ScientificallySystematicallyOriented PM.docx
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ScientificallySystematicallyOrientedPM
Scientifically&Systematically-Oriented:
WhatFactorsProducetheSuccessofPerformanceManagement(PM)?
Introduction
Performance,constitutedofbehaviorsandconsequences,isgeneratedbyasuccessfulmanagement.(Mawhinney,T.C.,Redmon,W.K.&JohnsonC.M.,2001)Performancemanagement(PM)isaterminologyinventedbyDr.AubreyC.Danielsanddemonstratingahumanresourcemanagement(HRM)skillincontrolofbehaviorsandconsequences.(Daniels,A.C.&Daniels,J.E.,2004)Hedefinedthat“performancemanagementisasystem,data-orientedapproachtomanagingpeoplebyprovidingpositiverecognitionandreinforcementforanindividualandgroupperformance”.(Daniels,A.C.,2000a.Accessed:
2010,Nov.1)AlthoughtherearemanydifferentdefinitionsofPMwhichhasbeenwidelyappliedinsuchvarioussectorsasemployeeperformance,softwareperformanceandorganizationalperformance(Daniels,A.C.,2000b),thisessaywillfocusontheapplicationofPMforemployeeperformancebasedonDaniels’sdefinition.
Inbusiness,somemanagershavelessconsiderationforPMduetoitssimplicity,whilesomemanagerswhoareadoptingitincorrectlytomanageperformanceseemtogetfewbenefitsfromit.However,PMshouldbeappliedscientificallyandsystematicallyforsuccess.Inotherwords,asuccessfulPMoughttobebasedonbehaviormodificationandoperateallstagesofPMprocessinsequence,especiallymeasurementstage.Thisessaywillinitiallysetoutbehaviormodificationincludingtheimportance,
theprinciplesrelatedtoABCtheoryandthetechniquesbasisofit—lawsoflearning.ItwillthendescribePMsystembeforehighlightitssignificantstage—‘measurement’viacomparingthestagewithperformanceappraisal.(seeFlowchartA)HRMpractitionersandmanagerswillbenefitfromtheessayfortheirdecisionmakingonwhethertoadoptthebehavior-basedPMforperformanceimprovementandhowtoapplyitcorrectlyforsuccess.
BehaviorModification(BM)—thetheoreticalbasisofPM
“Organizationalbehaviormodificationcanprovidemanagersofalllevelsandtypesoforganizationswithapracticalandeffectivetoolforshapingemployees’behavior.”(Luthans,F.1973:
156)
SuccessfulPMreliesgreatlyonbehaviormodification,whichhasundergonealargeamountoflaboratoryexperiments,andthestarterinresearchofBMisDr.B.F.Skinner.(Daniels,A.C.,2000a)AccordingtoSinner(1974),behaviormodification(BM)isanapplicationofskillsbasedonempiricismforbehavioroptimization.Nowadays,peopleareattractedbyBMinsteadofmanageriallyconventionalrationales.(Babb,H.W.&Kopp,D.G.,1978)Basically,BMfeaturesquitelargelyinsuccessfulPMwhoseprinciplesareassociatedtoABCtheory(Antecedents,BehaviorsandConsequences)andtechniqueshavetheirrootsin‘Lawsoflearning’.
BM—aninstrumentalsolutionforperformanceproblems
ThereisanincreaseinresearchoutcomespresentingthatBMisbeneficialforimprovingemployees’performance.(Babb,H.W.&Kopp,D.G.,1978)McAdam(1975)maintainedthatBMischaracterizedbymeasurementandspeculationwhicharedifferentiatorsforanyscientifictheory;themeasurementinBMaimstoimprovestaff’sbehaviorsmerelydependingonpredictablebehaviorswithregardlessofpersonallyunpredictablefactorssuchasID,EgoandSuperego.Heassertedthatifemployeesareconcernedwiththeirbehaviors,theirattitudeswillconcentrateonthem.Therefore,LuthanF.,&White(1971)suggestedthatBMshouldbeemployedinHRM.Hersey&Blanchard(1972)addedthatBMcanbeeffectivelyusedtoalteremployees’performancemorethanattitudeviapositivereinforcement.Inbusiness,giantssuchasIBM,AT&TandMaytaghaveappliedBMintraining.(Babb,H.W.&Kopp,D.G.1978)Luthans(1973:
156),consequently,concludedthat“managementcannolongeraffordtoblinditselftothisextremelyimportantdevelopment”.
BM—ascientificsystemforbehaviorimprovement
Psychologistshaveexploredbehaviormodificationthroughamultitudeofexperiments,renderinganoutstandingsuccessinsolvingbehavioralproblems.(McAdam,J.,1975)
PrinciplesofBM
Allhumanperformancecanbedividedinto3elementswhichcorrelatewitheachother.(McAdam,J.,1975)(seeFlowchartB)Scott,Swan,Wilson&Roberts(1986)statedthatbehaviorsarecaused,enhanced,sustainedandunderminedbytheirconsequences.Theycanbedefinitelyimprovedbyawards,butdifferentformsofawardswillresultinvariousresults.Skinner(1974)maintained(seeFlowchartC)that‘positivereinforcement’(e.g.praiseorawards)ismoreeffectivethan‘negativereinforcement’(e.g.criticismorpunishment)forperformanceimprovement.Firstly,positivereinforcementwillincreasethefrequencyofbehaviorsinthelongterm,dependingonprovidingthebehaviorswithaconsequenceswiftly.(Skinner,B.F.,1974)Forexample,Daniels(2000a)explainedthatemployeeshardlyshowtheirpotentialsintheirworkduetonopositivemotivationreceivedbythem.However,negativereinforcementcanonlyalterbehaviorsinashortterm,buttriggerlotsofunfavorableresults.(Skinner,B.F.,1974)Forinstance,ifamanagerscaresasubordinatewithbeingunemployed,thesubordinatewouldpossiblyproduceproductsinanamountjustforkeepinghisjob;evenmoredefectivegoodswouldbeproducedinhiswork.(Daniels,A.C.,2000a)Hence,Daniels(2000a)concludedthatpositiveapproachesenablemanagerstonotonlyachievetheirworkobjectivesbutobtaintheirsubordinates’potentialsforwork.
BasisofBMtechniques—LawsofLearning
TheprincipalcharacteristicofBMisthatitstechniquesdependconsiderablyonlawsoflearning(Martin,G.&Pear,J.,2009)whichisdividedinto3steps—readiness,exerciseandeffect.
(seeFlowchartD)‘Readiness’referstoafactthatifapersonhasaphysical,mentalandemotionalpreparationforlearning,hewilllearnefficiently;otherwise,hewillhavenointentiontostudy.Inaddition,‘exercise’presentsafurtherfactthateffectivelyrepetitivepracticesbringaboutaperfectlearningandlongerheldinformationinpeople’sbrains;thatwillcontributetoanimprovementonlyiflearnersreceiveapositivefeedback.Dependingontheinteraction,‘effect’comestoasituationthatthelearningcanbeenhancedbyanenjoyablefeelingorbecomesweakduetoanunsatisfyingfeeling.Mostimportantly,thelearnerwillbeencouragedandsuccessfullargelythankstopositivereinforcement.(Thorndike,E.,1999)
Insummary,PM,whichderivedfrompsychologists’researchonhumanbehaviors,iseffectiveandefficientformanagerswhocanjustchangeconsequencesofemployees’behaviorstoimprovetheirperformanceandrepeatimprovedperformanceviaimmediatelypositivereinforcementwhichcanencourageemployees’potentialsinordertoachievetheaimofPM—notonlydogetemployeestoworktowardscompanies’objectives,butgettheirmaximumpotentialsforwork.Therefore,PMauthorities,asmentionedinthesection,advocatescientifically-orientedPMappliedinbusiness.
PMprocess—asystemwhereitselementslinkeachother
“Butunlessalloftheelementsarepresentandappliedsystematically,youarenotpracticingPerformanceManagement,andyouarenotgettingmaximumperformance.”(Daniels,A.C.,2000a,Accessed:
2010,Nov.1)
ForaperfectPMprocess,Daniels(2000b)arguedthatPMshouldbeaprocesstofacilitatemanagerstolearnencouragingemployees’potentialsthroughaseriesofconcretestageswhichseemtobesimplebuthavetheiroriginsinlawsofleaning.Therefore,Daniels(2000a)suggeststhatthereare3majorstrandsinPM(seeFlowchartE):
‘measurement’isabasisforperformanceadjustmentthroughthecollectionofstatisticsoncurrentemployees’performance;‘feedback’allowsemployeespartakingthesedataconcurrentlyforsupervisingtheirperformance;‘positivereinforcement’isemployedtorecognizeoptimizedperformancerightlyandquicklyinordertorepeatimprovedperformance.Inparticular,reinforcementiscloselyconnectedwithperformanceimprovement.
Oncloserinspection,Daniels(2000a)statedthatthefullapplicationofallelementspresentsarealperformancemanagement;inotherwords,theymustbecarriedoutsystematicallystepbystep.Luthans(1973)maintainedthatmeasuringstaff’scommonbehaviorsandperformancecanberegardedasabeginningpointandareferenceforfuturedecisionmaking.Managers,forinstance,shouldperceiveemployees’recentperformancebeforemakingdecisionongivingrewardstorightemployeesatarighttime.Danielsthenaddedthatfeedbackcontributestotherecordofperfectperformancepubliclyknownandself-improvementofemployees.Forexample,ifemployeesknowthestandardsaboutwhatkindofperformancecangetrewards,theywillimprovetheirpreviousperformancebasedonthem.Finally,Skinner(1974)believedthatpositivereinforcementisnotonlysuperiortopunishmentforchangingbehaviors,butalsocangrowthefrequencyoffuturebehaviors.Inpractice,whenemployeeslearnthatrewardssuchaspayrise,dayoffandpromotionarecorrelatedtooptimizedperformance,theywillrepeattheirimprovedperformanceinalongterm.Accordingly,Luthans(1973)concludedthatiftheselawsandskillsareimplementedsystematicallywithaconcretepurpose,behaviorswillbeinevitablyenhanced,sustainedandaltered.
Torecap,althougheverypartinPMprocesscanberegardedasanindependentsection,PMprocesswillbenothingifmangersapplytheprocesspartly,astheentireapplicationoftheprocesscontributestoanaccuratedecisionmakingonaperformanceadjustmentplaninwhichmanagersandemployeeswillparticipa