最新牛津高一英语M4U13课文填空默写练习Word格式文档下载.docx

最新牛津高一英语M4U13课文填空默写练习Word格式文档下载.docx

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2.Nowadays,wecanfindadvertisementsalmost

（1）___________wego.Generallyspeaking,therearetwomaintypesofadvertisements:

commercialadvertisementsandPSAS.Commercialadvertisementstrytheirbestto

（2）___________peopletobuyaproductorservice.Eventhoughtherearelawsto（3）___________peoplefromadvertisementsthatcheatpeople,westillmustbe（4）___________oftheskilfulmethodsusedinadstotryandsellusthings.Somecommercialadvertisementstrytomakepeoplefeelpleasedwiththenicecommentandconnecttheirwordswiththeirproductsorservice.Wemustnot（5）___________forthiskindoftrick.

Notalladsplay（6）___________onusthough.PSASaimtoteachusandhelpusleadbetterlives.SomePSASdealwithwidespread（7）___________concerns.TherearealsoPSASthat（8）___________peopletosupportpublicserviceprojects.Alloftheseadsare（9）___________tobenefitthepublic,andyoucanoftenlearnalotbyfollowingtheadvicetheygive.

Inconclusion,whenitcomestoadvertisements,wemustalluseour（10）___________andnotbeaslavetothem.

3.Anadvertisementuseswordsandpicturesto

（1）_________peopletobuyaproductor

（2）_________,ortobelieveinaidea.Therearetwo（3）_________ofadvertisements—（4）_________adverisementsandpublicserviceads.Eventhoughtherearelawstoprotectpeoplefromadvertisementsthat（5）___________people,westillmustbeawareofthe（6）___________methodsusedinadstotryandsellusthings.Forexample,agroceryusedanadtomakeamental（7）_________withthefoodinthegrocery.

Notalladsplaytricksonus（8）_________.PSAsusesomeofthemethods,like（9）_________picturesandcleverlanguage,buttheyaremadetoservetheandteachusandhelpusleadbetterlives.

Finally,whenitcomestoads,wemustuseour（10）_________andnotbeaslavetothem.

Key1:

1.persuade2.product3.types4.commercial5.cheat6.aware7.innocent8.mental

9.nationwide10.campaign11.widespread12.concern13.benefit14.intelligence15.slave

Key2:

1.whereever2.persuade3.protect4.aware5.fall

6.tricks7.social8.encourage9.meant10.intelligence

Key3:

1.persuade2.service3.types4.commercial5.cheat

6.skilful7.connection8.though9.attractive10.intelligence

ProjectAnti-smokingadcampaign

1.Everyyearmillionsofpeoplearoundtheworlddie_________tosmoking.Everypacketofcigarettescontainspoisonouschemicalsthatcan_________inlungcancerandheartdisease.Thiscostscountriesmuchmoneyandcausesgreat_________tothewelfareofthepeople.Therefore,wehavechosenanti-smokingasthesubjectofouradcampaign.

The_________audienceishigh-schoolteenagers.Ourmainaimisto_________youngpeoplefromsmoking.Wewillshowhowsmokingisnotcoolorattractive.Ifwecan_________youngpeoplenottostart,theymightthen_________theirparentsandotherpeopletostopsmoking,too.

OurcampaignwillstartonWorldNoTobaccoDay.Wewillputlargepostersaroundtheschoolwithourlogoandslogan.Ourwebsitewill_________studentswithmoreinformationaboutsmoking.Anarticlewillalsobepublishedintheschoolmagazine_________studentsaboutthedangersofsmoking,

Oursloganis:

Smokingkills!

Wewanttoshockpeopleintorealizingthatmanysmokersdiealltoosoonfromillnessesanddiseases_________tosmoking.

Howdoyoubuildanadcampaign

Anadcampaignisaplannedprogrammeofadvertisementsusingvariouskindsofadstoreacha_________audience.Inanadcampaignyoumayneedtoemploydifferentkindsofmedia,_________posters,newspapers,magazines,radioandtelevision.Whenyoustartasuccessfuladcampaign,youmusthaveaclearaimandanaudienceinmind.Youmustconsiderthreemajorquestions.

Firstly,inorderto_________youraudience,youwillneedtodoalittleresearchandanalysisin_________.Youwillneedtoexplorewhattheaudiencealreadythinks.Itisimportanttoknowyouraudiencesoyoucan_________therightmessagefortherightpeople.

Secondly,itisimportanttotryto_________totheaudienceinordertogetthemto_________inacertainway.

Thirdly,youmustdecidewhat_________youwanttousetogetyourmessage_________whenyouareputtingtogetheranadcampaign.Thisdecisionshould_________mainlyonyourtargetaudienceandwhichkindsofadsreachthatgroupbest.

Keys:

1.due,result,damage,target,discourage,convince,urge,provide,informing,related

2.certain,including,determine,advance,create,appeal,react,approach,across,depend

M4U2ReadingTheOlympicGames

1.Mr.Johnson,amemberoftheInternationalOlympic

（1）__________madeaspeechaboutOlympicGames.Hetoldusstudentsaboutthehistoryand

（2）_________oftheOlympicGames.

Firstly,heintroducedtheancientgames.Attheancientgames,bytraditionthe（3）__________wereallmenandtheyhadto（4）__________wearingnoclothes.（5）________womenwere（6）__________totakepartintheirowncompetition.

Secondly,helistedsomefamousathletes,suchasMuhammadAli,MichaarlJordanandsomeothers.healsosaidChineseathleteshavemadeimportant（7）_________totheOlympicGames.He（8）_________XuHaifeng,DengYapingandLiuXiang.TheChinese（9）__________thewayatthe2008BeijingOlympics.

Finally,heinvitedthestudentstojoinhiminwishingtheOlympicMovementasuccessfulfuturetomatchitspast（10）_________.

2.AmemberoftheInternationalOlympiccommittee

（1）__________cametoourschooltotalktousaboutthehistoryand

（2）__________oftheOlympicGames.TheancientOlympicGamesbeganintheyear776BCandmenhadto（3）________wearingnoclothes.The（4）_________Olympicswerefirstheldin1896.AFrenchman’sdreamthatallcountrieslivesidebyside（5）_________hasbeen（6）_________fromthenon.Thereweremanyfamousathletes.MichaelJordanwas（7）__________whowontwogoldmedals.HealsosaidthatChineseathletesalsocontributedtotheOlympic.Forexample,ZhangNing,afamousbadminton（8）________wasmucholderthantheotherplayers,butshe（9）________ontowinthegoldmedal.Hethoughtthatalloftheseathleteshavepushedthe（10）________ofhumanachievementswiththeirattemptsandtheyweresuccessful.

3.Today,Mr.Johnson,amemberoftheInternationalOlympicCommittee,madeaspeechinahighschoolinBeijing.

TheancientOlympicGamesbeganin

（1）________,776BC.

（2）________womenwereallowedtotakepartintheirown（3）________,asa（4）________festivalinhonorofHera.The（5）________Olympicswerefirstheldin1896inAthens.

Themostfamousboxer,MuhammadAli,firstcametopublic（6）________duringthe1960RomeOlympics.HereturnedtotheOlympicGamesAtlantain1996to（7）________theOlympicflameattheopening（8）________.Therearesomeathleteswhohavebroughtjoytopeoplewiththeir（9）_______topushthe（10）________ofhumanachievement.

4.AmemberofInternationalOlympic

（1）________wasinvitedtoourschooltotalkaboutthe

（2）________andsignificanceoftheOlympicGames.

The（3）________OlympicGamesbeganin776BCandthe（4）_________Olympicswere（5）________byPierredeCoubertin.Itisamazingthatonlymen（6）________noclotheswereallowedtocompetethenby（7）________.

Manyathleteshavemadegreat（8）________totheOlympicGames.Theyhavealsobroughtgreatjoytopeople.Their（9）_______aretopushthe（10）__________ofhumanachievement.WeallwishtheOlympicMovementasuccessfulfuturetomatchitspast.

5.OlympicGamesareheldeveryfouryears.Atthe

（1）_________Olympics,by

（2）__________theathletesweremenandtheyhadto（3）________wearingnoclothes.Today,bothmaleandfemaleathletesfrom（4）________theycomefrom.

The（5）__________Olympicwerefirstheldin1896inAthens.TheChineseledthewayatthe2008BeijingOlympics.TheChinesewomen’sgymnasticteamwonthe（6）________medal.ZhangNing,aformerbadminton（7）_______,wasoldbut（8）_______ontowinthegoldmedalinthe（9）________match.

JoinmeinwishingtheOlympic（10）________asuccessfulfuture..

6.I’mdelightedtotalktoyouaboutthehistoryand

（1）________oftheOlympicGames.Ithasbeenheldfor12centuries.AttheancientOlympics,by

（2）________theathleteshadtocompetewearingnoclothes.（3）________womenwereallowedtotakepartintheirowncompetition,ata（4）________festival.The（5）________OlympicswerebroughtbacktolifebyPierredeCoubertin.ManypeoplethoughtthattheOlympicswouldmadeallpeopleliveinpeace.（6）________themaremanywell-knownathletes,suchasMuhammadAliandMichaelJordan.Chineseathleteshavealsomade（7）_____