决战四4.docx

决战四4.docx

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决战四4

【决战2010年12月四级】大学英语四级考试押题试卷（含答案）

PartⅠWriting

Directions:

Forthispart,youareallowed30minutestowriteanessayentitledOnFoodSafetyIssues.Youshouldwriteatleast150wordsfollowingtheoutlinegivenbelow:

1.食品安全的现状

2.造成食品安全问题的原因

3.我们应该如何应对

OnFoodSafetyIssues

这道题您没有回答

答案:

[范文]

OnFoodSafetyIssues

Whileitistruethatthereisadeclineinthenumberofcasesrelatedtofakefoodsandfoodsofpoorquality,thesafetyoffoodremainsaseriousprobleminthisindustry.Food-borndiseasesarelargelyresponsibleforhighlevelsofsicknessandmortalityinthegeneralpublic,particularlyforinfants,youngchildren,andtheelderly.

Therearevariousreasonsforthisheart-breakingfact.Inmyopinion,theresponsibilitygoesforthemostparttothefoodproducersespeciallythosewhofailtomeetsafetystandards.Inordertomakethemostprofit,somefoodproducersmayevenintentionallyusesuchchemicalsaspesticides,animaldrugs,etc.,duringmanufacturingandprocessingjusttomakefoodlookortastegood.Atthesametime,thegovernmentdepartmentsresponsibleforqualitycontrolfalltofulfilltheirduties,whichmakesthedangerturnintoareality.Besides,themediaactuallycheatthecustomersintheirdeliberateeffortstoadvertisetheproblematicfood.

Tomakesurethefoodweeatissafe,thesupervisionoffoodproductionshouldbehighlyresponsible.What'smore,itisimportantforthegovernmenttodrasticallyincreaselegalpenaltiesonthosewhoneglectfoodsafetyregulations.Nevertheless,thegeneralpublicshouldbemoreawarethatahealthylifereliesonthesafetyoffoodstuff.

[写作点拨]

本文要求就食品安全问题展开讨论。

根据提纲，第一段陈述目前食品安全的现状，及其对人民身体健康的危害；第二段分析造成食品安全问题的原因；第三段针对食品安全问题提出应对的措施。

PartⅡReadingComprehension（SkimmingandScanning）

Directions:

Inthispartyouwillhave15minutestogooverthepassagequicklyandanswerthequestionsonAnswerSheet1.

Forquestions1-4,mark

Y（forYES）ifthestatementagreeswiththeinformationgiveninthepassage;

N（forNO）ifthestatementcontradictstheinformationgiveninthepassage;

NG（forNOTGIVEN）iftheinformationisnotgiveninthepassage.

Forquestions5-10,completethesentenceswiththeinformationgiveninthepassage.

WaystoTakeIttotheNextLevel

Nomatterwhatyou'redoing,therecomesatimewhenyouaregoingtowanttotakethingsupanotch.Maybeit'syourcareer--evenifthingsaregoingalongfinerightnow,ultimatelyyou'dliketogetapromotion,increaseyourclientbase,orreachalargeraudience.Ormaybeit'sahobbythatyouthinkyou'dliketoturnintoacareer.

Gettingstartedwithanythingcanbeastruggle,butonceyoureachacertainlevelofsuccess,itcanbehardtofigureouthowtomakewhateveritisyoudotrulyremarkable.Thethingswedohaveawayofdevelopingtheirowninertia,andifwe'renotcareful,wegetcarriedalongintheroutinewithouteverrealizingthefullpotentialofwhatweandourlivescanbe.

Howcanyoushakethingsupabit?

Whatdoyouhavetodototakeyourproject,yourcareer,yourproduct,oryourlifetothenextlevel?

Readon...

1.BuildYourBrand

Thestrengthofyourbrandishowwellyouareassociatedwithwhateveryoudo.Whenpeopleheartheword"lifehack",theythinkofpersonalproductivity,andwhentheyhear"personalproductivity"theythinkoflifehack.It'saprettystrongbrand.Somepeoplehaveequallystrongbrands:

whenyouhearaboutpermissionmarketing,chancesareyouthinkofSethGodin.

Howstronglyisyournamelinkedwithwhatyoudo?

Whatcouldyoudotolinkthemmorestrongly?

Somethingstoconsider:

·Traditionalmarketing:

Commercials,printads,billboards,buswraps--anythingthatgetsyournameandmessageinpeople'sfaces.Thereareafewproblems,though:

peoplemightmistakeyourmessage,linkingyouwiththewrongspecialty;peopletendtotuneoutalotofadvertisingasasurvivalmechanism;peopleoftenrespondnegativelytoblatant（炫耀的）brandingefforts;it'squiteexpensive.

·blogging:

Ablogisaconversationwithyouraudience,andcanhelpbuildupaloyalfollowingthatactuallycaresaboutwhatyoudo.

·Word-of-mouth:

Hardtocreateandhardtofake,butveryeffective.Seekoutpeoplewithagreatdealofinfluenceandfocusonconvincingthemofyourvalue.IfSethGodinwroteonhisblogthatyouwerethebestwebwriterheknewof,wecanbetthatwithinthedayyourcareerwouldbeatthenextlevel（maybethelevelafterthat,even!

）.

2.BuildYourAudience

Makeaconcertedefforttoincreasethenumberofpeoplewhoknowaboutyou.Brandingispartofthis,butit'snotallofit.Givesomethingaway,findanewoutlet,telleveryoneyoumeetwhatyoudo,handoutcardswhereveryougo,showupatconferencesandexhibitions,gotoyourkids'classroomsandtalkaboutwhatyoudo（andmakeitinterestingenoughthattheytelltheirparents）.Makeyourselfusefulsopeoplehaveacompellingreasontopayattention.

3.IncreaseYourOutput

Giveyouraudience,whoeverthatis,moreofwhattheyexpectfromyou.Double,triple,orsextupleyouroutput.Ifyou'reawriter,writetwiceasmuch.Ifyou'reanactor,getintomoreplays.Ifyou'reafilmmaker,pledgetoproducefourshortfilmsthisyearinsteadofone.Makeapaintingaday.Aimtotopyoursalesquotasby50%everymonth.Dowhateverittakestomakeyourselfmoreproductive.Learntodowhateveryoudoinhalfthetime--thenhalveitagain.

4.ImproveYourOutput

Makewhateveryoumaketwiceaswell.Improvethequalityofyourworkuntilpeoplehavenochoicebuttostopandgape（目瞪口呆）.Createstandardsforyouroutput,andaimtotopthemeverysingletime.Takeclasses,readbook,followamentor,practicetwiceasmuch,commityourselftodoingwhatittakestomasteryourcraftorprofession.

5.ExpandYourNiche（合适的位置、职业）

Dowhatyoudonowbutwithawideroutlook.Ifyouwriteaboutdogs,startwritingaboutpetsingeneral.Ifyousellwidgets,getintothewidgetcasebusiness.Ifyou'reamusician,learnhowtoproduce.Thinkaboutthepeoplewhoseneedsyouaren'tmeeting,andfigureouthowtomeetthem.Don'ttrytocreateanewnichealtogether,justlookforwaystocomplementandleverage（影响）theworkyou'realreadydoing.

6.RestrictYourNiche

Or,dotheopposite.Focusyourselfonanarrowpartofyournicheuntilyou'retheonlyonedoingit.Ifyouwriteaboutsports,writeaboutbaseball,thenwriteaboutleft-handedpitchers.Ifyoumakehouseholdappliances,makeappliancesforcollegestudents（andthenforleft-handedcollegestudents,maybe）.Ifyoupaintlandscapes,painttrees.Ifyoudomarketingconsulting,offerviralmarketingtechniquesthatworkwithteenageboys.Becomethepersonpeoplehavetogotowhentheyhaveveryspecializedneeds,becauseyou'retheonlyonethatdoesit.

7.Cross-Develop

Figureouthowtousewhatyouknowinanentirelydifferentway.Ifyoucoachlittleleaguers,writeabookaboutcoaching.Ifyouofferone-on-oneorganizationcoaching,workwithadevelopertocreatehomeorganizationsoftware.Ifyou'reaTVcameraoperator,tutormiddlescholarsinvideopodcasting.Findanewwaytochallengeyourselfandputyourknowledgetothetest--whiledevelopingnewknowledgeandskills.

8.ExpandYourNetwork

Youraudiencearethepeoplewhobuy,read,orotherwiseuseyourproduct;yournetworkarethepeoplethathelpyoumakeit,marketit,ordistributeit.Focusonbuildingstrongrelationshipswithavarietyofpeoplebothinandoutofyourprofession.Don'ttrytofakeit--strongrelationshipshavetobegenuineortheywon'tlast.JoinasocialnetworkingsitelikeLinkedInandworkitlikemad.Gototradeshows,conferences,andexhibitionsandtalktoeveryexhibitorandeverypresenter.Makealistof20peopleinyourfieldyouwanttoknowande-mailthemintroductions.Buildrelationshipswithyourl0bestclients.Buildrelationshipswithsomeonefromyourtopcompetitors（ffthat'slegal）.Joinaprofessionalorganizationandrunforanoffice.

Obviouslythesearenotallexclusive--youcanandsometimeshavetodomorethanoneatthesametime.Andthey'renotailnecessary--someevencontradictothers.Butallofthemshakeupyourroutinesandmakepeoplepayattentiontoyou,whetherthosepeoplearepotentialclients,potentialcustomers,orpotentialpartners.

Noneofthesearekeystoinstantsuccess.Allofthemrequirehardworkandtimetoshowanyeffect.Ifyou'rereadytotakeittothenextlevel--andyou'rereadytoputintheworkandcommitmentthatentails--thengothroughthelistandaskyourselfhoweachitemcouldhelpgetyouthere.

1.Accordingtotheauthor,thebrandyouuseapparentlyrevealsyoursocialstatusandpersonalities.

这道题您没有回答

答案:

[定位]由题干中thebrand可定位到第一个小标题下首段首句Thestrengthofyourbrandishowwellyouareassociatedwithwhateveryoudo．

[精解]段首处设题。

本题考查对自我品牌塑造的认识。

根据原句可知，个人品牌的强弱表明了自我与自我作为的联系程度，因此题干中说个人所使用的品牌揭示了自身的利：

会地位和个性的说法与原文不符。

2.Traditionalstrategyofmakingoneselfadvertisedmaysometimesbringunexpectednegativeeffectsapartfromhighcost.

这道题您没有回答

答案:

[定位]根据unexpectednegativeeffects和highcost可定位到第一个小标题下第二段列举的第一点中末句最后部分．．．peopleoftenrespondnegativelytoblatantbrandingefforts；it'squiteexpensive，

[精解]复杂句及特殊标点符号处设题。

本题考查大众对自我标榜的态度。

原文末句主干部分谈到自我标榜会带来问题，之后冒号内部分将问题具体罗列，该句最后罗列的内容respondnegatively和it'squiteexpensive与题干对应，因此题干说法与原文相符。

3.Tobuildyouraudience,you'dbettercatchtheopportunitiestobeacquaintedwithpeopleandtrytocatchtheirattentiononyou.

这道题您没有回答

答案:

[定位]由题干中acquaintedwithpeople和attention可分别定位到第二个小标题下首句Makeaconcertedefforttoincreasethenumberofpeoplewhoknowaboutyou和末句Makeyourselfusefulsopeoplehaveacompelli