeattleIfoundtheInternet,andthenIcamebackandtellmyfriendsthatI’mgoingtoopenacompanycalledInternet.Iinvited24ofmyfriends,hadatwo-hourdiscussion.Andfinally[unintelligible00:
01:
19]wehadavote.23ofthemagainstme.“Forgetaboutit.There’snosuchkindofnetworkcalledInternet.Don’tdoit.”There’sonlyonepersonwhosaid“Jack,Itrustyou.Idon’tknowwhatthatis,butifyouwanttotryit,goahead,tryit.Becauseyou’restillyoung.”AtthattimeIwas30yearsold.
SoIstartedmybusiness,withoutknowinganythingaboutcomputer,withoutknowinganythingaboutbusiness.Istartedmyfirstcompany,mywifeandIandaschoolmate.Weborrowed[start]fromUS$1,000westartthebusiness.Itwassodifficult.Icalledmyselflikeablindmanridingonthebackofblindtigers.Jumpingaroundforthepast20yearsIsurvivetoday.Forthefirstthreeyearslifewasreallybad.IrememberItriedtoborrowUS$3,000fromthebanks.IttookmethreemonthsaskinganyfriendsIknowtoborrowthemoney[unintelligible00:
02:
22].Stillfailed,cozverybodysaid“Jackistellingalie,becausethere’snosuchnetworkcalledInternetin1996.”
Sooneday,later1996,ChinawasconnectedtotheInternet.Iinvitedtenmediafriendstomyapartment.IwanttotellthemI’mnottellingalie.ThereisanetworkcalledInternet.Wewaitedthreehoursandahalftoseethefirst&
ndash;
todownloadthefirstpicture.Andpeoplesaid“Isthatthinggoingtowork?
”AndIsay“Yeah,it’llwork,butnottoday.Intenyearsit’llwork.”ButatleastitprovedthatIwasnottellingalie.
Irememberwhenwetriedtohelpoursmallbusinesstosellonline.Nobodywanttosellbecausenobodycometobuy.Sofirstweekwehavesevenemployees,webuyandsellourselves.Thesecondweeksomebodystarttosellonawebsite.Webuyeverythingtheysell.WehavetworoomsfullofthingsweboughtforNewYear’s,[allgarbage]forthefirsttwoweeks.Inordertotellpeoplethatitworks.Itwasnoteasy.Since1995to1999wefailed.Wegonowhere,ourbusiness,becausenothingwasready.In1999Iinvited18friendsofminewhocametomyapartment.Wedecidedtodoitagain.Wecallthename.AndpeoplesaywhyAlibaba?
WebelieveInternetisatreasureislandwhichopenssesameforsmallbusiness.AndweusedAlibababecauseit’seasytospell,easytoremember.Andwewanttofocusonhelpingsmallbusiness.
Becauseatthattimewesee[unintelligible00:
04:
26]commerce[withthe]Americane-commercetheyfocusonhelpingonbigcompanies,they’refocusingonhelpingbigcompaniestosavethecost.WebelievedChinawedon’thavealotofbigcompanies,wehavesomanysmallbusiness,andsmallbusinessit’ssodifficultforthemtosurvive.IfwecanusingInternetasatechnologytohelpsmallbusinessit’llbefantastic.SowestarttosayifAmericaisgoodathelpingbigcompanies,justlikeAmericaisgoodatmakingbasketballweshouldplaypingponginChina,weshouldhelpthesmallguys.Andweshouldnothelpingsmallguystosavecost,becausesmallbusinessknowhowtosavethecost,butsmallbusinessshouldlearnhowtomakemoney.Soourbusinessisfocusinghelpingsmallbusinesstomakemoneyonline.
Andwewanttomakethecompanylastfor102years.Andpeoplearecurious&
why102years?
BecauseAlibabawasbornin1999,lastyearwehad&
lastcenturywehadoneyear,thiscentury100years,nextcenturyoneyear.102acrossthreecenturies.Wegiveacleargoaltoanyemployees.Don’tsaywearesuccessful,nomatterhowmuchmoneyweraised,nomatterhowmuchmoneywemake,nomatterhowmuchwehaveachieved.Don’tforgetwewanttolive102years.Now,16yearspassed,wehaveanother86yearstogo.Becauseinnext86years,ifanytimewediewe’reneversuccessful.WhenIheardthisclubis108yearsoldIwassurprisedandshocked.There’ssomuchwecanlearnfromthat.
Well,todaynobodybelievedthatAlibabacouldsurvive,becausepeoplesay“Youare[free],you’retiny”and,youknow,andespeciallywhenwetalkabout&
whenweIPO’dpeoplesay“Ah,youareAlibaba,youaree-commerce.You’relikeAmazon.”BecauseinAmericanpointofviewAmazonprobablyistheonlybusinessmodelfore-commerce.Butno,wearedifferent.ThedifferencebetweenusandAmazonisthatwedonotbuyandsell,butwehelpsmallbusinesstobuyandsell.Wehave10millionsmallbusinessonoursitebuyandselleveryday.Andwedonotdeliverourpackages,although&
ourselves,thoughwehavemorethan2millionpeoplehelpustodeliverover30millionpackagesperday.
Wedonotownwarehouses,butwemanagetensandthousandsofwarehousesforothersmall,mediumsizeddeliverycompanies.Andwedonotowninventories,butwedohavemorethan350millionbuyers.Wehavemorethan120millionbuyerscomingtoshopeverydayonoursite.Andalso,wesell&
ourrevenuelast&
oursaleslastyearwereUS$390billion.Andthisyear,possibly,wearegoingtobebiggerthanWalmartglobally.AndWalmartmanage&
thatsizeofbusinesshavemorethan2.3millionpeople;
wegrowfrom18peopletotoday34,000people.
AndthedifferencebetweenAmazonandustheotherisAmazonisashoppingcenter.Becauseheree-commerceiscommerce,inChinae-commerceisalifestyle.Youngpeople[unintelligible00:
08:
08],theyusinge-commercetoexchangeideas,theycommunicate,theybuildupthetrust,theybuilduparecord.It’sjustlikeStarbucks&
younevergotoStarbuckstotesthowwonderfulcoffeeis.It’salifestyle.AndthisishowInternete-commerceischangingChina.
Andwhatwefeltproudofisnothowmuchthingswesell.Isaidthisyearwe’llbebiggerthanWalmart&
yes,weareproud.WeknowinfiveyearswewillsellUS$1trillion.Thisismygoal,whichwethinkpossiblywewillmakeit.Weareproudofthatbutwearemoreproudbecausewecreatedirect[andindirect]job,14millionjobsforChina.Andwe’vecreatedjobsinthecountryside.Wecreatedalotofjobsforwomen.Over51percentofthepowersellersontheInternetarewomen.
Sowefeelsoproudofthat.Andpeoplesayokay,nowAlibabadidthat.What'
syournext?
What'
syourfuturecauseyouareeverywhere.We,80percentofthebuyandthesellonlinearecreatedbyourcompany.Ourfutureisthatwehavetofocusonglobalizingourbusiness.It'
snotonlysellmorethings.Wewanttomake,toglobalizetheinfrastructureofeCommerce.WhyInterneteCommercegrowsofastinChinathanintheUSA?
BecausetheinfrastructureofcommerceinChinawastoobad.Notlikehere.Youhave[Click]Motors.Youhavealltheshopsoffline,Walmart,Kmart,everythingeverywhere.ButinChinawehavenothingnowhere.
SoeCommerceintheUSisadessert.It'
scomplementarytothemainbusiness.ButinChinaitbecomesthemaincourse.Wecreatedtheinfrastructure.Sowethinkifweglobalizeourinfrastructure--thepayment,thelogisticscenter,thetransparentplatformallaroundtheworld.Helpingthesmallbusinessaroundtheworldtoselleverywhere.Helptheglobalconsumerstobuyeverywhere.Ourvisionisintenyearswewillhelptwobillionconsumersintheworldtoshoponlineanywhereintheworld.You'
reshoppingonlinewith72hoursyou'
llreceivetheproduct.AndanywhereinChinayoushoponline,youwillreceivetheproductswithin24hours.Andwethinkourglobalizationisstillfocusedonhelpingsmallbusiness.Andhelpingthemtodobusinessinthemostefficientways.AndwethinkthatwewillhelpanothertenmillionbusinessonoureCommerceplatform.
Wewillempowerthem.We'
llgivethemthetraffic.We'
llgivethemthepaymentsystem.We'
llgivethemthelogisticssystemsotheycandobusinessanywhereeasilyandquickly.Andwewillhelp.Wewillhave40percentofourbusinessoutsideChina.TodayweonlyhavetwopercentofourbusinessoutsideChina.Sopeoplekeeponasking,nowyouarebig.Youraisedthatmuchmoney.What'
syourplayinAmerica?
Peoplesaywellareyougoingtocome?
WhenareyougoingtocometoinvadeAmerica?
WhenIgoingtocompetewithAmazon?
WhenIgoingtocompetewitheBay?
WellIwouldsayweshowgreatrespectforeBayandAmazon.ButIthinktheopportunityandthe,thestrategyforusishelpingsmallbusinessinAmericagotoChina,selltheirproductstoChina.
TodayinChina,themiddleclassforChinaisalmostthesameastheAmericanpopulation.AndwethinkintenyearsitwillbemorethanhalfabillionChinesepeoplewillbemiddleclass.Thedemandingformiddleclass,thedemandingforgoodproducts,goodservicewassopowerful,sostrong.AndIthinkChinatodaycannotaffordthegoodproducts,goodservicetothem.AndthennextisthatChinahasbeenfocusedonexportinginthepast20years.AndIthinknextten,ten-twentyyearsChinaweshouldbefocusingonimporting.Chineseshould